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If youve ever wondered how to make AI work for you as a copywriter or business owner, buckle up. The “Why I Bought” Cruncher Lets talk about one of the most essential parts of copywriting: voice of customer (VOC) data. As copywriters, we know the importance of voice of customer data. Time is my most valuable asset.
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Fluffy marketingcopy just can’t compete with real information. Thanks to smart bullet points and tabs, readers learn a lot quickly: A professional copywriting agency understands that unless you’re selling replacement parts for manufacturing equipment, you must dial back on technical terminology. Who is it designed for?
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And while it can accurately answer queries or write text (and sometimes, well, get things super wrong ), it’s not actually writing. If you write, whether it’s marketingcopy, corporate emails, or snappy tweets, you’re reworking content that’s already been written. I’ve been a copywriter for a very long time now.
But its sales copy is almost as seductive as its design. Apple’s copywriters know how to captivate their audience and how to sell with words. Shall I show you their 8 most seductive copywriting techniques ? So, copywriters need to ensure that people scanning a page still get their key messages. So what then?
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