Remove Digital Marketing Remove Digital Media Remove Sales
article thumbnail

Why Your Business Should Invest in Digital Marketing

Blogtrepreneur

As technology has grown over the years, so has the importance of digital marketing. While traditional marketing has its place, it’s important that you consider the potential of digital media. Below we are going to discuss exactly why your business should invest in digital marketing.

article thumbnail

How Content Marketing Can Save Your Digital Marketing Strategy

Content Marketing Institute

But, interestingly, I’ve started to see an increasingly larger opportunity for content marketers to play a true leadership role in that broader marketing strategy. Content marketing strategy can be the foundation for a nonexistent integrated digital marketing strategy. Today’s integrated marketing strategy isn’t.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The urgent need to get ahead of AI writing tools in 2024.

Nick Ursborne

According to a survey by Neil Patel of agency NP Digital, over 60% of text content is now being created purely through AI. In other words, AI now plays a significant role in the creation of over 85% of all new content being written for digital media. 2024 is going to change everything in marketing.

article thumbnail

Custom Newsletter Services — Create and Connect through Newsletters and e-Blasts

Melanie Saxton

Potential clients can take advantage of promotions and sales. ” Then, I explain the wonders of integrated marketing, where powerful digital marketing efforts overlap and work together across channels and touch points. By the way, I studied these techniques in my digital media graduate coursework.

article thumbnail

Why Businesses Should Blog

Melanie Saxton

A blog is a marketing resource that helps increase your online footprint, get your message out there, and draw people to your products and services. For instance, if you are an author, you certainly want book sales…but how can anyone buy your book if they don’t know it exists? That’s where I can help. Emphasis on PROFESSIONAL!

article thumbnail

Digital Asset Management: What It Is and Why You Need It

Content Marketing Institute

Editor’s note: The following is adapted from the author’s book, Digital & Marketing Asset Management: The Real Story of DAM Technology & Practice , published by Rosenfeld Media and copyright by Real Story Group. Navigating all this digital media creates challenges for consumers and enterprises alike.

article thumbnail

Beyond the Basics: 20 Fresh Social Media Tips for 2021

Neil Patel

The complex digital media landscape changes every day, and this year is no exception. Having advanced social media tips at your disposal certainly has its perks, but finding a no-nonsense list can be pretty challenging. Traditional sales language and tactics are not your friends on LinkedIn. That’s where I come in.