Enchanting Marketing

AUGUST 29, 2023

But when writing long-form content or when you’re still figuring out your ideas, writing in a conversational tone is more challenging. Copywriter Gary Halbert is known for his conversational style, and the casual phrase anyway is one of his favorite transition words. But at school, we’ve not learned the art of persuasion.

Writing 290

Writing Persuasion Text Copywriter 290

Grammarly

SEPTEMBER 18, 2023

To the dismay of writers like myself, AI is great at copywriting! Marketers and advertisers can use AI copywriting to save time and money. But in order to use AI for copywriting, you have to understand the basics of both copywriting and AI. Below, we explain how to get started with AI copywriting.

Copywriter 122

Copywriter Copywriting Script Marketing Copy 122

Express Writers

JANUARY 31, 2023

Direct response copywriting is the antithesis of the ad copywriting you see on TV. Those TV copywriters are focused on a long-term game. In contrast, direct-response copywriting focuses on the immediate moment. They refused to even consider another copywriter. Why is this headline so effective?

Copywriter 98

Copywriter Copywriting Landing Page Persuasion 98

ContentWriters

DECEMBER 13, 2023

Whether to prioritize copywriting vs content writing is a question many B2B CEOs and marketing managers debate when considering who they need to hire. Both copywriters and content writers solve a need for the reader. Copywriting Copy is writing that persuades your audience to take action.

Copywriter 111

Copywriter Copywriting Writer Writing 111

Grammarly

JANUARY 30, 2023

White papers are designed to present persuasive research, detail a problem at hand, and provide a solution to an issue. A white paper is a persuasive document that is used in policy and B2B (business-to-business) marketing. They often feature persuasive copywriting. Consider this your complete resource for white papers.

Persuasion 131

Persuasion Education Government Long Form Content 131

Smart Blogger

MAY 9, 2023

Mastering key copywriting skills can transform your writing from bland to brilliant, helping you create compelling content that captivates your audience. In a world where attention spans are shrinking, and competition is fierce, there’s no better time to sharpen your copywriting skills than now. Let’s dive in!

Copywriter 79

Copywriter Copywriting Persuasion Ad Copy 79

Smart Blogger

JUNE 14, 2023

But what if you had a powerful ally in AI copywriting tools? Tools that understand your needs, streamlining your writing process, and boosting your content’s impact. We’re talking about tools like ChatGPT, Jasper, and a few others that are revolutionizing the way we create content. What is AI Copywriting?

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Copywriter Copywriting Content Creation Ad Copy 76