Smart Blogger

MAY 25, 2023

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. Their primary goal is to create compelling subject lines and body copy that readers can’t resist opening, reading, and taking action on. Why does their copy work?

Copywriter 65

Copywriter Copywriting Copy Persuasion 65

Make a Living Writing

SEPTEMBER 4, 2023

How Copywriting Evolved Over Time Old copy hacks will tell you copywriting is the art and science of crafting writing that sells. You can still define it in much the same way, broadly: “Writing that helps make a sale.” How the copy helps make a sale may differ. Therefore, that info content is copy, too.

Copywriter 91

Copywriter Copywriting Sales Copy Copy 91

Freelance Writing Jobs

AUGUST 27, 2023

The whole idea of a blog is to step away from the sales copy that is on your website about your brand and offer something free for your potential customers that has value. So, while the goal of a blog is to lead customers to a website, this fact cannot be obvious, and sales copy should be left at the door.

Freelance 72

Freelance Writer Portfolio Sales Copy 72

Make a Living Writing

APRIL 15, 2024

As a content writer, you might specialize in SEO-driven articles, product descriptions, whitepapers, or promotional copy. Remote content writers enjoy the flexibility of working from anywhere while honing their craft and expanding their portfolio. Freelancing can also be a great way to build your portfolio and work experience.

Freelance 68

Freelance Proofreader Portfolio Persuasion 68

Smart Blogger

MARCH 14, 2023

I’ve written copy professionally for about 12 years, earning millions from it (yes, I said millions). I’ve also paid professional copywriters hundreds of thousands of dollars to write great copy on my behalf. With direct response copy , you want the prospect to take action immediately. Here’s the one we use for Paid to Write.

Copywriter 112

Copywriter Copywriting Freelance Copywriting Script 112

Men With Pens

MAY 2, 2010

The ad copy on a box of CDs. Now imagine the web copy on your site. If you’re not telling your readers to go and look at that copy, it’s getting no more attention than the instructions on your toothpaste box. And that copy is a lot more important than the features on that box of CDs. Get your sales copy read.

Copy 52

Copy Freelance Copywriting Copywriter 52

Smart Blogger

MAY 8, 2023

Writing copy isn’t limited to just the written word either. Each stakeholder will have different concerns and require unique sales material. The variety and amount of sales copy needed in B2B is staggering: white papers , case studies, press releases, ebooks , a blog post , sell sheets, etc. The decision is simple.

Copywriter 79

Copywriter Copywriting Brand Awareness Social Media 79

Smart Blogger

JUNE 19, 2023

Freelance copywriters are the creative masterminds behind catchy slogans, compelling sales emails, insightful blog posts , and persuasive web copy. Businesses across sectors know the value of compelling copy and are willing to invest in professionals who can help them articulate their value and encourage their audience to buy in.

Freelance Copywriting 65

Freelance Copywriting Copywriter Copywriting Freelance 65

Freelance Writing Jobs

APRIL 7, 2024

If you want to stand out and gain some edge over other freelancers in the same niche, you will need to add more competencies or skills to your portfolio. You can take copywriting courses and create sales copy, not just blog posts, for your existing clients. ez-toc 7 Skills Freelance Writers Need to Stay Competitive 1.

Freelance 94

Freelance Marketing Construction Social Media 94

Creative Little World

MAY 16, 2022

I was asked by Ken Kelly from Counselling Tutor to write copy for their Counselling Study Resources landing page and an email sequence to help drive sales to the page. When I first spoke with Ken he mentioned he had worked with copywriters before but had not found one that created the right copy for their brand.

Landing Page 52

Landing Page Sales Copy Copy Copywriting 52

Men With Pens

JUNE 13, 2010

James: Do you feel there’s an “ethical&# type of copy and a “snake oil&# type of copy? I think writing copy is a little like being a lawyer. Now, if you know something is a lie, you have to make a personal decision about whether you want to write the copy. Writing sales copy is noble and necessary.

Copywriter 57

Copywriter Copywriting Copy Banking 57

Men With Pens

MARCH 11, 2010

By offering guest post services to your clients, they’ll enjoy benefits such as: Their name on the lips of their competition Content that will be syndicated across MANY blogs More page views direct to their sales copy, higher conversions and targeted visitors There’s more you can offer your clients instead of blogging services.

Blogging 51

Blogging Blog Sales Copy Freelance 51

Men With Pens

APRIL 6, 2010

People want to see your portfolio, your testimonials, and your professional-looking website. If you keep seeing clients come to your sales page and run off without buying, you probably want to take a class in writing killer sales copy that converts. Especially since no one cares about your degree. That’s right.

Education 49

Education Freelance Copywriting Copywriter 49

Men With Pens

MAY 30, 2010

Allow me to demonstrate in a fictitious piece of sales copy targeting my teen: “Dearest daughter of mine, Imagine it’s the end of summer and the last day of work. If your web copy is putting your visitors to sleep, contact us today. That rockstar feeling? That’s one hell of an emotional benefit.

Education 56

Education Copywriter Copywriting Sales 56

Elna Cain

MARCH 19, 2023

I recently checked out my online writing portfolio, and guess what I found? Since I’ve been freelance writing for almost a decade, for some reason I wasn’t paying too much attention to my portfolio. But, how do you make your portfolio stand out, then? So, how do you create an easy online writing portfolio?

Portfolio 243

Portfolio Writing Freelance Digital Marketing 243

Men With Pens

DECEMBER 13, 2009

When you get right down to it, I’m in sales. I’m in the business of getting people to buy whatever you sell through great copy and eye-catching design. That fascination is one of the reasons why I’m now so interested in sales and marketing. Good sales copy can make people happy, sad, worried, frustrated… anything you want.

Education 60

Education Freelance Copywriter Copywriting 60

Freelance Writing Jobs

NOVEMBER 9, 2022

Build a Published Portfolio. At a certain point, clients you’re pitching start asking for a portfolio of your published work. Think of a published portfolio as a verifiable public record of your work. When I looked for new opportunities at my level, every client required a portfolio of published work that I couldn’t provide.

Freelance 123

Freelance Writer Portfolio Search Engine Optimization 123

Freelance Writing Jobs

NOVEMBER 9, 2022

Build a Published Portfolio. At a certain point, clients you’re pitching start asking for a portfolio of your published work. Think of a published portfolio as a verifiable public record of your work. When I looked for new opportunities at my level, every client required a portfolio of published work that I couldn’t provide.

Freelance 74

Freelance Writer Portfolio Search Engine Optimization 74