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People Round Up, Early January, 2024

Publishing Trends

Jenny Davis has been named creative director, leading the newly created illustrated design team, at the Random House Publishing Group. She will report to SVP, creative director Paolo Pepe. Dorian Randall has been promoted to senior literary scout. Grace Layer has been promoted to associate editor at Dutton.

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People Round-Up, Early June 2023

Publishing Trends

VP, creative director at Harper Children’s Barbara Fitzsimmons is retiring on June 30. PROMOTIONS At HarperCollins’ Broadside Books Eric Nelson has been promoted to VP publisher. Sarah Haugen has been promoted to senior editor at HarperCollins. Asanté Simons has been promoted to editor at William Morrow/Avon.

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A Novel Approach to the Challenges of Our Profession

Copywriter Collective

Having spent 16 years as an agency copywriter/creative director, 13 as a freelancer, and 10 as a copywriting professor, many of my personal experiences turn up in the career of the boomer character, Ted Canby. In the agency world, you either get promoted to creative director, go freelance, teach, or write for an in-house ad department.

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People Round Up, Mid April, 2024

Publishing Trends

She was previously the editorial director at Baker Publishing Group. PROMOTIONS At HarperCollins , Elizabeth Ball has been promoted to senior director, customer service. At Harper , Maddie Pillari has been promoted to editor, reporting to Lisa Sharkey. Allison Weintruab has been promoted to associate editor.

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People Round Up, Mid March, 2024

Publishing Trends

Megan Zimlich is being promoted to senior manager of digital content at Kensington Publishing Chronicle Books has named Christina Amini as publisher of gift and she will also work in partnership with Chronicle’s Games & Toys. PROMOTIONS At Simon & Schuster , Lara Jones has been promoted to senior editor at Emily Bestler Books.

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People Round-Up, Mid November 2023

Publishing Trends

Oliver Munday has returned to Doubleday , from Knopf , as creative director. Kelly Blair has been named senior art director for the Knopf Cooks line. She was previously director of subsidiary rights at Abrams Books. Elena Guzman has been promoted to associate director of sales, specialty retail.

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How to Humanize PPC Ads

Neil Patel

You’ve got a product or service to promote, but who’s your target market, and how do you humanize your PPC ads to suit them? He was a job hunter who hit upon the idea of bidding on the names of five creative directors. As a result, Brownstein was offered the dream job by one of the creative directors he’d targeted.

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