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19 A/B Tests You Should Run on Your Website

Neil Patel

For your blog, your long-form copy, and most of the text on your website, always go with black (dark) text on a white (light) background. For your calls to action and other smaller, more impactful text elements, however, test each of the basic eight colors (or whatever colors fit with your design). Back when the 2007 U.S.

Website 145
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Compare The Best Marketing Automation Software

Quick Sprout

You’ll be able to preschedule emails and text messages when someone joins your list, for example, tailoring these automated sequences based on demographics or custom attributes that you set. Request a free demo. Design landing pages that convert. Contact the HubSpot sales team to request a free demo.

Marketing 126
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How to Craft and Measure Profitable Funnel Conversions from Scratch

Neil Patel

Step 1: Create Lead-Capturing Landing Pages for Increased Funnel Conversions. You can create landing pages for visitors at any stage of the funnel. Ideally, your landing page should be higher converting than a purely informational page. Optimize Landing Pages for Top of the Funnel.

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Is It Better to Embed Videos or Link to Them?

Neil Patel

There are currently two ways to place videos on your landing pages or website—link or embed videos. Embedded videos keep users on your page—which is ideal for landing pages or blog posts where you want to share information, but avoid losing the viewer to another page. Which method should you choose?

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7 Tips to Highlight Product Features on Your Website

Neil Patel

Whether your product comes with ten features or two, you need to be talking about them across your website including your product descriptions, landing page , and even your homepage. Each target customer should have a dedicated landing page where you speak exclusively about relevant product features.

Website 142
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15 Lucrative Ways to Use Facebook Carousel Ads

Neil Patel

Each carousel card has a URL that users can click to view a specific product page or landing page. Unlike the typical ad, Facebook Carousel ads let you add different CTAs to different landing pages. Include a URL to specific product pages of featured products or your mobile app download page.

Ads 116
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7 Things to Include in a One-Pager

Grammarly

When they’re used for marketing purposes, think of a one-pager like a landing page. Just like a landing page, a one-pager is focused on a specific offer and written in a direct tone that aims to make the reader want to take advantage of the offer. Visit our website to schedule your free product demo today.