article thumbnail

How to Promote Word-of-Mouth Referrals Through Paid Ads

Neil Patel

However, there are other factors to consider in your ads, such as: clearly communicating your offer keeping your social media copy consistent with your overall tone/brand voice using complementary imagery and graphics including targeted keywords using targeted ads to personalize them to your ideal audience.

Promotion 136
article thumbnail

How To Create More Engaging Content For Socials: Insights from VistaCreate

Neil Patel

Improve Visuals To Boost Social Media Engagement It goes without saying that all the visual content you share on social media needs to be high-quality. VistaCreate covers those needs with its extensive library of creative assets. But there’s more to effective social media visuals than high resolution.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

15 Freelance Writing Tips for 2023

ContentWriters

For instance, if you currently create blog content for a client, you could speak with them about whitepapers, slide decks, and social media copy. It’s your creative outlet so you can write whatever you want, whenever you want. This is your opportunity to upsell them to additional services. You already have a relationship.

Freelance 105
article thumbnail

AI Copywriting: Top 4 Tools and Best Ways to Use Them

Backlinko

AI is there to help you become a more efficient and creative copywriter. If you’re just looking for tools to use, here are the four we recommend checking out: AI Copywriting Tool Best for Starting Price Jasper Ad copy and slogans $49 per month; 7-day free trial Copy.ai AI-generated copy can sometimes feel generic and lack originality.

article thumbnail

For Content That Hits All the Right Notes, Try These Brand Voice Exercises

Contently

Brand voice exercises can help channel creativity where it’s most needed and develop a content strategy that hits all the right notes. If you’re a bold and creative brand like Ben & Jerry’s, Frida Kahlo could be a great fit. It encourages creativity and problem-solving without being overwhelming. Take Ikea, for instance.

Brand 52
article thumbnail

Social Media Copywriting: Catch Your Audience’s Interest With These 8 Tips

ContentWriters

Video or image-first platforms like TikTok or Instagram are almost entirely focused on the video or image, and the social media copy is there to caption, provide context, and encourage engagement. Do you write poems, make paintings, take pictures of interesting subjects, or engage in another creative hobby?

article thumbnail

How to Pull Off a Year-in-Review Campaign People Will Actually Share

Contently

We’ll walk you through the making of this type of creative campaign with a step-by-step guide and examples from brands that have done it successfully in the past. Start by considering the creative skills you have in-house and those you need to outsource. Have you thought about doing one but are unsure how to pull it off?