Remove Creativity Remove Pharmaceutical Remove Prose
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Brands Often Overlook This Superhero of Storytelling

Content Marketing Institute

OK, maybe writing this article as a comic script isn’t such a great idea, even if prose is at a disadvantage when discussing such a visual medium. A picture can help somebody to understand what you want them to do, whereas prose requires an abstract to concrete translation that not everybody’s going to be able to do.

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8 Rules for the Startup Marketer (or Anyone Who Wants to Think Like One)

Content Marketing Institute

In that situation, you’ve got to be creative,” he says. Winmo , a database that includes many contacts in the pharmaceutical industry as well as a lot of market research (“I didn’t have the resources to hire someone to do this research. As you can see, most respondents value creativity and craft.