Melanie Saxton

FEBRUARY 28, 2023

I’m among the few writing professionals with graduate-level coursework in digital media, advertising, marketing, communications, social media, and more. I’m a book editor, ghostwriter, journalist, and business blogger who can help your craft a manuscript, case studies, white papers, and other marketing materials.

Writing 130

Writing Manufacturing Digital Media Consulting 130

Blogtrepreneur

JANUARY 7, 2024

While traditional marketing has its place, it’s important that you consider the potential of digital media. Below we are going to discuss exactly why your business should invest in digital marketing. Final Words As you can see from the above, investing in digital marketing is the smart thing to do for your business.

Digital Marketing 115

Digital Marketing Search Engine Optimization Marketing Social Media 115

Neil Patel

JUNE 17, 2021

These days slogans are more important than ever as we are awash in visual and audio media, from TV and radio to the internet and digital media. When it comes to marketing efforts, you should always start with your sales goals. You can also use A/B testing in paid ads to see which slogan draws in the most traffic or sales.

Brand 135

Brand Creativity Sales Digital Media 135

Neil Patel

FEBRUARY 19, 2021

The complex digital media landscape changes every day, and this year is no exception. Having advanced social media tips at your disposal certainly has its perks, but finding a no-nonsense list can be pretty challenging. Traditional sales language and tactics are not your friends on LinkedIn. That’s where I come in.

Social Media 135

Social Media Media Content Creator Digital Marketing 135

Neil Patel

FEBRUARY 15, 2021

As one Business.com article put it, with “Retail going digital and digital media coming to retail,” this technology is completely changing the marketing game. As a result, they reassessed merchandising strategies and placed slower moving products in higher traffic areas to generate more sales.

Manufacturing 145

Manufacturing Retail Hospitality Communication 145

Jane Friedman

MAY 16, 2023

If you’re an author who’s been using Mailchimp to grow your list and improve sales, it might be time to ditch Mailchimp and move to Substack. we watched her book sales start climbing. That sales trend has continued for her and for another author of ours who also moved to Substack. We saw a chance to cut costs and increase sales.

Sales 143

Sales Publisher Publishing Publishing 143

Content Marketing Institute

FEBRUARY 28, 2018

Increase wine sales. While it’s impossible to trace the exact impact of the videos, CEO and second-generation vintner John Jordan sees the marketing payoff when all the indicators rise together: sales, visits, social media interactions, earned media , direct sales, and per-person spending. Super fun video’.

Content Marketing 111

Content Marketing IT Marketing Content 111

Content Marketing Institute

NOVEMBER 19, 2017

is a large format, 8 ½ by 11-inch book with 250 pages of distilled best practices and details that cumulatively can help you enjoy thousands of dollars in increased sales. The Road to Recognition: The A-to-Z Guide to Personal Branding for Accelerating Your Professional Success in the Age of Digital Media by Barry Feldman and Seth Price.

Content Marketing 111

Content Marketing Marketing Manufacturing Content 111

Ashleyn Writes

FEBRUARY 16, 2022

If you’re interested in securing podcast interviews, guest posts, or maybe even landing something bigger like a magazine opportunity or digital media feature from different media publications that are out there, keep reading. Let’s talk about how to beef up your PR strategy with an email pitch template! Click To Tweet.

Media 147

Media Copy Advertising Creativity 147

Publishing Trends

APRIL 6, 2023

Adam Philips , previously Director of Marketing at Dynamite Entertainment , joins AWA Studios as Director of Sales and Trade Marketing. Most recently she was Division Director of Curriculum, Digital Media, and Communications at the Smithsonian Science Education Center. At Rise x Penguin Workshop , Nicole Fox moves up to Editor.

Art Director 80

Art Director Entertainment Agency Finance 80

Make a Living Writing

JANUARY 22, 2024

Editors work in book publishing as well as in industries such as journalism, magazines, digital media, advertising, and more. Social media is now one of the main ways that celebrities, influencers, businesses, and organizations interact with their audience and it can be a driver for engagement and sales.

Copywriter 81

Copywriter Copywriting Freelance Social Media 81

Content Marketing Institute

DECEMBER 21, 2017

B2B and B2C brands surprise and delight their audiences with relevant, entertaining, or unique content opportunities, from Instagram to YouTube to new digital media partnerships. Some of the best inspirational and engaging content comes from unexpected places. Here are 15 of the most intriguing as she shared them in 2017.

Content Marketing 110

Content Marketing Transportation Marketing Content 110

Content Marketing Institute

DECEMBER 11, 2017

The sales team can’t tell the editorial team what to write. Some cases may involve a revenue share of the ads sold by the media outlet against the content hosted on its site, but most syndication deals involve no money. The goal is to establish your site as an objective authority about a subject.

Editorial Team 108

Editorial Team Editorial Content Content Creator 108

Neil Patel

FEBRUARY 23, 2023

In the age of digital media, having a steady stream of video views can increase visibility on social media. They compared results to an overly pushy, “sales style” form of copy and saw a drastic difference. Video Views Video views are an important metric for content creators and businesses alike.

Ads 104

Ads Advertising Text Social Media 104

BKA Content

OCTOBER 10, 2022

Anticipate Marketing and Sales Needs With Blogging If you’re looking for a low-cost evergreen solution to marketing during a recession, our monthly blog writing service is the answer. Marketing efforts in the new age combine traditional and digital media. Learn More.

Digital Media 52

Digital Media Advertising Government Social Media 52

Publishing Trends

OCTOBER 20, 2022

Felicia Frazier , SVP, Children’s and Educational Sales, is departing to launch a new venture, to be announced. At Candlewick , Mary Marotta will join as SVP, Sales, North America on November 21. She was most recently SVP, Group Sales Director for Knopf Doubleday. Emily Hutton is now Director of Sales for the group.

Creative Director 40

Creative Director Agency Editorial Digital Media 40

Content Marketing Institute

JULY 20, 2018

The 40-person team handles: Social media. Digital media (including all content for NASCAR.com). The revenue from the sale to Facebook covered NASCAR’s costs, as well as rights and marketing fees. In mid-2017, NASCAR leaders united the teams and put Evan, who reports to NASCAR CMO Jill Gregory, in the driver’s seat.

Storytelling 70

Storytelling Entertainment Social Media Collaboration 70

Backlinko

DECEMBER 21, 2023

For example, if your ad offers a sale of up to 70% off but your items are only 20% off. The Implications of SGE/AI on CTR There’s been a lot of talk about the impact of Search Generative Experiences (SGE) and Artificial Intelligence (AI) on digital media consumption and search queries.

IT 116

IT Ad Copy Keywords Landing Page 116

ContentWriters

SEPTEMBER 28, 2022

They know that being a consumer means they’re going to be on the receiving end of a sales pitch. You likely know that video is one of the most effective elements in digital media. A win-win all around! It Personalizes Content. Let’s face it: most people know what’s up. It’s just part of the online business-and-buyer game.

IT 52

IT Marketing Storytelling Entertainment 52

ProBlogger

SEPTEMBER 26, 2011

The good news for a blogger is that they’re unlikely to expect a huge spike in sales from working on a one-off campaign with you. She is also a copywriter, digital media consultant and online communications expert at Words That Influence. Are you looking at aligning yourself with a company, as a monetization strategy?

Blog 50

Blog Blogging Social Media Advertising 50

ProBlogger

JUNE 5, 2016

Thankfully digital media gives us a more granular view, with not only potential reach, but also the actual reach of our content. All influencer campaigns are done to achieve some kind of reaction, whether it is awareness, acquisition (ie leads) or sales. Sales – did your audience buy something?

Brand 33

Brand Blog Blogging Blogger 33

ProBlogger

MARCH 8, 2023

Thankfully digital media gives us a more granular view, with not only potential reach, but also the actual reach of our content. All influencer campaigns are done to achieve some kind of reaction, whether it is awareness, acquisition (ie leads) or sales. Sales – did your audience buy something?

Brand 33

Brand Blog Blogging Blogger 33

Income Diary

APRIL 29, 2024

Amazon’s largest income sources are online retail sales, cloud computing, and advertising. Amazon’s online retail sales include a vast range of products, including books, electronics, and clothing. Its primary income sources are online retail sales and logistics. per second. per second. per second. per second.

Website 105

Website Electronics Retail Advertising 105

Content Marketing Institute

JANUARY 12, 2018

#Contentmarketing can act as catalyst for broader, integrated digital marketing effort, says @Robert_Rose. Paid digital media is driven by the need to stand out, and promotes differentiating thought leadership more and the buy-now call to action less. Example: Tech company finds integrated digital approach.

Digital Marketing 112

Digital Marketing Content Marketing Marketing Content 112

Neil Patel

DECEMBER 15, 2020

For a long time, marketers have been looking for the silver bullet that drives leads and sales. While subliminal messaging is mainly used in media such as music, TV ads, and radio commercials, it still works for digital media, including paid social campaigns. That one hack that can help them sell sand at the beach.

Social Media 145

Social Media Media Persuasion Brand Awareness 145

Publishing Trends

OCTOBER 17, 2023

Kristen Klemens has joined as client manager for Simon & Schuster Publishing Services , She was formerly partner manager for trade sales and marketing at Rebel Girls. Grace Rambo , has been promoted to senior manager of advertising and paid digital media. Andie Schoenfield has been promoted to digital marketing manager.

Art Director 85

Art Director Editorial Agency Digital Media 85

Publishing Trends

MAY 10, 2023

Jen Newens has joined Martin Literary & Media Management as senior literary manager, representing primarily picture books, middle grade, young adult and graphic novels, as well as adult food and drink. Michael Pintauro joins Trident Media Group as digital media and marketing manager.

Agency 81

Agency Management Publisher Publishing 81

The Creative Penn

DECEMBER 18, 2023

I considered shutting the show down a few years back as I was bored with the content — but then generative AI took off, and the rise of direct sales started, and now we have plenty to talk about again! But digital media has become ubiquitous. Consider the pie of sales income for a particular book.

Retail 98

Retail Pharmaceutical Creativity Publisher 98

Freelance Writing Jobs

JUNE 26, 2024

Television nurtured the show through its early, unprofitable seasons to land lucrative syndication deals via reruns, DVD sales, and streaming rights that, by some estimates, raked in billions. Copyright laws are continuously evolving, especially with the advent of digital media and the global nature of the internet.

Content 83

Content Content Creator Education Creativity 83

ProBlogger

JANUARY 12, 2011

He has been able to grow his business so much in the last quarter thanks to the 72 hour niche sales he runs with Adam Baker. Henri has earned a nice income from his affiliate efforts and product sales but is yet to turn his blog into a true business. I believe that he will continue to impact people in 2011. Blog | Twitter.

Blogger 55

Blogger Social Media Writing Style Concept 55

The Creative Penn

MAY 5, 2023

There is even a new word being adopted by some: synthography, defined as “the method of generating digital media synthetically using machine learning,” [Wikipedia] and the same arguments are being raised all over again. Be a human with a physical body Attend events in person so you can meet and connect with other humans.

Creativity 98

Creativity Publisher Publishing Publishing 98

Blogtrepreneur

DECEMBER 4, 2024

For instance, reports of product recall, ethical violations, or financial mismanagement can quickly tarnish a brand’s image, potentially resulting in decreased sales and stock price volatility. This immediate exposure can lead to a sharp decline in public trust and consumer confidence.

Management 52

Management Utilities Communication Social Media 52

The Creative Penn

FEBRUARY 24, 2025

My background is about half and half digital media and traditional publishing, so I've spent most of my career fully focused on books and the written word in one way or another. The story page, the sales page. Any tips on the sales video? It, sort of unexpected to me, is the best job I've ever had. There's a main visual.

Projects 52

Projects Publisher Publishing Publishing 52