Content Marketing Institute

SEPTEMBER 17, 2018

OptinMonster does this by helping you build high-converting lead-generation forms. Zurb shows how your subject line, as well as your sender name and pre-header text, will render on popular mobile devices. This is, for me, key to promoting my content by ensuring that I’m getting it in front of people who care about my content.

Promotion 111

Promotion Content Social Media Editorial Team 111

Quick Sprout

AUGUST 18, 2022

Phone, video, chat, text–choose the channels you need and get your team set up in hours, not months. If you want to add chat, text, and email, you can do that, too. This is going to centralize every channel your team uses–talk, text, voice, video, and chat–within a single dashboard. >> Compare Quotes.

Sales 133

Sales Communication Hospitality Text 133

Neil Patel

JANUARY 21, 2021

Anchor Text : Click on the link in the left menu to access data for anchor text (anchor text is the text that becomes your link and points to your page) linking into your site. Google’s Penguin update was rolled out to prevent site owners from manipulating search results with exact match anchor text.

Keywords 145

Keywords Text SEO Social Media 145

ContentWriters

JANUARY 3, 2024

The conversion may be signing up for a newsletter, downloading a gated resource, requesting a demo, making a purchase, or any other calls to action. Tracking your blog conversions reveals how content contributes to business goals like generating leads, sales, and revenue.

Brand 59

Brand Marketing Retail Blog 59

Neil Patel

APRIL 5, 2023

However, what’s most helpful is the detailed data like referring pages, URLs, domain authority score, and anchor text. If you’d like to test the tool, you can view a demo or sign up for a 14-day trial. Instantly, you can see a snapshot of your competitor’s current domain authority, referring domains, and backlinks.

Social Media 133

Social Media Keywords Advertising SEO 133

Neil Patel

FEBRUARY 21, 2023

Goals for SaaS SEO differ in that they are typically focused on attracting prospective buyers, driving traffic to free demos and converting them to paid users, and helping educate and retain your current users. Break up text with headings, lists, images, and other elements to make it easier for users to scan and digest information quickly.

SEO 86

SEO Keywords Engineering Social Media 86

Moz

JANUARY 22, 2019

Creating multiple TOFU offers gives you the information (company, name, email address) you need to segment and nurture leads further down the funnel. Blogging Let’s say Directive wants to create lead generation content. We created a landing page focused around demo requests. What information isn’t clear on the demo page?

Landing Page 56

Landing Page Sales Social Media Manufacturing 56

Smart Blogger

NOVEMBER 23, 2022

Here’s what some typical affiliate text links look like: EXAMPLE LINK THAT DIRECTS TO THE MERCHANT’S HOME PAGE [link]. Here are some example bonuses you could offer: Step-by-step checklists Quick-start guides Video overviews or demos Complimentary or discounted services (e.g., EXAMPLE LINK TO ANOTHER PAGE ON THE MERCHANT’S SITE [link].

Marketing 111

Marketing Professional Services Promotion Banking 111

Fat Joe

JANUARY 16, 2023

Content marketing offers businesses, organizations and brands opportunities to boost lead generation, increase sales, raise brand awareness and engage with customers and prospective clients through content. Research suggests that the human brain processes visual data around 60,000 times faster than text.

Content Marketing 59

Content Marketing Marketing Content Social Media 59

The Hoth

AUGUST 1, 2023

These tactics will help you generate leads from the valuable content you create for your audience, furthering prospects down your sales funnel. After all, the ultimate goal of your content creation efforts (and inbound marketing in general) is to acquire new paying customers, and lead generation plays a big part in that.

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

Backlinko

JANUARY 31, 2025

You didnt just increase demo requests. You grew inbound leads by 40% with conversion-focused content marketing. Follow these steps to collect testimonials: Text or email clients a short feedback form Ask them to share specific results (metrics help) Keep it simple: “What was your biggest win from working with us?”

SEO 71

SEO Consulting Agency Sales 71