Neil Patel

NOVEMBER 30, 2021

Most digital marketing teams rely on keyword optimization to rank their content higher in search results. The idea is more keywords = better optimization. Because of this, it can be tempting to use the same keywords on multiple pages to increase your chances of ranking. What Is Keyword Cannibalization?

Keywords 110

Keywords IT Digital Marketing Landing Page 110

Neil Patel

AUGUST 27, 2019

And although that’s great, everyone these days is using Google Suggest to come up with keyword ideas. There have to be more keyword ideas out there that get more search volume and aren’t competitive, right? Introducing a new keyword database. And each tab shows you how many keywords are in that group.

Keywords 112

Keywords Landing Page Digital Marketing SEO 112

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. Later, I defined the companies I wrote for as digitally native brands.

Content Writer 237

Content Writer Writer Content Writing 237

The Hoth

NOVEMBER 7, 2022

One solution is using long-tail keywords. Long-tail keywords change how search engines like Google respond. . Below, we’ll look at how long-tail keywords work and why they are important to your SEO. Lastly, how you should use them in your content marketing for excellent results. . Let’s get started! low) search volume.

Keywords 104

Keywords SEO Landing Page Content Creation 104

ContentWriters

FEBRUARY 22, 2023

This indicates that keyword research is important to your marketing success. Beyond the numbers, keyword research has numerous benefits, like maximizing content visibility and properly targeting your audience. It also helps you to track competitors and identify opportunities in the market. What is their intent?

Keywords 98

Keywords Marketing Landing Page Digital Marketing 98

Elna Cain

OCTOBER 19, 2023

Something like, “My name is Elna Cain and I’ve been a SaaS digital marketing writer for nearly a decade. I love helping brands elevate their message on social media and through their email marketing. You can change it for every client you land or if you pivot or offer a new service.

Website 224

Website Retail Portfolio Writing 224

The Hoth

NOVEMBER 7, 2023

It seems like no matter what you do, you can’t improve your rankings for your most important keywords. These are competitor websites with impeccable link profiles, sky-high authority, and scores of loyal fans flocking to their web pages daily (think Amazon, Wikipedia, NY Times, etc.). What the Heck are Long-Tail Keywords?

Keywords 98

Keywords SEO Digital Marketing Landing Page 98

Neil Patel

MARCH 12, 2019

That’s a laundry list of keywords that drive me the most traffic. But there is an issue with a lot of those keywords. Keywords like affiliate marketing, SEO analyzer, SEO checker, statistical significance calculator are all terms that won’t drive me any revenue. How to pick the right keywords.

Keywords 112

Keywords SEO Agency Digital Marketing 112

Neil Patel

MARCH 19, 2021

Whenever a user searches for a certain keyword, say “PPC Marketing,” Google looks through its list of advertisers for this word and initiates an auction between them. Different keywords have different average costs per click, and this should inform your bidding strategy. Is PPC Marketing Right for My Company?

Landing Page 138

Landing Page Marketing Advertising Digital Marketing 138

Elna Cain

FEBRUARY 25, 2023

Other times, I use my free time to learn new tactics, strategies, and information regarding my writing niche (digital marketing). Write a landing page of 300 words and an article that’s 3000 words. I have two: one for my Twins Mommy brand and one for digital marketing, my freelance writing niche.

Freelance 209

Freelance Writer Landing Page Consulting 209

Neil Patel

MARCH 10, 2021

Instead, my goal is to explain: how Google calculates the cost of ads the factors affecting the cost of ads how you can quickly find out how much keywords will cost how to reduce your ad spend while remaining competitive. Rather, it uses an auction model where companies bid on each keyword. Some keywords can cost over $100 per click.

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Ads Landing Page Advertising Keywords 143

Kristi Hines

AUGUST 2, 2023

Digital Marketing Services Conduct SEO audits with A+QuickSEO, delivering swift and comprehensive audits for any specific URL. Utilize Bramework to boost your client’s SEO strategy, offering detailed analysis, including keyword insights on volume, ranking, and SERP. Let’s dive in!

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Utilities Transportation Medical Content Creation 246

Neil Patel

AUGUST 18, 2020

PPC is an exciting type of digital marketing because you can quickly and directly evaluate your investment return. We’ve helped companies like Intuit, GM, and Facebook make more money authentically, using our data-driven approach to digital marketing. . KlientBoost — Best for PPC management + landing page design.

Agency 144

Agency Landing Page Consulting Portfolio 144

Neil Patel

SEPTEMBER 16, 2021

Many times, marketers focus their SEO efforts entirely on discoverability. They want to tick that careful balance between keyword optimized and “ keyword stuffed ,” but here’s a secret: being on the first page of search engine results pages (SERPs) won’t do you any good if searchers aren’t interested in your content.

Landing Page 145

Landing Page Persuasion Keywords Social Media 145

Neil Patel

AUGUST 11, 2021

Those who have successful ad campaigns spend a lot of time on the backend evaluating the performance of their ads, looking at different keywords , switching up the designs and copy , and testing everything against key metrics to see how they perform. With every type of digital marketing, targeting is an important factor.

Ads 144

Ads Management Landing Page Ad Copy 144

Neil Patel

AUGUST 25, 2020

Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand. PPC is an exciting form of digital marketing because you can directly tie revenue generated to ad spend.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Bramework

DECEMBER 28, 2022

Looking for the best keyword discovery ranking tools to really boost your website traffic? What do I mean by keyword ranking? That you’re using your keywords to rank your website better in the search engines. That you’re using your keywords to rank your website better in the search engines. SERPWatcher.

Keywords 95

Keywords Blog Post Post Blog 95

Neil Patel

JUNE 23, 2021

Note: There’s a caveat to including the searched keyword in your copy that you’ll see in strategy 2. Spyfu is a great tool for discovering the most profitable keywords for the search engines and ads of your competitors. Here are the ads for the term ‘keyword research.’. Look at the example below. Be Succinct.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

The Hoth

MARCH 21, 2023

In particular, AI solutions are popping up left and right in the digital marketing space. AI technologies like ChatGPT & GPT-4 are capable of generating entire blog posts, landing pages, and images from scratch, which have massive potential for the future of content creation. Text generators. Video generators.

Digital Marketing 59

Digital Marketing Marketing Content Creation Proofreader 59

Neil Patel

MARCH 6, 2023

When you create unique landing pages with videos, you’ll likely increase conversion by up to 80% (based on the Renderforest survey). With a video on your landing page, you’ll have a 53% chance of showing up on page 1 of the SERPs. 2 out of the 15 searches had videos sitting on page two of the SERPs.

Keywords 83

Keywords Landing Page Medical Brand Awareness 83

Neil Patel

NOVEMBER 12, 2020

They only analyze their own keywords, bids, and landing pages. Despite the wealth of advice out there on optimizing PPC campaigns , it’s easy to get stuck in a routine of researching keywords, testing new ad copy , and creating new landing pages. But your PPC campaigns don’t exist in a vacuum.

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Landing Page Ad Copy Ads Keywords 138

Neil Patel

NOVEMBER 19, 2020

Other advantages of Google Ad Grants include their digital marketing resources. Your digital marketing strategy is fundamental to success online. The same is also true for nonprofits that want to raise awareness and funds in the digital age. And if you’re new to digital marketing, Google has you covered.

Ads 144

Ads Digital Marketing Recruitment Keywords 144

Creative Little World

FEBRUARY 21, 2023

In the busy world of online marketing, landing pages are an effective element for driving conversions and achieving a specific action and goal. But what exactly is a landing page? In this blog post, I will dive into the basics of landing pages, including what they are, how they work, and their benefits.

Landing Page 52

Landing Page Persuasion Lead Generation Sales 52

Buffer

OCTOBER 28, 2024

After 12 years of marketing for bootstrapped brands, I've learned that you don't need to spend a fortune on fancy digital marketing tools to see results. Buffer's Start Page lets you create polished link-in-bio landing pages in minutes. The Create space is one of my favorite features.

Digital Marketing 75

Digital Marketing Marketing Social Media Search Engine Optimization 75

Moz

NOVEMBER 8, 2020

Posted by rootandbranch Editor’s note: This blog is from the perspective of five University of Pittsburgh students — Kirsten , Steve , Darcie , Erin , and Sara — who completed a class this summer called "Digital Marketing Search Fundamentals", taught by Zack Duncan of Root and Branch. Part 1: Why digital marketing matters.

Digital Marketing 64

Digital Marketing Marketing Advertising Ads 64

Neil Patel

OCTOBER 12, 2021

For example, if you search #digitalmarketing and change the search date to the past 24 hours under “Tools,” you’ll see the most recent posts across social media that discuss digital marketing. Your bounce rate refers to the number of individuals who visit your landing page and leave without conducting any other interaction.

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Landing Page Search Engine Optimization Social Media Engineering 144

Neil Patel

FEBRUARY 19, 2021

Paid ads take the guesswork out of keywords. With organic search, you’re making educated predictions on keywords that you think will do well for your brand, and then you’re building content against them. Of course, the more search traffic a keyword gets, the more you’ll need to pay to get your content to show up for that keyword.

Social Media 145

Social Media Sales Media Retail 145

Neil Patel

NOVEMBER 25, 2020

In these modern times of digital transformation, it may seem like most digital marketing strategies are designed for online businesses. So are there any digital marketing strategies for brick-and-mortar businesses? Yes, there are, and one of the most effective ones is hyperlocal marketing.

Ads 145

Ads Brand Awareness Keywords Advertising 145

Neil Patel

FEBRUARY 8, 2021

An example of this would be someone completing a form on your landing page and entering their phone number for you to call them. Whether it’s your landing page, PPC, or social media, you’ll want to track the success of your efforts. PPC/Landing Page Performance. You’re making an outbound call in this case.

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Landing Page Social Media Keywords Sales 120

Article Writing

NOVEMBER 4, 2022

In the most basic terms, digital marketing and SEO can be boiled down to understanding user intent and then structuring your strategy to provide that as comprehensively as possible. Marketing is all about finding ways to show your product to potential clients in a way that convinces them to buy it. Long-Tail Keywords.

Landing Page 97

Landing Page Keywords SEO Digital Marketing 97

The Hoth

JANUARY 16, 2024

Digital marketers have been fiercely arguing for years now whether SEO or PPC is more effective, and the debate will continue into 2024. SEO stands for search engine optimization, and it’s the practice of modifying your web content to rank better for your most important keywords on search engines like Google.

SEO 98

SEO Search Engine Optimization Landing Page Keywords 98

Creative Little World

APRIL 19, 2023

In this blog post, I will dive into the basics of landing pages, including what they are, how they work, and their benefits. I’ll also cover the critical elements of an effective landing page and tips and best practices for creating one. Let’s start by getting a better understanding of how landing pages work.

Landing Page 52

Landing Page Persuasion Lead Generation Sales 52

Neil Patel

SEPTEMBER 3, 2020

This depends on a few factors like your budget, the keywords you choose, match types, etc. Using this model, they drive traffic to a general landing page or advertorial that generates leads for their clients. A successful ad triggers immediate action from searchers. The focus is on action. This approach can work.

Agency 131

Agency Landing Page Advertising Ads 131

BKA Content

AUGUST 30, 2024

Why Hire a Digital Marketing Agency? 9 Reasons You Haven’t Considered Marketing is essential for leads, revenue, and business growth. Learn why hiring a digital marketing agency can be more cost-effective than you think. Learn why hiring a digital marketing agency can be more cost-effective than you think.

Digital Marketing 52

Digital Marketing Agency Marketing Search Engine Optimization 52

Neil Patel

JANUARY 25, 2021

There are more ways than ever before to leverage digital AI for marketing funnel optimization, including responsive ads. In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics.

Ads 140

Ads Ad Copy Copy Keywords 140

BKA Content

FEBRUARY 23, 2024

of clicks go to the top five organic links on search engine results pages. How can you implement SEO if you don’t have a dedicated digital marketing department? To keep up with competitors, you must conduct regular website audits, refresh web pages and monitor keyword rankings.

SEO 98

SEO Agency Search Engine Optimization Digital Marketing 98

Neil Patel

DECEMBER 16, 2021

This shows us how many keywords I rank for, along with how many backlinks I’ve earned. The main components you’re looking for on my SEO analyzer are which keywords you rank for, along with their frequency of usage. It’s also important to know if the keywords are used in the title tag, description tag, and header tags.

Marketing 145

Marketing Social Media Keywords Digital Marketing 145