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It can also showcase different types of writing you do as a copywriter, like emailcopy or salescopy. From digitalmarketing to health, to career, and education, I was all over the place. I could still land a health client with that portfolio or a digitalmarketing client.
Successful digitalmarketing entrepreneur Dan Lok got his start in the copywriting industry this way — by apprenticing with his copywriting mentor Alan Jacques: “Why did this work out so well? Dan rewrote Jay’s entire sales pitch on spec and sent it to him. Maybe you’re not a copywriting expert like Dan.
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