Remove Digital Marketing Remove Lead Generation Remove White Paper
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How Often Should You Publish a White Paper

ContentWriters

Businesses deciding when to publish a white paper must thoroughly understand their audience. The first step in identifying how often you should publish a white paper is researching your industry. If you have a lot of changes in your industry or your business, you likely need to publish a white paper frequently.

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How I Became a SaaS Content Writer (Content Writing for SaaS Companies)

Elna Cain

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. Later, I defined the companies I wrote for as digitally native brands.

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100+ Digital Marketing Statistics to Help You Compete in 2023

Smart Blogger

As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. So too, must your digital marketing strategy.

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How to Do Quarterly Content Planning to 10x Content Output

Neil Patel

Content planning is easily the most unenjoyable part of the entire content production and marketing process—just ask any digital marketer. Yet, it’s an essential component of content marketing that can’t be ignored if you want to 10x your content output. White Papers. They’re also great for lead generation.

Content 134
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3 Tools to Make Your Editorial Calendar More Effective

Content Marketing Institute

This roundup features three innovative tools to create a new content marketing routine to better adapt to an ever-changing digital marketing world. Use ContentCal to diversify content you market. Creating and marketing diverse content is a necessity. Content marketing offers great lead-generation opportunities.

Editorial 109
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Content Marketing Vs Social Media Marketing: Finding the Right Balance

BKA Content

Content Marketing Vs Social Media Marketing: The Basics The more you know about digital marketing options, the better the results. What Is Content Marketing? Lead Generation When you combine content marketing and SEO, you can drive significant traffic to your website.

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Dump the Sales Funnel in Favor of Lifecycle Marketing

Content Marketing Institute

Contentmarketing is the “heart” of any digital #marketing strategy, says @robert_rose. How can you tie together content marketing with the marketing lifecycle and the buyer’s journey? A potential lead first hears about you. Lead magnets and e-books. List-building (including exceptional email marketing).

Sales 111