Neil Patel

SEPTEMBER 10, 2021

With more customers expecting a hyper-personalized, real-time experience, the demand for AI technology in marketing has never been greater. It makes sense, then, that so many marketing AI tools and software are targeting the conversion funnel. Here is a deeper look at nine of the top AI tools for successful marketing funnels.

Marketing 139

Marketing Lead Generation Retail Utilities 139

Backlinko

MARCH 25, 2025

Digital Marketing Digital marketing is a high-potential niche. Even the subniches like SEO and content marketing have 100% keyword difficulty. For example, Search Engine Journal (SEJ) has found success in the SEO and search marketing subniches with data-backed content written by industry experts.

Blogging 103

Blogging Blog Medical Finance 103

Neil Patel

APRIL 7, 2021

Regardless of how seasoned a marketer you are, you can always benefit from the wisdom of those who have walked similar professional routes. A good way to learn from seasoned professionals is to check out some of the books they’ve written about different facets of marketing. It is also available in audio format. Hacking Growth.

Marketing 128

Marketing Persuasion Digital Marketing Agency 128

Quick Sprout

AUGUST 24, 2022

Marketing automation makes it easier to generate leads, build customer relationships, and drive conversions at scale. By leveraging marketing automation software, you can personalize the customer experience by providing accurate information and targeted promotions to customers with different needs. Visit Constant Contact.

Marketing 126

Marketing Landing Page Lead Generation Sales 126

Smart Blogger

SEPTEMBER 18, 2023

Have you ever wondered what a digital marketing agency does? Maybe you’ve been struggling to grow certain aspects of your digital marketing, and considered reaching out to an agency. If you’re looking to enhance your online presence and boost the success of your digital marketing campaigns, this post is for you.

Digital Marketing 61

Digital Marketing Agency Marketing Social Media 61

Neil Patel

AUGUST 31, 2021

Harnessing what’s trending could be a powerful fuel for your digital marketing strategy, for the content you are creating, and for reaching your target market with a message that resonates. This is especially useful if you aren’t personally in the same demographic or interest group as your target market.

Marketing 137

Marketing Social Media Lead Generation Concept 137

Neil Patel

AUGUST 19, 2021

A study by Hinge Marketing found accounting and financial service firms were the slowest growing of all professions studied. The difference between low-growth and high-growth businesses in any sector is marketing. Marketing is what develops the all-important know, like, and trust factor. 6 Marketing Tips for CPAs.

Brand Awareness 145

Brand Awareness Marketing Keywords Digital Marketing 145

Neil Patel

MAY 10, 2021

Here’s what you need to know about its effect on the digital marketing industry. The “blocks” are pieces of digital information or records, and the “chains” are public databases housing the information. Why Should You Use Blockchain in Marketing Data Security? Generate Better Leads.

Medical 122

Medical Marketing Hospitality Digital Marketing 122

Neil Patel

DECEMBER 9, 2022

Thankfully, to continue nurturing your relationships with your customers and maintain your business, there’s marketing automation. Instead of wasting time on menial processes, you can automate digital marketing tasks and save loads of hours and frustration. In fact, more than 50% of companies are using marketing automation.

Marketing 140

Marketing Social Media Digital Marketing Ads 140

Moz

FEBRUARY 10, 2021

Posted by IzabelleHundrev If there’s one thing that most marketers have in common, it’s that we want more leads. Sure, not all leads are good. But leads are what drive business, and as a result, many of us are held accountable for generating more of them. Some are even downright unqualified. More on this later.

Lead Generation 72

Lead Generation SEO Search Engine Optimization Brand Awareness 72

Neil Patel

SEPTEMBER 25, 2020

Hiring a social media marketing consultant could be a game-changer for your business. If you’re considering working with a social media consultant, here’s everything you need to know: 4 Ways a Social Media Marketing Consultant Can Help Grow Your Business. Consider a social media marketing consultant your business’s Yoda.

Social Media 141

Social Media Consulting Media Marketing 141

Spectrum Net Designs

MARCH 2, 2022

Digital Marketing: All About Lead Generation Campaigns Lead generation is the process of generating interest and demand in a company’s brand, products, or services using inbound and outbound marketing strategies, such as online advertising and email marketing.

Lead Generation 52

Lead Generation Digital Marketing Advertising Brand 52

Neil Patel

OCTOBER 16, 2020

Marketing campaigns get more complex by the day. Which… is great news for the consumer experience but a nightmare for you as a marketing manager handling thousands of moving parts (and countless employees) on a daily basis. The top 6 options for marketing automation software. Your marketing channels. Type of business.

Marketing 145

Marketing Landing Page Social Media Agency 145

Elna Cain

FEBRUARY 27, 2024

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. Later, I defined the companies I wrote for as digitally native brands. Maybe you’re interested in this writing niche and want to see what it’s all about.

Content Writer 239

Content Writer Writer Content Writing 239

Neil Patel

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. By devising a Facebook marketing strategy. If you’re new to Facebook marketing, let me walk you through using the tools available to your advantage. What Is Facebook Marketing? With over 2.74

Marketing 145

Marketing Social Media Advertising Ads 145

Neil Patel

OCTOBER 21, 2020

Why aren’t more companies using marketing automation? A recent survey from Liana Technologies found that 60 percent of respondents said they didn’t know how to use marketing automation. They listed a lack of know-how as the main reason they weren’t adopting marketing automation campaigns.

Consulting 124

Consulting Marketing Retail Contractor 124

The Hoth

JANUARY 24, 2023

Finding the right marketing talent for your small business is crucial if you want to see continued growth and expansion in the future. Yet, top marketing professionals don’t stay available for long, as according to LinkedIn, the best candidates are off the market within 10 days. Not at all. You just need to know where to look.

Agency 96

Agency Recruitment Marketing Lead Generation 96

Content Marketing Institute

JANUARY 21, 2019

I know what you might be thinking: What happened to the content I’m used to reading here at Content Marketing Institute? 15% of B2B brands implement influencer marketing via “consistent, integrated campaigns,” according to research from Traackr and Altimeter Group. To summarize: Target audience = digital marketers.

Content Marketing 111

Content Marketing Marketing Editorial Content 111

Content Hacker

JULY 6, 2023

Do you want to know how content marketing helps business growth? Many business owners aren’t sure whether investing in content marketing is worth the time, effort, and resources. Content marketing is 100% worth it. We’ll examine the important role of content marketing in running impactful digital marketing campaigns.

Content Marketing 93

Content Marketing Marketing Long Form Content Content 93

Neil Patel

JUNE 2, 2021

Being a marketer is an interesting job. I’ve just noticed there are plenty of underutilized marketing platforms right now. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. That’s what makes this advertising approach so useful to brands and marketers.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Content Marketing Institute

JANUARY 14, 2019

In a recent Think with Google article, Lisa Gevelber, Google’s vice president of marketing for the Americas, discusses these new consumer behaviors and puts them in context: People can’t remember what it was like to not be able to learn, do, or buy things when the need struck by reaching for the device in their pocket. Elmo Lewis in 1898.

Sales 111

Sales Marketing Concept Digital Marketing 111

Verblio

FEBRUARY 26, 2025

Consider the challenge faced by a legal marketing writer turning complex topics into clear, accessible content while avoiding inaccuracies and any whiff of unintentional plagiarism. High-quality content is the foundation of search engine optimization, which is the most important marketing tactic for 79% of law firms.

Content Writer 52

Content Writer Writer Search Engine Optimization Writing 52

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. Most B2B digital marketers aren’t using effective CTAs to engage their ideal customers. Not all call to action messages are created equal.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

BKA Content

JULY 28, 2023

Content Marketing Vs Social Media Marketing: Finding the Right Balance For a long time, content was the king of online marketing. Now, social media marketing is a major contender for the throne. In the matchup of content marketing vs social media marketing, which channel would win?

Social Media 95

Social Media Content Marketing Media Marketing 95

Shorthand Content Marketing

JANUARY 5, 2023

For anyone interested in content marketing and using it to their advantage, there have been many great content marketing books published over the past 25 years that can help. Both elements are equally important when it comes to creating a successful content marketing strategy. The Top 12 Content Marketing Books for 2023.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Freelance Union

APRIL 16, 2024

Yet, to stand out and attract the right types of clients in today’s market, freelancers need to be methodical and strategic in their lead-generation efforts. This guide will explore a range of proven digital marketing techniques that can help you generate winning leads as a freelancer.

Freelance 105

Freelance Lead Generation Prose Social Media 105

The Hoth

DECEMBER 7, 2022

Before you propose your new ad strategy using interactive 360° video walls around town, you need to stop and consider the marketing expenses involved. . Sure, it’d be great to roll out an innovative new digital marketing campaign using interactive technology, but if you can’t afford it, there’s no way it’s going to happen. .

Marketing 101

Marketing Brand Awareness Freelance Content Creation 101

BKA Content

FEBRUARY 18, 2023

Content Marketing Life Hack: Using a Content Writing Company Content Marketing is the driving life force behind keyword targeting, content creation, and online lead generation. It’s no secret that all of this content writing takes time, which is the one thing that most content marketers have in short supply.

Content Marketing 98

Content Marketing Content Writing Marketing 98

Content Marketing Institute

JANUARY 17, 2019

Involving employees in the company’s content marketing strategy isn’t a new idea. I put out a call to learn more about how marketers involve their non-marketing coworkers in their content. Employees can give your content marketing the zing it needs to stand out, be remembered, and build relationships. Click To Tweet.

Content Marketing 110

Content Marketing Recruitment Marketing Content 110

ContentWriters

FEBRUARY 8, 2023

One of the best ways is through video marketing. However, there are many different types of video marketing that businesses can create. This article will discuss some basics of B2B video marketing and what makes a good B2B video. 8 B2B Video Marketing Ideas Video marketing for B2B is gaining more and more popularity.

Marketing 115

Marketing Social Media Brand Awareness Promotion 115

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120

The Hoth

FEBRUARY 15, 2023

While SaaS applications are undoubtedly useful, the oversaturation of apps & content makes marketing these services quite the challenge. In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation. What Makes SaaS Marketing Unique?

Marketing 102

Marketing Education Brand Awareness Keywords 102

BKA Content

JANUARY 27, 2023

Incorporating Artificial Intelligence in Business Marketing When you hear the phrase “artificial intelligence in business,” what first comes to mind? Maybe you thought of futuristic, life-like robots rolling around the office, generating reports and telling terrible jokes. It’s a warmer approach to sales versus contacting cold leads.

Marketing 98

Marketing Content Creation Search Engine Optimization Proofreader 98

Content Hacker

OCTOBER 25, 2022

One of my CTS members recently asked, “What is the value of content marketing?” Here’s why: First, content marketing will be worth $600 billion in 2024. Out of all digital marketing strategies, content marketing has THE highest ROI (return on investment). B2C Content Marketing ROI Statistics.

Content Marketing 96

Content Marketing IT Marketing Search Engine Optimization 96

Neil Patel

JANUARY 8, 2019

Someone who is a marketer… maybe even an entrepreneur. I want to share with you the biggest marketing mistakes I have made. This is one of the biggest and silliest marketing mistakes I have ever made. Be cautious, not slow – Every major marketing channel has algorithms. It’s much easier to own 1% of a market.

Marketing 111

Marketing Keywords Ads Insurance 111

Neil Patel

AUGUST 18, 2020

It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . PPC is an exciting type of digital marketing because you can quickly and directly evaluate your investment return. With different markets and trends, it’s essential to understand your industry’s specific ins and outs.

Agency 144

Agency Landing Page Consulting Digital Marketing 144

Neil Patel

JUNE 29, 2021

In the digital marketing realm, this is often referred to as “CPA” or “ cost-per-acquisition.”. Once you determine that, it becomes much easier to scale up your marketing because you know you can pump more dollars into your campaigns and get XYZ in terms of customers out the other end. Lead generation is simply one step.

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Lead Generation Social Media Advertising Persuasion 132