Nick Ursborne

FEBRUARY 5, 2024

And yes, some of those advances will impact our work as freelance copywriters. And, as any seasoned copywriter will tell you, emotion is the most powerful hook of all when it comes to engaging your audience, and converting prospects into buyers. appeared first on Writing for the web - online copywriting and content writing.

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Freelance Magic

NOVEMBER 15, 2024

Copywriting One of the most lucrative forms of freelance writing is copywriting. Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. Here’s an example of a piece of copywriting from Mike: 2.

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Copywriter Collective

FEBRUARY 21, 2025

B2B copywriting for software and SaaS companies isnt as simple as writing about puppies or pizza. This makes your copy easy to understand and engaging. A quick, real-life example can turn a boring feature list into an engaging narrative. Looking to hire a professional copywriter for your Saas business?

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CopyBlogger

SEPTEMBER 12, 2023

Most SEO copywriting tips focus on adding specific keywords, and other minor optimizations that help search engines find your content. Continue Reading The post 7 SEO Copywriting Tips To Engage Readers And Rank appeared first on Copyblogger.

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Copywriter Copywriting Engagement SEO 115

Elna Cain

JULY 16, 2023

A popular question I get from new freelancers and copywriters is: “How do you find copywriting clients?” I mean, getting freelance copywriting clients isn’t complicated…but if you are a brand new copywriter or freelancer, this can be a major roadblock, stopping you from ever trying.

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Nick Ursborne

DECEMBER 14, 2023

Copywriters who are just launching their careers often feel nervous about not knowing enough. Your clients and prospects are already engaging with AI. Or freelancers who are deeply engaged with AI? A good first step – for digital copywriters and content writers – is to take my course, Futureproof Copywriting.

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Susan Greene

SEPTEMBER 29, 2022

Because if they don’t engage with your product, they won’t keep paying for the subscription. That’s why 40% of prospects opt out after the trial period — and why you need a SaaS copywriter to convert those prospects and keep your funnels full. But what makes copywriting for SaaS unique? A good copywriter for SaaS can help.

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Credible Content

JUNE 23, 2023

What is direct response copywriting – 22 advantages Direct response copywriting is meant to persuade readers to take a specific action. How is direct response copywriting different from other forms of copywriting? The primary purpose of the response copywriting is to elicit a response as soon as possible.

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Credible Content

JUNE 18, 2023

15 common conversion copywriting mistakes to avoid Unlike traditional copywriting, which may focus more on brand messaging and storytelling, conversion copywriting prioritizes driving measurable results and conversions. There are several copywriting mistakes to avoid to ensure your efforts yield optimal results.

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Copywriter Copywriting Proofreader Persuasion 130

Neil Patel

MAY 14, 2021

Copywriting is hard. Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Well, now it’s possible, thanks to AI copywriting tools powered by machine learning.

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Credible Content

MAY 24, 2023

Using irony in copywriting. Mastering the Art of Copywriting: Harnessing the Power of Irony In the world of copywriting, where competition for attention is fierce, it’s crucial to find creative ways to engage your audience and make your message memorable. One powerful tool in a copywriter’s arsenal is irony.

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Copywriter Copywriting Entertainment Advertising 130

Melanie Saxton

FEBRUARY 16, 2023

It takes training and experience to become a top-of-the-line marketplace copywriter. A professional copywriter invests in marketing training, hones skill sets, has years of experience, and maintains a portfolio of happy clients. Learn more about my copywriting services HERE. Marketplace Copywriter — to the Rescue!

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Credible Content

SEPTEMBER 22, 2022

Email copywriting best practices to improve conversion rate. Copywriters prefer different frameworks or sets of copywriting best practices when they are writing email campaigns or web pages. You may like to read: 10 copywriting tips to boost your website conversion rate. What makes your email copywriting successful?

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Credible Content

JUNE 28, 2023

5 examples of the PAS copywriting framework PAS stands for Problem-Agitate-Solution. It is one of the most widely used copywriting framework. What is the importance of the PAS copywriting framework? Importance of the PAS copywriting framework. Suppose, you want to hire my SEO copywriting services.

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Credible Content

MAY 29, 2023

3 copywriting fundamentals Copywriting is the art and science of writing persuasive text that gets people to take action. Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. Convince the reader how you can solve the problem.

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Credible Content

SEPTEMBER 21, 2022

Best apps to manage your copywriting business. Copywriting has become more lucrative than ever, especially in a post-pandemic society. When you’re a full-time copywriter, you’re also a solo entrepreneur. Technology has made it easier than ever to manage your copywriting business. So, have you downloaded these apps yet?

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Copywriter Copywriting Management Proofreader 130

Article Writing

OCTOBER 29, 2022

Copywriting is not a piece of cake. It’s a tall order, but copywriting is essential for businesses. Either way, copywriting brings in leads and keeps readers interested in your brand. That’s why we’ve spoken with some professionals on what copywriting tips beginners can learn from. Keep Writing.

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Buffer

SEPTEMBER 30, 2024

The secret to engaging social media posts has been in front of you this whole time.  Copywriters call it a 'hook,' and learning how to write social media hooks can be the difference between your followers scrolling past your post or stopping in their tracks to see what you have to say.

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Social Media Media Writing Storytelling 117

Nick Ursborne

SEPTEMBER 7, 2023

Generic, robotic copy not only dilutes their brand, but also reduces customer engagement. Emotion increases engagement, and fosters a sense of trust. And, as every experienced copywriter knows, appealing to a reader’s emotions is the most reliable way to close a sale. The same is true for freelancers.

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Writer Copywriter Copywriting Sales Copy 246

Nick Ursborne

MARCH 12, 2021

A story engages us quickly, and can bind us at a deep level through shared experiences and emotions. And when they empathize, their emotions are quickly engaged, and they are more likely to keep reading. They definitely know about the power of emotion when it comes to engaging readers. We know how she was feeling. It’s fiction.

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Credible Content

MAY 25, 2023

10 unique writing skills you need to become a successful copywriter Imagine this: You come across a captivating advertisement that instantly grabs your attention. You are compelled to buy the product, visit the website, or engage with the brand, depending on the CTA. It’s the skillful art of copywriting.

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Copywriter Copywriting Persuasion Writing 130

Neil Patel

MARCH 30, 2021

The principal way to accomplish this is SEO copywriting. That’s what SEO copywriting is all about. Don’t worry if you can’t afford an expensive SEO copywriter. Understanding Copywriting. Copywriting is salesmanship , says Bruce Bendinger. A copywriter does. What is SEO Copywriting?

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Copywriter Copywriting SEO Writing 144

Credible Content

MARCH 24, 2023

Better copywriting through empathy While going through a copywriting newsletter in the afternoon, I came across an interesting word: sonder. How does it impact your copywriting? What do you need for effective copywriting? What has it got to do with copywriting? First of all, is sonder even a word?

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Copywriter Copywriting Storytelling Engineering 130

Express Writers

APRIL 1, 2024

The terms copywriting and copyrighting often receive the same mix-ups. As a copyWRITING business, this copywrite vs. copyright mix-up is a little more personal, as we are not prepared to take on copyRIGHTING jobs. Here’s an easy way to differentiate copywriting vs. copyrighting. What Is Copywriting? Absolutely!

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Copywriter Copywriting Persuasion Food 98

Credible Content

SEPTEMBER 12, 2022

The concept of slippery slide in copywriting. For the first time I read about the concept of slippery slide in copywriting on one of Copyblogger posts. Then I came across the reference in Joseph Sugarman’s book, The Adweek Copywriting Handbook. If you want your copywriting to convert, you want to make an impact.

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Concept Copywriter Copywriting Sales 130

Nick Ursborne

NOVEMBER 14, 2023

As a copywriter, the least satisfying type of writing for me is when I follow some kind of template or framework. One way or another, I’ll be creating something new, a new way to engage with my audience more deeply. It made me want to engage with my readers at a deeper, more meaningful level. Academic writing. Business writing.

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Copywriter Copywriting Writing Landing Page 237

Nick Ursborne

JANUARY 29, 2024

I remember when I made my big shift from offline copywriting to online copywriting… way back in 1997. Or find people on Twitter who are engaged in conversations about AI. For digital writers and copywriters, there is my own course, Futureproof Copywriting. At least, not right away. How can you do that?

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Copywriter Copywriting Education Engineering 235

Neil Patel

OCTOBER 26, 2020

You should get into the habit of trying to infuse your value proposition into every aspect of your site using copywriting and visual representations. Create an Engaging Website Headline. Tips on Creating an Engaging Value Proposition. The post How to Create an Engaging Value Proposition appeared first on Neil Patel.

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Copywriter Collective

JANUARY 17, 2025

That is the power of copywriting. Enter copywriting, the charismatic diplomat. Copywriting Strategies That Harmonize Sales and Motivation So, how do you craft copy that bridges the gap effectively? Hire a Sales Copywriter Today! Final Thoughts At its core, a good copywriter knows that great copy is about connection.

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Copy Sales Copywriter Copywriting 97

Nick Ursborne

MARCH 3, 2024

The question in the headline was asked by a good friend, and highly-regarded copywriter. As professional copywriters we can write better than any AI, and we naturally infuse our work with emotion… because we know it works. appeared first on Writing for the web - online copywriting and content writing.

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Copywriter Copywriting Writing Freelance 241

Nick Ursborne

SEPTEMBER 2, 2023

In other words, writing with empathy wins you a much deeper level of engagement and attention. #2 Ask any experienced copywriter, and she’ll tell you the way to make a sale is through your audience’s hearts. For decades copywriters have been using emotions to increase sales. Almost every purchase we make is driven by emotion.

Writing 245

Writing Copywriter Copywriting Persuasion 245

Credible Content

DECEMBER 23, 2022

Conversational copywriting boosts your sales. When you want to increase your sales through conversational copywriting, it’s all about “talking” to your prospects. What all you need to do to be a conversational copywriter? Many confuse conversational copywriting with dumbing down their writing: it is not like that.

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Copywriter Copywriting Sales IT 130

Nick Ursborne

APRIL 6, 2024

It doesn’t appeal to us or engage with us at an emotional level. Which is why you might want to take my course, Futureproof Copywriting. appeared first on Writing for the web - online copywriting and content writing. With some decent prompts, most of these tools will give you a very passable first and second draft.

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Copywriter Copywriting Writing Freelance 260

Nick Ursborne

JANUARY 22, 2024

Talk about this with your clients, and work with them to identify a company persona that’s emotionally engaging. Addressing those emotions in your copy is a powerful way to engage with and ultimately convert your readers. #3 Finally, create a more “human” draft, ensuring the copy is emotionally engaging.

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Credible Content

SEPTEMBER 17, 2022

Becoming a copywriter from being a content writer. Usually, the line between being a content writer and copywriter is constantly being blurred when you are writing for blogs and websites. As a copywriter you write for. Every other piece of content that aims to inform and engage the audience. Landing pages. SEO content.

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Content Writer Copywriter Copywriting Writer 130

Copywriter Collective

AUGUST 20, 2024

I’m scared to think about it, but I’ve been in SEO copywriting for almost 12 years. This path was thorny and bumpy, given how fast the niche was developing, how often Google changed its algorithms and, thus, the rules of the game, and how many times my colleagues and I grew and polished our copywriting skills to stay on board.

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Copywriter Copywriting SEO Text 109

Nick Ursborne

FEBRUARY 8, 2024

At every stage of using these AI writing tools, ask yourself how to make the copy more emotionally engaging. Through engaging with the app, Alex slowly finds a community, regains confidence, and completes their first marathon. appeared first on Writing for the web - online copywriting and content writing. Everyone loves stories.

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