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That’s why I’m so excited to share ProWritingAid with youand even better, you can snag it for 25% off during their Spring Sale! Designed for creative writers with genre-specific suggestions. And with the 25% off sale, it’s a no-brainer! And right now, you can get it for 25% off during their Spring Sale!
And that everything that was ever made available remains on sale through “normal channels” (which is “online”, not “in store”) forever. It doesn’t take a math genius to reckon that a pretty stable total book purchasing and readership constituency will result in dramatic reductions in sales per title.
AI tools, like Grammarly, are helping enterprises optimize every stage of the content marketing process, from brainstorming ideas that will resonate with audiences to refining content for various audiences and channels, resulting in improved creativity, efficiency, and measurable results.
As an online merchant, making your first sale is as symbolic as it is necessary. Completing the first sale sounds straightforward enough, yet the optimism and reassurance it brings can make it the biggest turning point in the life of your business. However, don’t let the simple concept of a first sale mislead you.
Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.
Do you know where to start when it comes to writing sales copy for your website? Or are you staring off into the distance looking for your inspiration or the creative juices to strike, so you actually feel like you wanna write your website? Grab the sales page template used by Abby Grace in Example #4 right here.
And although these are critical steps in the creative process, they arent the end of the book launching journey. Most first time authors simply dont earn back through book sales alone all the money theyve invested upfront. Ive seen this scenario play out countless times.
However, the sales ratio is the thing that matters. You don’t need a good pen, you need good ideas Similarly, you don’t need a fancy camera, but your creativity and skills matter. You may also make short sales and promotional videos more organically. Create unique strategies that allow you to drive sales.
If there’s one thing I’ve learned from working with creative freelancers and small business owners for a couple of decades – most of you don’t love marketing – am I right? There’s a reason why my most popular webinar is called Marketing For Creatives Who Hate Marketing !).
Between 2014 and 2023, global retail e-commerce sales are expected to increase by $5.2 Paid ads for e-commerce sales are pretty easy to jump into, and you’re likely to see faster results than you would with SEO. How Can Paid Ads Help You Reach Your E-Commerce Sales Goals? social referral share to e-commerce sites. billion users.
Updating and repurposing requires a different creative mindset from creating something new. Daniel Pink suggests in his book Drive that intrinsic motivation boosts creativity (and extrinsic motivation might even hamper creativity). Plus, I can do a few more sales-y posts. That saves a ton of time. What content works best?
Custom GPTs One of ChatGPT’s standout features is the ability to create a custom GPT to fit your specific needs, whether it’s for customer service, content marketing , or creating sales collateral. Wordtune: Best for AI-Powered Creative Writing Suggestions G2 Review 4.6 Marketing and Sales Copy.ai Chat-Based Research Copy.ai
Too many creative writers neglect the basics of sales copywriting when writing for retail brands. Knowing how to craft a romantic, awe-inspiring poem won’t mean much to someone who needs a straightforward yet sales-y product description. Retail clients have different needs. Focus on making clear, concise statements.
Now, this might be an extreme example, but I think all creative freelancers and small business owners can relate to this fear, just a little bit. As a business coach, one of the most common challenges creative freelancers and entrepreneurs share with me is: not having enough high-quality, well-paying clients. Am I right?
For example, when summer sales dropped, they scheduled customer calls. And Jake attributes much of their success to creative content. Look for patterns in engagement and sales attribution. Together, they drive consistent sales. Regular creative refreshes. It’s in storage until winter.” Test and iterate.
Hence, you can see that the slippery slide or the slippery slope can also exist in the form of your sales or marketing funnel. Even when you are writing a blog post that is intended to generate sales, you are working as a copywriter. Is slippery slide also used in content writing? Present the call to action.
It’s not the same when you read sales copy, eh? Pushy sales talk. Sales copy often turns readers off. So, what if you could write sales copy like a storyteller? When we read a good sales story, we don’t notice we’re being sold to. How do you tell such a sales story? You read how fantastic a product is.
Many other content marketers tell us the same on sales and customer calls. This change enabled people to earn a living from creative work by having “ 1,000 True Fans ” who buy everything the creator releases. I’m pretty happy if people still talk about one of my articles a few weeks after I hit publish.
B2B Sales Interest in B2B sales has exploded with 191% growth over the past decade. Share actual sales frameworks you’ve used, document real client acquisition processes, and provide email and cold-calling templates. This gives their suggestions authenticity and trustworthiness, helping to encourage sales.
That kind of structure may reflect a “winning and proven” approach to writing an ad, landing page or sales page. Creative fulfilment The formulaic approach isn’t creative. Ask any kid with paper and a box of crayons… being creative is fun! But… I don’t get much pleasure from writing like that. Now I feel empowered.
Cover letters don’t have to be creative, but if they are, it’s an added bonus. For modern or creative companies, a simpler header and conversational tone can work well. I was their youngest employee to be promoted to Senior Sales Representative in just under two years. 7 Use the correct format.
This comprehensive guide will walk you through 147 ways to monetize ChatGPT plugins, allowing you to turn your creativity and the AI assistant into a money-making machine. Freelance Writing Services Utilize the Copywriter plugin to provide sales copywriting services. Use the ChatSpot plugin to offer a marketing/sales data service.
In this guide, however, we will look at the strategies of optimizing between keywords and creativity when writing SEO copy. In contrast, if you just use the creativity approach, your content may not even rank, which means losing traffic. What Is SEO Copywriting?
The other day, he was telling us about one of his first sales meetings back when he was just starting out, over 30 years ago. This type of hook typically works when you share advice that deals with your audience’s deepest fear or if you want to share something time-sensitive (like a limited-time sale).
Content for these businesses is what helps drive their brand and sales. For example, I wrote an in-depth review of using Teachable , a course platform for creatives. You Write Content in All Areas of the Sales Funnel Any business that wants to generate revenue needs a strong sales funnel. What the heck am I speaking of?
Developing a distinctive voice defines your brand’s unique identity and builds a sense of authenticity with customers—an increasingly important factor in sales. Brand voice exercises can help channel creativity where it’s most needed and develop a content strategy that hits all the right notes. Getting there isn’t easy, though.
Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. She wants to employ both AI and EI to optimize her creative output. Interestingly, this process wasn’t structured and written by me. It was created by GPT-4. It even came up with our copywriter’s name… Emma.
These new customers have real buying power—–combined, they influence more than $350 billion in annual sales in the US. When you look at these stats, it’s no surprise brands across the globe are jumping on board and finding creative ways to sell products on TikTok. How to Set up an Account in TikTok That Will Drive Sales.
We also share some creative ways to use reverse image searches (including how to use it to get more website traffic). And in Yandex, you get related search queries and a “For sale” tab specifically from online stores. And found several sites with the same dress. For example, in Bing, you can hover over any image to see its resolution.
Unlike creative writing, which may allow room for interpretation, technical content leaves no space for confusion. Driving Lead Generation & Sales Enablement Technical content can be vital to sales enablement, especially when paired with product demos or onboarding experiences.
Are you ready to grow your reach, get new eyes on your offers, and drive some sales? But I’ll be honest: Your ad copy won’t necessarily stop the scroll like imagery or ad creative does. That might be your website, landing page, sales page, etc. Social ads on platforms like Facebook and Instagram might be on your radar!
Click here to read more or buy now Here's the sales description: Writing a book can change your life. In this book, award-winning author and creative entrepreneur Joanna Penn takes you step-by-step through the process of writing, publishing, and marketing a successful non-fiction book. My latest book might help!
This article makes the classic mistake of conflating all kinds of artists and creative industries and painting them all with the same brush. I’ve also seen it happen when an author has a poor sales track record.) But it was direct to reader that led to the best success and sales for Twain.
In other words, for every 100 interactions with your Facebook ad, nine will convert into a lead or sale. Want to reach a wider social audience to generate more leads or drive more sales? It’s hardly surprising that Facebook says mobile-first ad creatives are 27 percent more likely to drive brand lift. Still with me?
and go through each step — the proposals, the contract, the payment plan, the sales call scripts — until you’ve hit the final step of conversion. So if your sales page can’t beckon someone in your target audience to buy from you, then who will? Snag the Sweet 16 Sales Page Template + Copywriting Workbook here!
Between sales collateral, marketing material, company branding, and internal-use files, finding what you need in the moment can be a headache. You can also get a role-based version of Brandfolder, for categories like marketers, CMOs, creatives, brand managers, and creative operations. Start your free demo. Request a quote.
Thanks to this new tech, creatives, and small business owners are able to churn out a lot of content. It can generate sales page copy , product descriptions, emails , blogs, articles, scripts, Reels, ideas, TikTok ideas, interview questions, and job descriptions. But what does that mean for creatives? And at light speed too!
In this Q&A, she reveals some of the terrible titles it spat out (while keeping the really good ones to herself), acknowledges the complicated moral question of writers allowing ChatGPT to do their writing for them, and lists the many ways AI has been helpful to her both creatively and practically. Those two things can co-exist.
Driving customers—not just visitors—to your landing page is the best way to make sales. Step #2: Find The Right Placement for Your Ads Creating high-converting Facebook ads is a delicate balance, where you have to weigh so many different objectives, ad types, placements, and sizes to get the creative just right. The only problem?
Whether you’re trying to learn how to start a business—copywriter or not—or you’re a seasoned pro creative entrepreneur, in this post, I wanted to share with you some of the biggest lessons I learned, what I’m taking with me into 2022. 2020 we hit $1M in sales in a single year, and I didn’t swing that in 2021. That was hard. .
It really all just boils down to creativity and application. With beacon technology, relevant content about certain items for sale can instantly be sent to their smartphone via the mobile device app, which can help to generate more leads and drive sales. Step 5: Understand the Creative Ways Businesses Use Beacons.
But specifically, I thought about doing this because we have so many students inside Copywriting for Creatives , my signature program, that bring this question up. Related: What is Copywriting and Why Does it Matter for My Creative Small Business? Related: The 4 Steps you need to know to choose a niche for your creative business.
Generative artificial intelligence (AI) tools transform businesses’ operations, opening up new possibilities to enhance productivity, creativity, and customer experiences. Creative Content Production: Generative AI can turbocharge the production of all types of creative content.
The tool helps brands of all types and sizes create social media contests that drive sales, increase followers, and collect leads. In fact, having an easy-to-navigate and memorable storefront may increase your sales. You can use your business name, an existing slogan, or another creative phrase. Why is that? Use Product Tags.
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