BKA Content

MARCH 25, 2024

Defining Content Marketing vs. Digital Marketing Although content marketing and digital marketing are similar and often used as interchangeable terms, they are two distinct advertising strategies that focus on different tactics to grow an audience and boost sales. What Is Content Marketing?

Digital Marketing 98

Digital Marketing Content Marketing Marketing Content 98

Agency Content Writer

DECEMBER 2, 2024

A content author, also called a content writer , plays a crucial role in modern media by crafting meaningful, engaging, and purposeful text for various platforms. Whether blogs, articles, or social media content, their work informs, educates, and entertains audiences. What exactly is the role of a content author?

Proofreader 246

Proofreader Content Search Engine Optimization Digital Communication 246

The Hoth

MAY 9, 2024

If you’re a marketer in need of some extra income or want to learn a new skill, you should consider picking up a side hustle – and your marketing skills are a perfect fit. Digital marketing side hustles provide some of the best ways to supplement your income, and there are more than a few reasons why.

Digital Marketing 98

Digital Marketing Marketing Copywriting Copywriter 98

Smart Blogger

FEBRUARY 16, 2023

As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. So too, must your digital marketing strategy.

Digital Marketing 109

Digital Marketing Marketing Retail Landing Page 109

Neil Patel

SEPTEMBER 29, 2020

Social media marketing is essential for any business. billion social media users worldwide and, for most of us, social media is part of our everyday lives. What this means is, if you want to reach your target audience, social media is the place to do so. Plus, social media is a highly effective marketing channel.

Social Media 143

Social Media Media Marketing Agency 143

Neil Patel

APRIL 1, 2021

Social media for e-commerce has become a critical element in sales growth for many businesses. Using social media to boost your marketing offers many benefits to help build your business, so don’t wait to explore these valuable channels. 14 Steps for E-Commerce Companies to Find Success Using Social Media.

Social Media 145

Social Media Media Landing Page Advertising 145

Neil Patel

SEPTEMBER 1, 2021

Artificial intelligence (AI) tools for media let you create content at scale in a previously impossible way and you don’t even need design experience to create something impressive. However, they’ve plenty to offer to content creators, marketers, and digital agencies too. How Do AI Tools for Media Help in Content Creation?

Media 145

Media Storytelling Text Proofreader 145

Buffer

SEPTEMBER 23, 2024

  To predict the best time to post on Facebook, Instagram, LinkedIn, and X, we looked at the timeslots with the highest engagement rates on each platform. Specific timeslots see more engagement than others, which is an important consideration in your  social media marketing strategy.

Social Media 101

Social Media Media Post Engagement 101

Neil Patel

JUNE 11, 2021

You need strategic marketing objectives to help you set, plan for and achieve your business goals. And you need to have them not just for your overall marketing plan but also for specific portions, such as paid social media marketing. Why Is It Important to Set Paid Social Marketing Objectives?

Social Media 130

Social Media Media Brand Awareness Marketing 130

Neil Patel

DECEMBER 1, 2020

In the world of digital marketing , content is king. They unlock connections to your target market—people who are looking for what you’re trying to sell. When you’re setting up paid social media campaigns , keywords can help you make those critical connections and ensure your campaign’s success. Where do they live?

Social Media 145

Social Media Keywords Media Ads 145

Elna Cain

FEBRUARY 1, 2024

From tech to beauty to digital marketing and more, you’ll find all kinds of industries on LinkedIn looking for freelancers. Marketers like that aren’t going to hire freelance writers, so it’s not worth it to flood your LinkedIn feed with that rhetoric. LinkedIn is this place. I call it Facebook for business.

Freelance 239

Freelance Writer Copywriting Copywriter 239

Neil Patel

FEBRUARY 19, 2021

Marketers, for example, may see an ad like this one from Hotjar in their Facebook feed: Notice the tagline at the top. It directly addresses a pain point many marketers feel: the overwhelming amount of data we get. Next, include a high-quality, engaging image (or two) or a video. They exceeded transaction goals by 98 percent.

Social Media 145

Social Media Sales Media Retail 145

Dr. Rissy's Writing and Marketing

JULY 18, 2023

In the digital marketing landscape, the mantra “content is king” isn’t just a catchy phrase. It’s a guiding principle that underpins marketing strategies and shapes brand identities. At Dr. Rissy’s Writing and Marketing, we understand the power of engaging content.

Engagement 98

Engagement Utilities Content Brand Awareness 98

Kristi Hines

AUGUST 2, 2023

Digital Marketing Services Conduct SEO audits with A+QuickSEO, delivering swift and comprehensive audits for any specific URL. Leverage the Perfect Chirp plugin to offer a social media content creation service. VPLATE Video Ads offers a service where you create engaging video advertisements for businesses or individual sellers.

Utilities 246

Utilities Transportation Medical Content Creation 246

ContentWriters

FEBRUARY 15, 2023

Two and a half hours— that’s the amount of time the average person spends on social media every day. That may sound like a potentially frightening statistic to parents or even to social media users, who may be looking at their app activity stats as they read this. However, for marketers, it’s music to our ears.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Contently

AUGUST 21, 2024

Ah, the ever-changing world of social media engagement—a digital marketer’s playground and puzzle all in one. With platforms constantly tweaking their algorithms, understanding the best days and times to post on social media has become both an art and a science. Simple: to maximize reach and engagement.

Social Media 69

Social Media Media Post Engagement 69

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. Later, I defined the companies I wrote for as digitally native brands.

Content Writer 237

Content Writer Writer Content Writing 237

BKA Content

JULY 28, 2023

Content Marketing Vs Social Media Marketing: Finding the Right Balance For a long time, content was the king of online marketing. Now, social media marketing is a major contender for the throne. In the matchup of content marketing vs social media marketing, which channel would win?

Social Media 95

Social Media Content Marketing Media Marketing 95

Buffer

OCTOBER 28, 2024

After 12 years of marketing for bootstrapped brands, I've learned that you don't need to spend a fortune on fancy digital marketing tools to see results. Buffer: Social media management for creators and small businesses A social media management tool is central to any social strategy.

Digital Marketing 74

Digital Marketing Marketing Social Media Search Engine Optimization 74

Neil Patel

NOVEMBER 1, 2021

In today’s internet-focused age, words like “content creator” and “influencer” are thrown around on nearly every social media platform. Content creators create content for blogs and social media platforms. Influencers promote products and lifestyles through photos, videos, blogs, reels, and other forms of “viral” media.

Content Creator 139

Content Creator Content Storytelling Social Media 139

Neil Patel

MAY 4, 2021

Interest in influencer marketing has skyrocketed 90x since 2013. And I hesitate to pat myself on the back, but I’m recognized as an influencer in the digital marketing space. Digital marketing is a broad topic, and I didn’t get to the top by focusing solely on a broad keyword. Take my case for example.

Social Media 145

Social Media Construction Digital Marketing Engagement 145

Neil Patel

OCTOBER 12, 2020

When it comes to digital marketing, knowledge is power. Marketers with industry experience know how to develop a paid social media strategy, which keywords to choose, and how to write magnetic content that converts. The truth is these marketers aren’t lucky or gifted. That’s where marketing certifications come in.

Marketing 145

Marketing Digital Marketing Social Media Healthcare 145

Neil Patel

SEPTEMBER 17, 2020

US businesses also love the social channel, and about 71% use it to connect with their market. While Instagram isn’t the biggest social media platform (that spot belongs to Facebook ), it’s still the most impactful influencer marketing channel. There’s just no denying the power of Instagram in this social media age.

Brand Awareness 145

Brand Awareness Social Media Digital Marketing Engagement 145

Neil Patel

OCTOBER 1, 2021

Keeping your audience engaged with your content is a full-time job in itself. You must constantly evaluate your current content’s engagement metrics while also anticipating the needs of your growing audience. With this in mind, new and updated content is crucial to any successful digital marketer’s strategy.

Content 135

Content Digital Marketing Social Media Digital Media 135

Neil Patel

JULY 26, 2021

After all, that’s the goal of social media marketing, right? The answer to better Facebook engagement is simple: You have to optimize your Facebook post to stand out. In this post, we’ll show you how to consistently create posts that get engagement. Engagement Metrics for Facebook Posts.

Post 145

Post Writing Social Media Advertising 145

Neil Patel

SEPTEMBER 27, 2021

TopRank Marketing – Success Focus: Social Marketing, Social Proof. You may understand the power of social media marketing , but that doesn’t mean you are making life easy on your readers and taking advantage of every strategy that is available to you. Well, Social Media Examiner proves this theory wrong.

Marketing 143

Marketing Blog Blogging Social Media 143

Neil Patel

JANUARY 19, 2021

With roughly 350,000 new tweets appearing on the platform every minute , building engagement via Twitter can feel like an uphill struggle. To increase engagement on the platform, Twitter rolled out voice tweets, which let users share snippets of audio to their profile. Review your voice tweet engagement. Promote Your Product.

Social Media 139

Social Media Entertainment Promotion Digital Marketing 139

Neil Patel

FEBRUARY 19, 2021

We’re spending more on social media and digital marketing than before. billion people use social media apps, and 77 percent of internet users ages 16-64 buy something online each month. Every entrepreneur can now build an app, social media platform, or e-commerce website. Next, social media is another problem.

Social Media 144

Social Media Architecture Collaboration Digital Marketing 144

Shorthand Content Marketing

OCTOBER 15, 2024

For most HVAC businesses, the idea of doing HVAC digital marketing to attract customers is daunting and confusing. There are so many HVAC digital marketing options and the threat of losing a lot of money that brings in no new customers. How often should you post on social media? What is HVAC Digital Marketing?

Digital Marketing 52

Digital Marketing Contractor Marketing Agency 52

Neil Patel

AUGUST 31, 2021

Content Marketing. If you have been reading about digital marketing for a while, you must have heard the term “content marketing.” Content marketing strategies often include blog posts, podcast episodes, infographics, YouTube videos, downloadable PDFs, etc. Content marketing isn’t limited to blog posts.

Website 145

Website SEO Recruitment Brand Awareness 145

Neil Patel

JUNE 21, 2021

Even worse, they go on social media and detail their poor experience for an even wider audience to see. Subscribers to the newsletter click on the blue “click to share” button, and they’re taken to a referral link, an email invitation, and social media buttons for sharing. Promote Engagement Through User-Generated Content.

Promotion 136

Promotion Ads Social Media Advertising 136

Neil Patel

AUGUST 23, 2021

That’s why we sought out the best digital marketing accounts to follow and added them to our feed. Niche: Digital marketing. Why Neil is Successful: A top 100 entrepreneur under the age of 35, Neil makes the complexities of digital marketing easy for the average reader. We know the feeling. Lilach Bullock.

Marketing 128

Marketing Digital Marketing Search Engine Optimization Healthcare 128

Neil Patel

DECEMBER 3, 2020

Direct mail has a median ROI of 29% , putting the ROI in third behind email and social media marketing in terms of ROI. Social media is ahead by only 1 percentage point. Despite what the haters say, direct mail is still holding its own against other marketing channels. Well, it does. The answer is simple.

Electronics 145

Electronics Digital Marketing Brand Awareness Advertising 145

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. But that doesn’t mean popular digital channels are off-limits. SEO, PPC, even some social media sites can drive online sales for your luxury brand. Luxury Brand Marketing Strategies. What Qualifies as a Luxury Brand?

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Neil Patel

DECEMBER 16, 2021

That’s why eMarketer estimated that digital ad spending will grow to $191.01 This is on-trend with what we have seen in digital ad spend growth. Mobile is a big part of that and so are social media and video. Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online.

Marketing 145

Marketing Social Media Keywords Digital Marketing 145

Neil Patel

JANUARY 27, 2021

People want high quality, useful, relevant, and engaging content about things that matter to them. Craig Davis , the former Chief Creative Officer at marketing communications firm J. But the thing about content marketing is – as with virtually everything digital – it’s constantly evolving and changing.

Content Marketing 143

Content Marketing Marketing Content Social Media 143

Neil Patel

SEPTEMBER 29, 2020

Engagement figures are exceptionally high on the platform. According to one study by Influencer Marketing Hub, TikTok beats all other platforms when it comes to engagement levels across accounts of all sizes. After all, the content and style of TikTok content are different from those on other social media platforms.

Marketing 145

Marketing Social Media Content Creation Ads 145