Copywriter Collective

DECEMBER 31, 2024

As with any creative process, copywriting often generates a significant amount of content which doesnt make it into the finished copy. However, in all cases, this leaves us with the question of what gets included, what is focused copywriting, and what copy doesnt make it. Not everyone will have as extensive a vocabulary as you.

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Copywriter Copywriting SEO Government 98

Nick Ursborne

JULY 15, 2024

I still hear people saying things like, “AI can never write as well as a human copywriter.” This is what master copywriter Bob Bly does. So, whenever I write something – this post included – I copy and paste it into GPT-4 and ask: “Please proof this text and then list any changes you make.” My spelling skills are really bad too.

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Freelance Copywriting Copywriter Copywriting Freelance 210

Nick Ursborne

NOVEMBER 18, 2024

For digital copywriters and content writers I can offer more concrete advice and help in the form of my course, Futureproof Copywriting. The Futureproof Copywriting course gives you all the training you need to thrive in the fast-changing world of Artificial Intelligence. Find out more about the Futureproof Copywriting course.

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Elna Cain

MARCH 8, 2025

So, while you might think all you have to do is raise your rates and you’ll make $1,000 a post, the raising your rates part is the RESULT not the action. So, if you’re a new freelance writer, here’s your plan to raise your rates from $100 a post to $1,000 a post. And this can take time, like years time.

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Nick Ursborne

SEPTEMBER 10, 2023

Ask any experienced copywriter and she’ll tell you that emotion is the principal driver of sales copy. The future belongs to writer and copywriters who combine AI and Emotional Intelligence. This is the topic and promise of my new course, Futureproof Copywriting. Use empathy to improve your copy by almost every metric.

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Copywriter Copywriting Sales Copy Copy 223

Enchanting Marketing

MARCH 11, 2025

When I asked earlier this year what you’d like me to write about, Michelle suggested I share my experience of posting on LinkedIn. I pick one blog post and then turn it into one or more LinkedIn posts. My 3 most popular LinkedIn posts were all repurposed from existing blog posts: Want to write faster?

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Agency Content Writer

DECEMBER 2, 2024

Do you need blog posts, social media updates, whitepapers, or email campaigns? Copywriters : Craft copy that persuades and generates sales. Popular formats include: Blog Posts : Ideal for driving organic traffic and educating readers. Social Media Posts : Essential for engaging with followers and building brand loyalty.

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Content Writer Writer Portfolio Content 246

Nick Ursborne

SEPTEMBER 18, 2023

Right now there are plenty of conflicting views when it comes to the future impact of AI on the careers of writers and copywriters. At the other extreme, some copywriters are worried their jobs will be completely obliterated by AI within the next few years. Copywriters have been doing this for decades.

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Copywriter Copywriting Copy Writer 238

Nick Ursborne

FEBRUARY 5, 2024

And yes, some of those advances will impact our work as freelance copywriters. And, as any seasoned copywriter will tell you, emotion is the most powerful hook of all when it comes to engaging your audience, and converting prospects into buyers. appeared first on Writing for the web - online copywriting and content writing.

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Nick Ursborne

FEBRUARY 3, 2023

Think about some of the biggest names in copywriting. A good copywriter apparently. The same can happen with your copywriting career. As an example of what not to do, in my early years as a copywriter I focused on pharmaceutical copywriting. Because, as a freelancer, your brand is YOU. It makes a big difference.

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Freelance Copywriting Copywriter Copywriting Freelance 224

Copywriter Collective

FEBRUARY 21, 2025

B2B copywriting for software and SaaS companies isnt as simple as writing about puppies or pizza. Write simple blog posts or guides that explain what SaaS means. Use Key Phrases Naturally: Sprinkle in terms like B2B software copywriting and SaaS benefits in your headings and a few times in the text.

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Elna Cain

JULY 16, 2023

A popular question I get from new freelancers and copywriters is: “How do you find copywriting clients?” I mean, getting freelance copywriting clients isn’t complicated…but if you are a brand new copywriter or freelancer, this can be a major roadblock, stopping you from ever trying.

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Nick Ursborne

JANUARY 20, 2025

Back when I started working as a trainee copywriter at an ad agency in 1979, I was just four years out of school. I was the copywriter, and Peter was the art director. The post Dont Let AI Dull Your Creativity appeared first on Writing for the web - online copywriting and content writing. Instead, I worked in a quarry.

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Enchanting Marketing

NOVEMBER 26, 2024

Telling stories to help sell is not new Legendary copywriter Joe Sugarman already suggested that readers should feel compelled to read your ad as if they’re sliding down a slippery slide. Further reading: How to tell stories in 150 words (or less) and How to write a narrative blog post Type of story #5. Would that be possible?

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Storytelling Marketing Script Social Media 259

CopyBlogger

NOVEMBER 10, 2022

We sometimes talk about copywriting strategies and content marketing like they’re the same, but they aren’t — they complement each. The post 7 Copywriting Strategies the Great Copywriters Wish You Knew appeared first on Copyblogger. Continue Reading.

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Copywriter Collective

FEBRUARY 14, 2025

So, you’ve decided to run a digital copywriting hub. Want to work with a professional copywriter? Contact Copywriter Collective today. The Bottom Line: Survive and Thrive Running a digital copywriting hub is not for the faint-hearted. Congratulations! Managing it all? Keep them in check, and youll do just fine.

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Freelance Magic

NOVEMBER 15, 2024

Copywriting One of the most lucrative forms of freelance writing is copywriting. Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. Here’s an example of a piece of copywriting from Mike: 2.

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Nick Ursborne

DECEMBER 14, 2023

Copywriters who are just launching their careers often feel nervous about not knowing enough. A good first step – for digital copywriters and content writers – is to take my course, Futureproof Copywriting. The post To prosper as a copywriter in 2024, you’ll need to know 10% more about AI than your clients and prospects.

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Credible Content

JUNE 23, 2023

What is direct response copywriting – 22 advantages Direct response copywriting is meant to persuade readers to take a specific action. How is direct response copywriting different from other forms of copywriting? The primary purpose of the response copywriting is to elicit a response as soon as possible.

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Credible Content

JUNE 18, 2023

15 common conversion copywriting mistakes to avoid Unlike traditional copywriting, which may focus more on brand messaging and storytelling, conversion copywriting prioritizes driving measurable results and conversions. There are several copywriting mistakes to avoid to ensure your efforts yield optimal results.

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Credible Content

MAY 24, 2023

Using irony in copywriting. Mastering the Art of Copywriting: Harnessing the Power of Irony In the world of copywriting, where competition for attention is fierce, it’s crucial to find creative ways to engage your audience and make your message memorable. One powerful tool in a copywriter’s arsenal is irony.

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Buffer

MAY 23, 2024

There’s a lot of talk about “excellent copywriting” on the internet. And it’s versatile, too: Copywriting techniques can be used for multiple formats — from e-commerce websites, landing pages, sales, pages to product descriptions and content marketing. Why do you need copywriting formulas?

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Copywriter Copywriting Social Media Persuasion 125

The Daily Egg

NOVEMBER 30, 2024

Direct response copywriting is a marketing technique where you speak directly to your customers, encouraging them to take action now instead of. The post Direct Response Copywriting: Classic Examples + Tips appeared first on The Daily Egg.

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Copywriter Copywriting Marketing Post 116

Credible Content

JUNE 28, 2023

5 examples of the PAS copywriting framework PAS stands for Problem-Agitate-Solution. It is one of the most widely used copywriting framework. What is the importance of the PAS copywriting framework? Importance of the PAS copywriting framework. Suppose, you want to hire my SEO copywriting services.

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Grammarly

SEPTEMBER 18, 2023

To the dismay of writers like myself, AI is great at copywriting! Marketers and advertisers can use AI copywriting to save time and money. But in order to use AI for copywriting, you have to understand the basics of both copywriting and AI. Below, we explain how to get started with AI copywriting.

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Copywriter Copywriting Script Marketing Copy 122

Caroline Gibson

MARCH 20, 2023

You can’t compare apples with apples It’s not just the variables that affect what a freelance copywriter may charge: it also depends on their experience and expertise. How can a client really see the true value of a copywriter’s worth based on a day rate alone? Do clients really want to give a copywriter carte blanche?

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Freelance Copywriting Copywriter Copywriting Freelance 147

Credible Content

MAY 29, 2023

3 copywriting fundamentals Copywriting is the art and science of writing persuasive text that gets people to take action. Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. Convince the reader how you can solve the problem.

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Nick Ursborne

APRIL 7, 2025

The post Why Sovereignty Is the New Success Metric for Freelancers appeared first on Writing for the web - online copywriting and content writing. If that sounds good, but youre not quite sure how to get there, learn more about my course, The Sovereign Freelancer.

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Copywriter Collective

JANUARY 17, 2025

That is the power of copywriting. Enter copywriting, the charismatic diplomat. Copywriting Strategies That Harmonize Sales and Motivation So, how do you craft copy that bridges the gap effectively? Hire a Sales Copywriter Today! Final Thoughts At its core, a good copywriter knows that great copy is about connection.

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Copywriter Collective

AUGUST 20, 2024

I’m scared to think about it, but I’ve been in SEO copywriting for almost 12 years. This path was thorny and bumpy, given how fast the niche was developing, how often Google changed its algorithms and, thus, the rules of the game, and how many times my colleagues and I grew and polished our copywriting skills to stay on board.

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Copywriter Collective

AUGUST 6, 2024

Sometimes, I struggle to remember why copywriting matters when it feels so easy. Is Copywriting Worth It? Is copywriting worth it in an age of digital discouragement? News about AI replacing copywriters is always on one news feed of mine or another. Copywriting is worth it in today’s changing world for numerous reasons.

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Ashleyn Writes

MAY 3, 2023

After what seems like dozens of hours playing inside of AI copywriting programs, reading so many articles, taking a course or two, and going down some Twitter rabbit holes, I can now safely say that AI has landed a job inside my biz. I like to think of it as my junior copywriting assistant. Browse all templates and get started here!

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Ashleyn Writes

APRIL 13, 2023

But does that mean that copywriters are going away for good? How AI is impacting the copywriting industry ChatGPT is a tool built by Open AI. It’s an on-hand copywriting VA in your back pocket. The important thing to remember is that it can’t take the place of a human copywriter. And at light speed too!

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Credible Content

MAY 25, 2023

10 unique writing skills you need to become a successful copywriter Imagine this: You come across a captivating advertisement that instantly grabs your attention. It’s the skillful art of copywriting. At the core of skillful copywriting are the fundamental writing skills. Writing skills are the backbone of effective copywriting.

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Copywriter Copywriting Persuasion Writing 130

Ben Settle

FEBRUARY 3, 2025

i.e., he told the critics and the movie snobs to Post Bizeek. And early on in my copywriting career, I deliberately used Michael Bay movies as my “template” for sales letters and emails much like Gene Schwartz used Joel Silver movies as his. Yes, including articles and other non-copywriting content. One more thing.

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Copywriter Copywriting Content Creation Sales 52

Nick Ursborne

MAY 15, 2023

This is the process of finding the “gap”, which was the topic of an earlier post. You want to be THE person people think of first when it comes to writing or copywriting within a particular area. appeared first on Writing for the web - online copywriting and content writing. And that’s what you want. You don’t want to compete.

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Freelance Copywriting Copywriter Copywriting Freelance 130

CopyBlogger

JANUARY 11, 2024

Following copywriting best practices can help you create good copy, but there’s a lot of nuance to great copywriting that. Continue Reading The post 12 Outstanding Copywriting Examples That Generate Sales appeared first on Copyblogger.

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