Susan Greene

OCTOBER 8, 2017

A skilled copywriter can craft copy that: Attracts prospective customers. I specialize in writing copy that generates leads and sales. I work with small- to mid-sized companies that can’t afford a full-service marketing firm or ad agency but appreciate the value of high quality, persuasive copy in their marketing materials.

Copy 130

Copy Freelance Copywriting Copywriter Copywriting 130

Credible Content

JUNE 23, 2023

The primary purpose of the script is to encourage people to give a call (teleshopping number) and place an order. “Direct response copywriting is the art and science of writing copy that gets people to take action.” ” – Gary Halbert, The Gary Halbert Letter.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Grammarly

SEPTEMBER 18, 2023

Any form of writing used in marketing is considered copy , from the text on a website page to a TikTok video script. Most copywriting relies on persuasive writing and using the right keywords in the right places. Because AI is still relatively new, it can struggle with longer pieces like blog articles or involved web page copy.

Copywriter 122

Copywriter Copywriting Script Marketing Copy 122

ContentWriters

DECEMBER 6, 2024

While blogs are in high demand, a skilled content writer must (eventually) be able to adapt their style across various formats, including: Long-form articles and blog posts Social media content Email newsletters Website copy Product descriptions Video scripts There is some overlap between content writers and copywriters.

Content Writer 49

Content Writer Writer Portfolio Content 49

Smart Blogger

MARCH 14, 2023

I’ve written copy professionally for about 12 years, earning millions from it (yes, I said millions). I’ve also paid professional copywriters hundreds of thousands of dollars to write great copy on my behalf. With direct response copy , you want the prospect to take action immediately. Here’s the one we use for Paid to Write.

Copywriter 112

Copywriter Copywriting Freelance Copywriting Script 112

Smart Blogger

MARCH 10, 2023

With this in mind, let’s go over the elements of a good, persuasive testimonial. Telling a good story — one that weaves in narrative elements that sparks emotion within the reader, making them want to keep reading and take action — is a great way to craft a persuasive testimonial readers can relate to. Overcome Objections.

Persuasion 110

Persuasion Writing Storytelling Script 110

Smart Blogger

NOVEMBER 3, 2022

UX copywriting, or microcopy, is the short form copy that guides users through the critical touch-points of an app or website’s customer journey. Good UX copy lets the user know what’s coming. That’s why effective UX copy matters. At their most fundamental, microcopy is navigational, conventional copy is persuasive.

Copywriter 85

Copywriter Copywriting IT Persuasion 85

ProBlogger

FEBRUARY 25, 2014

Conversational copy is one of the best ways of creating engagement with a reader. Famous copywriter John Caples delcares conversational copy to be about “You + Me.”. If you can hold an engaging conversation with a mate at the pub, or a girlfriend over a lazy coffee date, then you have the ability to write conversational copy.

Copy 52

Copy Writing Copywriter Copywriting 52

Express Writers

JUNE 14, 2024

The Copywriter’s Handbook : A Step-by-Step Guide to Writing Copy That Sells — By Robert W. Bly Robert Bly’s copywriting handbook helps you turn bland copy into persuasive and meaningful content. The book includes 15 techniques to ensure that your e-mails are opened, and 11 ways to make your copy more readable.

Copywriter 98

Copywriter Copywriting Content Creator Copy 98

Credible Content

MAY 30, 2023

Adaptability to different formats: Writing for various content formats, such as blog posts, articles, social media posts, eBooks, or video scripts. The ability to craft compelling, engaging, and persuasive content is paramount in capturing the attention of your audience and driving desired actions.

Content Writer 130

Content Writer Writer Writing Proofreader 130

Susan Greene

SEPTEMBER 16, 2016

To be that solution, your website copy needs to tell the world what you do and how you’re uniquely qualified to offer that service. Post informative, well-written medical copy that positions you as an authority and also helps you stand out. Professional copy written by a medical copywriter can go a long way in creating that trust.

Healthcare 130

Healthcare Medical Copywriter Copywriting 130

Smart Blogger

MAY 26, 2023

A copywriter is the wizard behind compelling blog posts, engaging social media updates, persuasive sales letters, and more. At its core, a copywriter, in the simplest terms, is an artist of persuasion, an expert wordsmith who creates compelling narratives that drive action. Ready to uncover more about this fascinating field?

Copywriter 67

Copywriter Copywriting Persuasion Freelance Copywriting 67

Smart Blogger

MAY 11, 2023

It might include a blog post (like the one you’re reading now), video or podcast scripts , social media posts , ebooks , white papers , press releases, web pages, and the like. Let’s contrast: A copywriter focuses on producing persuasive writing (copywriting) that aims to sell. For example: It’s not about how smart you are.

Writing 90

Writing Content Persuasion Prose 90

Copywriter Collective

OCTOBER 31, 2023

It takes creating a persuasive sales page on your website and creating tons of engaging social media content just to catch the attention of potential customers. They write messages that are persuasive enough to prompt potential clients to take the intended action(s), e.g. to make a purchase. Pinterest: This is another visual platform.

Copywriter 52

Copywriter Copywriting Persuasion Proofreader 52

Content Marketing Institute

DECEMBER 21, 2018

They even include sample scripts for team leaders to follow during group question-and-answer sessions. In many cases, printed copies are available for less than $10. Beyond Bullet Points: Using PowerPoint to tell a Persuasive Story that Gets Results , Fourth Edition. Nothing is left to chance. David Aaker. Cliff Atkinson.

Content Marketing 108

Content Marketing Storytelling Marketing Content 108

BKA Content

MARCH 10, 2023

The secret is creating quality content that is persuasive and succinct. Sales emails, ads, landing pages, fundraising letters and sales scripts all fall into the direct-response category. While you can do a lot of this yourself, persuasive content (and a lot of it) is hard to produce all on your own. But how do you do it?

Copywriter 59

Copywriter Copywriting Website Persuasion 59

Susan Greene

DECEMBER 30, 2020

Copywriters write advertising and marketing copy, such as websites, brochures, ads, blog posts and more. The words we write (our “copy”) sell products and services, convince people to take an action, or persuade them to think of a company or brand in a certain light. I’m revising my copy based on client feedback.

Freelance Copywriting 130

Freelance Copywriting Copywriter Copywriting Freelance 130

iWriter

JUNE 20, 2023

Professional content writers possess the expertise to create compelling copy that reflects your brand’s voice and values. A skilled content writer can provide engaging, informative, and well-crafted content that resonates with your target audience.

Writer 52

Writer Writing Content Creation Script 52

Freelance Writing Jobs

FEBRUARY 14, 2022

You’ll probably have heard of the three-act structure Hollywood film scripts are written to follow. Before he starts writing a script, he answers the following questions, which I’ve answered for this article as an example. It’s an effective persuasive writing technique for marketing copy and content.

Concept 52

Concept Telecommunication Script Storytelling 52

Freelance Writing Jobs

FEBRUARY 14, 2022

You’ll probably have heard of the three-act structure Hollywood film scripts are written to follow. Before he starts writing a script, he answers the following questions, which I’ve answered for this article as an example. It’s an effective persuasive writing technique for marketing copy and content.

Concept 52

Concept Telecommunication Script Storytelling 52

Copywriter Collective

MARCH 7, 2025

A clear indication to immediately ask your copywriters to create engaging video content scripts. Does it mean blogs and website copies are outdated? Website copies have embedded content marketing links. Secondly, demonstrate one-on-one communication scripts through your videos. Can you write a crisp and compelling script?

Copywriter 52

Copywriter Copywriting Sales Script 52

Smart Blogger

OCTOBER 16, 2023

Sprinkle in a few and you can transform dull, lifeless words into persuasive words that compel readers to take action. Power words are persuasive, descriptive words that trigger a positive or negative emotional response. Power words are like a “cheat code” for boosting conversion rates. And the best part? Let’s dive in.

Persuasion 98

Persuasion Copywriter Copywriting Freelance 98

Copywriter Collective

APRIL 12, 2024

The Unconventional Copywriting Hook to Captivate and Convert Your Audience Do you want your copy to sound like every other Tom, Dick, and Harry calling themselves a copywriter on Upwork? Gathering mini-yeses throughout our copy is an accepted better practice, and for good reason. Definitely not. So why are we questioning it?

Copywriter 52

Copywriter Copywriting Audience Persuasion 52

BKA Content

NOVEMBER 15, 2022

Writing — and persuasive writing in particular — is a talent. You also need a social media presence, blogs, articles, ebooks and maybe even some video scripts or press releases to compete, depending on the size of your business. If your content is stale, your audience isn’t going to click, literally or figuratively.

Content Writer 98

Content Writer Writer Content Contractor 98

CoSchedule

JANUARY 6, 2023

For example, if your product’s positioning is that it’s stronger, faster, and more secure than the competitor’s solution, messaging would be the copy on your homepage, pricing page, and more that ensures visitors know that. For example, a YouTube video doesn’t just need to be planned, scripted, filmed, and edited.

Script 52

Script Social Media Landing Page Projects 52

Backlinko

DECEMBER 6, 2024

Repurposing could mean turning it into a video script, an infographic, a social media series, or a podcast episode. Through persuasive content. That could mean testing new CTAs, refining ad copy, or creating more engaging content. Example: Imagine you write a blog post. Theyre ready to move to MoFu content. Only 69.1%

Marketing 86

Marketing Keywords Brand Awareness Social Media 86