Remove Creativity Remove Manufacturing Remove Storytelling
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Brands Often Overlook This Superhero of Storytelling

Content Marketing Institute

DarrenSanch #storytelling Click To Tweet. But they’re missing the point, which is: There is a richness to this type of visual storytelling that transcends cultures and time and can really get that call to action that you’re looking for.”. HANDPICKED RELATED CONTENT: 4 Secrets of Great Storytellers. storytelling Click To Tweet.

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Diverse Stock Photos Done Right

Contently

Baggu , a manufacturer of reusable bags and accessories, for example, features inclusive images and a really diverse age range that resonates. Brands should also prioritize storytelling and contextual relevance to avoid superficial depictions. What are some of the specific visual cues that indicate tokenism in branding campaigns?

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8 Tips For Creating a More Effective Case Study – With Examples

Neil Patel

If it’s someone in the automobile industry, then make your case studies about auto parts and accessories manufacturers. Storytelling is a powerful marketing strategy. Don’t get stuck in the same old text-only format — get creative and see what type of content your users respond to. Amazon Web Services.

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25 Topics for an Article & Tips on How To Them into a Great Stories

Article Writing

Whether you’re a creative writer, essayist, poet or news journalist, there’ll definitely be something here to spark your imagination. The most obvious one being that the actual words that you use in your writing have a significant impact on the effectiveness of the storytelling. Let’s say you are a steel manufacturer,” Moore said.

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The Business Story Argument: A Working Framework to Pressure Test Your Story

Content Marketing Institute

Storytelling. As so many of my mentors in storytelling drilled into my head – the heart of a great story is an argument for the truth. As one of my mentors – the great storytelling coach Robert McKee – has written, “What happens is fact, not truth. We all know creative ideas come from random places.

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Mapping Local Essentials: Being the Business that Grows, Sells, or Markets the Beans

Moz

Where is the wheat field, flour mill, yeast manufacturer “near me” so that I can bake enough bread to keep my household going instead of staring at “out of stock” messaging on the websites of remote major brands? Industry fora (agricultural, manufacturing, retail, etc.)

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B2B Copywriting: How To Amplify Conversions and Engagement

ContentWriters

Whether you’re writing about the efficiency of a software program or the quality of a manufacturing process, you want your B2B copy to demonstrate long-term value for other businesses. Ultimately, it’s the ability to put a creative, persuasive spin on educational content. How Do You Write B2B Copywriting That Works?