Jane Friedman

MARCH 18, 2025

As creative industries shift, we have to shift with them I was ready to embark upon the fifth iteration of my website. Her recommendations clashed with my creative instincts. Use your skills to define a core narrative We are storytellers, are we not? Working with my new web designer felt uncomfortable at first.

Food 133

Food IT Storytelling Social Media 133

Content Marketing Institute

OCTOBER 17, 2024

See (and hear) how six brands, recognized at the 2024 Content Marketing Awards and Cannes Lions, captivate audiences with their creative storytelling. They offer inspiring lessons on crafting engaging, impactful content.

Storytelling 128

Storytelling Creativity Engagement Content Marketing 128

Content Marketing Institute

JUNE 1, 2018

Great storytellers come from all sorts of places. Great storytellers come from all sorts of places, says @EditorStahl. storytelling Click To Tweet. Let’s take a look at the secrets to their storytelling success. Great storytellers collaborate. Great storytellers know who they want to enchant. But that’s OK.

Storytelling 111

Storytelling Collaboration Education Entertainment 111

Credible Content

JUNE 10, 2023

How to use the elements of storytelling in content writing. The main elements of storytelling are: Plot: Sequence of events driving the story forward. Why use storytelling in content writing? Why use storytelling in content writing? Read: What is storytelling in content writing?

Storytelling 130

Storytelling Writing Content Entertainment 130

Backlinko

JANUARY 6, 2025

Build a Strong Brand Through Storytelling When we consume 6 hours of content daily , attention is the most valuable currency in business. Storytelling is how you earn it. And Jake attributes much of their success to creative content. But brand storytelling isn’t just for founder-led content. Stories stick.

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Storytelling Keywords Landing Page Sales 108

Enchanting Marketing

MARCH 11, 2025

Updating and repurposing requires a different creative mindset from creating something new. Otherwise, the type of content that works well is similar to a blog: A mix of storytelling and valuable tips. Plus, now I’ve been active on LinkedIn for a year, I started updating old LinkedIn posts and I repost them. Human content wins.

Post 130

Post Content Creation Storytelling Creativity 130

Grammarly

FEBRUARY 1, 2024

How does storytelling technology work? Is creative writing with AI really creative writing? AI story writing is any involvement or use of generative AI like ChatGPT or Grammarly in the creative writing process for fiction and nonfiction. That said, AI is still a great aid in storytelling.

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Storytelling Proofreader Text Creativity 116

Grammarly

NOVEMBER 15, 2023

You’ve encountered creative nonfiction countless times—in conversation, on social media, and on the written page, but could you define or explain it if asked? Grammarly helps you communicate confidently Write with Grammarly What is creative nonfiction? An effective creative nonfiction story both informs and entertains its readers.

Creativity 124

Creativity Food Prose Storytelling 124

Neil Patel

OCTOBER 4, 2021

Ad creatives are the ads served to users on a social media or digital media platform. When combined, these creative elements form a full video advertisement. To ensure your campaigns are most effective, though, you need to ensure you are creating killer YouTube ad creatives. 10 Ideas for YouTube Ad Creatives.

Creativity 132

Creativity Ads Advertising Digital Media 132

Jane Friedman

JULY 18, 2024

It’s the old right next to the new again—both wonderfully creative in their own right. These are signs of a city that doesn’t just honor the creators of its past; it also celebrates and encourages the creativity of the people there now. I go back to the childlike questioning that’s perfect for storytelling: What if?

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Creativity Transportation Construction Storytelling 133

Neil Patel

JUNE 1, 2021

What there is, however, is plenty of opportunity for success if you can be creative, authentic, and target your proper audience. In an environment full of opportunities for businesses, the entrepreneurs who take the lead are those who know how to use the online medium to make creative and appealing content. Storytelling Videos.

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Creativity Storytelling Concept Audience 141

Content Marketing Institute

OCTOBER 2, 2018

DarrenSanch #storytelling Click To Tweet. But they’re missing the point, which is: There is a richness to this type of visual storytelling that transcends cultures and time and can really get that call to action that you’re looking for.”. HANDPICKED RELATED CONTENT: 4 Secrets of Great Storytellers. storytelling Click To Tweet.

Storytelling 108

Storytelling Pharmaceutical Brand Prose 108

Buffer

SEPTEMBER 30, 2024

” or “More and more people are getting involved every day” Include a strong CTA to keep momentum going (i.e., “Share your story below to be part of the conversation” Storytelling  Humans are wired to crave, enjoy stories and seek them out. And the promise of an interesting story is often hard to resist. 

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Social Media Media Writing Storytelling 117

Freelance Union

MAY 17, 2024

This article is sponsored by Creative Expressions. Grants for creatives can spark both feelings of excitement and confusion. The key to demystifying this process is in the essence of creatives aligning with their purpose and skillset. Click Here to sign up for their free grant writing webinar at the Freelancers Hub on June 4th.

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Creativity Architecture Government Storytelling 105

Content Marketing Institute

NOVEMBER 20, 2018

Speaker, comic, and founder of Keeping It Human , Kathy responded to the question of how to create a culture that truly promotes creative ideas with answers that echoed the sentiments in the Apple ad. The best way to think about creativity is to ask: “How can we flip our customers’ expectations upside down to delight and surprise them?”

Creativity 110

Creativity Storytelling Content Food 110

Article Writing

NOVEMBER 7, 2022

There are several ways to combat this, with one of the best of them being social media storytelling. Social media storytelling is an art that is difficult to master. However, with the help of a few simple tips, you will be able to improve your social media storytelling skills. Know Your Audience. Use Visuals. Get Personal.

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Storytelling Social Media Copywriter Copywriting 97

Nick Ursborne

JANUARY 15, 2024

She wants to employ both AI and EI to optimize her creative output. Step 4: Personalization and Storytelling Emma uses her EI to weave a relatable story into the ad copy. This storytelling approach adds a human element that AI alone couldn’t have created, making the campaign more engaging and relatable.

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Ads Ad Copy Storytelling Copywriter 220

Nick Ursborne

FEBRUARY 19, 2024

No language model will be able to replace the power of storytelling, personal experiences, and writing that stirs our hearts and minds. High Level Creativity: AI tools can be creative at a low level. But I don’t think they can make huge creative leaps, and don’t think they ever will be. But we can.

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Writing Copywriter Copywriting Storytelling 230

Freelance Magic

DECEMBER 1, 2024

You get to work from anywhere, set your own schedule, and earn money doing something creative. Let’s break it down so you can take that first step toward a freelance writing career with more freedom, creativity, and potential than you ever thought possible. It’s a career that thrives on variety and creativity. The good news?

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Freelance Writer Portfolio Projects 130

ContentWriters

NOVEMBER 21, 2024

From understanding industry standard formats to mastering the art of persuasive storytelling, we’ll cover what you need to know. Writing marketing scripts requires a delicate balance of strategy, creativity, and technical know-how. Executing these principles takes time, expertise, and resources.

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Script Writing Marketing Persuasion 105

Smart Blogger

MAY 27, 2024

Love it or hate it, AI’s role in storytelling has grown exponentially — with no end in sight. In this densely packed post, we’re going to explore the secrets of AI storytelling and see how it’s reshaping the narratives we thought we knew. A really simple guide , which demonstrates its use of data visualization to enhance storytelling.

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Storytelling Script Collaboration Creativity 77

Copywriter Collective

APRIL 11, 2025

Lets explore why this opportunity is exploding, how TikTok talks, and how copywriters can pivot their skills to meet this new creative challenge. This includes everything from brand storytelling, product demos, tutorials, skits, and UGC-style (user-generated content) ads that mimic influencer content. Try it and thank me later.

Script 54

Script Copywriter Copywriting Writing 54

Enchanting Marketing

MAY 20, 2024

So, what if you could write sales copy like a storyteller? But the story is really about handing you the creative power to transform yourself into a Hollywood director. If you want creative control, you can always hop in the director’s chair and rack focus manually, either when you shoot or in the edit. Marketer’s drivel.

Sales Copy 182

Sales Copy Storytelling Copywriter Copywriting 182

Content Marketing Institute

JUNE 5, 2018

For many years, I worked alongside a talented content marketer who often insisted she just wasn’t “a creative person.” To do this, I gathered compelling evidence, perspectives, and advice from some of the most imaginative, inspirational, and downright impressive minds in the world of creative content pursuits. Creativity in context.

Creativity 111

Creativity Marketing Content Creator Construction 111

Jane Friedman

JUNE 5, 2024

And as a book coach, part of my job is helping people get through these rough spots in their creative work. In fact, these are usually points where the wise storyteller inside us is trying to tell us something. Because your wise inner storyteller is trying to tell you that you don’t know enough about your story to write it.

Storytelling 141

Storytelling Writing Creativity Writer 141

Copywriter Collective

OCTOBER 4, 2024

In this guide, however, we will look at the strategies of optimizing between keywords and creativity when writing SEO copy. In contrast, if you just use the creativity approach, your content may not even rank, which means losing traffic. Storytelling in SEO Copywriting The use of content storytelling provides emotions to your content.

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Copywriter Copywriting Keywords Creativity 76

Backlinko

OCTOBER 21, 2024

Nisha applies information gain through: Extensive research Rigorous testing Visual storytelling Time investment Let’s review her approach. Visual Storytelling Nisha’s visual content is a feast for the eyes. This curry recipe is a deep dive into Thai cuisine, reimagined for plant-based eaters. And DELICIOUS.

SEO 99

SEO Content Finance Concept 99

Income Diary

OCTOBER 30, 2024

These quick bursts of creativity can help creators showcase their personality and content style without the need for elaborate setups or lengthy editing processes. What Are the Benefits of Creating Three-Minute YouTube Shorts Three-minute shorts have become increasingly popular in the world of storytelling.

Storytelling 52

Storytelling Script Social Media Entertainment 52

Contently

SEPTEMBER 5, 2024

It’s more than a marketing asset—it’s a storytelling tool that can make a major impact on potential investors, customers, and your bottom line. To resonate with your audience, your content needs to blend storytelling with solid data , making your success stories both engaging and credible.

Storytelling 52

Storytelling Search Engine Optimization Finance Content Creation 52

Words Matter by Wix

NOVEMBER 19, 2020

The books listed below cover different aspects of writing, from creativity and inspiration, to advice from the experts, to , grammar and style : Writing Down the Bones , by Natalie Goldberg. Steal Like an Artist: 10 Things Nobody Told You About Being Creative , by Austin Kleon. Creativity and inspiration. by June Casagrande.

Creativity 81

Creativity Writing Storytelling Writer 81

Jane Friedman

SEPTEMBER 4, 2024

Specifically, what is creative intuition for writers? Instead it was the thing that got me in trouble, even with my creative writing. I think that is a good start for a definition of creative intuition, and I highly recommend that book for all writers, but I knew there was more to it. Today’s post is by author KimBoo York.

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Writer Creativity Storytelling Concept 137

Ashleyn Writes

APRIL 13, 2023

Thanks to this new tech, creatives, and small business owners are able to churn out a lot of content. But what does that mean for creatives? And because this type of AI is really good for getting those creative juices flowing, this is one of my favorite ways to use it. The jury is still out on that one. And at light speed too!

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Copywriter Copywriting Storytelling Copy 130

Contently

SEPTEMBER 13, 2024

Brands can ensure authenticity by conducting thorough research on the cultures, communities, and identities they want to represent, involving individuals from those backgrounds in the creative process to source inclusive images. Brands should also prioritize storytelling and contextual relevance to avoid superficial depictions.

Manufacturing 52

Manufacturing Storytelling Content Creator Concept 52

Neil Patel

OCTOBER 5, 2021

Great Content Marketers Are Creative and Imaginative. In a world where information overload is a threat, creating content that rises above the noise takes creativity. Creativity and an imaginative mind are vital qualities you should look for in a content marketer. Great Content Marketers Understand Storytelling.

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Content Marketing Marketing Storytelling Content 129

Express Writers

DECEMBER 24, 2024

Conversely, they blur the line between human creativity and machine-generated text. Focus on storytelling and cultivating a genuine connection that will keep people returning. So, get those creative juices flowing and develop a clear, detailed example that AI would have difficulty dreaming up.

Content 52

Content Storytelling Text Keywords 52

CoSchedule

FEBRUARY 27, 2023

How to Emulate Microsoft Story Labs This blog excels at exceptional storytelling, which requires rolling up your sleeves, doing some research, and really getting to know your interview subjects. Excellent storytelling, and bold, no-nonsense blog posts. Show people creative ideas for using your products. Get creative.

Creativity 98

Creativity Blogging Blog Food 98

Enchanting Marketing

SEPTEMBER 24, 2024

And our creative struggles are part of being human. I never saw myself as a storyteller I thought storytelling was for real writers. For the creative folks, who keep diaries, write travelogues and have the ambition to become the next Hemingway, Toni Morrison, or Amy Tan. Human content wins. That’s not me.

Storytelling 130

Storytelling Projects Construction Creativity 130