Contently

NOVEMBER 22, 2023

To create an editorial calendar that successfully moves leads further down the funnel, you’ll need more than a spreadsheet filled with topics and deadlines. A well-crafted, results-focused editorial calendar ensures your content efforts aren’t just a shot in the dark. The Anatomy of a Results-Focused Editorial Calendar 1.

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Editorial Editorial Team Collaboration Content Creation 52

Content Marketing Institute

FEBRUARY 15, 2018

At this point, document your evaluation. In condensed #content audit, use notes column to document actionable next steps, says @arash31. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Can you see what content receives the most search traffic ? Click To Tweet.

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Editorial Team Content Editorial Content Marketing 111

Content Marketing Institute

JANUARY 10, 2018

The output is a Google Sheets document, which makes the review process of completed interviews easier. In the automated interview process, we assign tasks to see how well they follow processes and provide our standard operating procedure (SOP) document as a resource. For example, we will ask them to optimize for a target keyword.

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Content Creator Script Editorial Team Portfolio 111

Content Marketing Institute

AUGUST 23, 2018

Because a strong team works together and marketing is a collaborative effort. Not only does it allow you to plan your editorial calendar and schedule social media, it is also an easy way to keep your team on the same page. Use @coschedule to keep your #content team on the same page, says @SEOSmarty.

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Content Marketing Marketing Editorial Team Search Engine Optimization 110

Content Marketing Institute

SEPTEMBER 19, 2018

The further along your multi-language content marketing team is, the easier it becomes to train new people. The training materials are ready; the process is well documented; and there are plenty of examples to review. Documenting the process. Each step of our content marketing process is documented in a company wiki.

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Editorial Team Content Freelance Contractor 111

Content Marketing Institute

APRIL 11, 2018

I also use Asana to track client projects and to keep my team working like a well-oiled machine. You can communicate on each individual task, attach documents, and assign things on the fly. Use @asana to track projects & keep your team working like well-oiled machine. TheBillWidmer #productivity Click To Tweet.

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Content Marketing Marketing Content Editorial Team 112

Content Marketing Institute

APRIL 20, 2018

Use this drag-and-drop document builder to gather pieces of content you want to repurpose and collaborate with other content creators working on the same piece. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Airstory (free and paid versions). What tools do you use?

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Editorial Team Content Social Media Content Creator 111

Content Marketing Institute

AUGUST 1, 2018

Of course (to poorly paraphrase Robert Rose), you want your editorial to tell one story instead of each piece being disconnected from the rest. Your editorial should tell 1 story instead of many disconnected pieces, says @MicheleLinn. Step 10: Incorporate your ideas into your editorial calendar. Click To Tweet.

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Editorial Content Editorial Team Projects 103

Content Marketing Institute

JUNE 19, 2018

17 No-Cost Ways Writers Can Extend Reach of Their Editorial. TF-IDF stands for term frequency-inverse document frequency. This method determines the topical relevance of a page based on – you guessed it – term frequency within a document. All the content about blenders, microwaves, food processors, etc., Boom – topic cluster.

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SEO Editorial Team Editorial Search Engine Optimization 111

Content Marketing Institute

NOVEMBER 22, 2018

With this vision of mentorship in mind, our editorial team asked a few influential experts in the Content Marketing World community to share the best piece of advice they received from someone whom they look up to in the industry or someone who has inspired their content marketing career. If you document it, you can achieve it.

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Content Marketing Marketing Content Editorial Team 108

Content Marketing Institute

DECEMBER 18, 2017

Even though the amazing CMI editorial team wanted me to write about marketing, I wrote this instead (ha). I hope documenting and reviewing your goals regularly changes your life like it changed mine. This is my last article for a while, so I really wanted this one to make an impact and stay with you.

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Editorial Team Insurance Communication Editorial 111

Content Marketing Institute

JANUARY 25, 2018

Support more balanced editorial planning. Document how people find their way to the content. Document the characteristics of audio or video files you want to capture. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. List the template this content is based on.

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Content Editorial Editorial Team Social Media 111

Content Marketing Institute

OCTOBER 15, 2018

As many pairs of eyes as possible should read a document before it goes live. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. HANDPICKED RELATED CONTENT: Conversational Content: How to Market Through Text Messaging and Chatbots. Seek feedback and proofread.

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Proofreader Government Medical Editorial Team 110

Content Marketing Institute

MARCH 29, 2018

Thanks go out to the CMI editorial team for the extra eyes, ears, and gray matter between the ears that made it possible to pull together this post.). For example, a chatbot might point one audience to a marketing case study and point another audience to a case study on user documentation. mrcruce Click To Tweet.

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Content Editorial Team Script Copy 111

Content Marketing Institute

MAY 21, 2018

To provide structure to your writers, consider a project management tool like Trello , Asana , or, my favorite, a shared G Suite document with links. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Oh, and invest in a written content marketing strategy. Have research?

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Writer Content Freelance Editorial Team 111

Content Marketing Institute

DECEMBER 19, 2017

Even a simple, high-level inventory – a documented list of the content published, the topics covered and when, the formats of each piece, and the platforms where the assets were distributed – can help you track down the materials you have to work with, and make it easier to compare their relative performance as a next step.

Long Form Content 109

Long Form Content Editorial Team Editorial Content Marketing 109

Constant Content

NOVEMBER 1, 2022

The Constant Content editorial team also reviews each article I submit to the platform and provides helpful edit requests and feedback that helps me develop my writing skills even more. My writing skills developed predominantly through edit requests from clients and the Constant Content team.

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Content Writer Creativity Writer Freelance 98

Publishing Trends

AUGUST 1, 2023

At Penguin Children’s , Gerard Mancini , vice president, executive director managing editorial & production editorial will retire in December. Mancini joined the Viking Children’s editorial team in the fall of 1985. Hinton, Jacqueline Woodson, Mildred Taylor, Jon Scieszka, Roald Dahl and others.

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Agency Editorial Editorial Team Copy Editor 75

Content Marketing Institute

NOVEMBER 6, 2017

Practically everyone understands the importance of “doing content marketing,” but many – even those with documented content marketing strategies – don’t know how to align the types of content they create with their desired content marketing goals. 17 No-Cost Ways Writers Can Extend Reach of Their Editorial. Data/research.

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SEO Social Media Content Landing Page 111

Neil Patel

OCTOBER 13, 2020

This is also applicable if you will need the firm to be physically present, whether it’s for setting up a new IT system or scanning last year’s tax documents. This is a document you can use as a resource moving forward. Share Documents and Monitor Progress. Last but not least, you need the ability to share documents easily.

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Freelance Projects Manufacturing Social Media 141

Content Marketing Institute

SEPTEMBER 10, 2018

Document everything you learned. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. You can add a few “immediate opportunities” bullets that may lead to follow-up. John Bell , vice president enterprise digital marketing, Travelers. Rewrite, then teach.

Content 107

Content Editorial Team Banking Editorial 107

Content Marketing Institute

JULY 17, 2018

You will see the number of pages and documents Google has discovered. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Google may email you directly. Monitor your website pages with this simple technique: site:yourwebsite.com or site:m.yourwebsite.com.

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SEO Editorial Team Keywords Engineering 107

Content Marketing Institute

OCTOBER 26, 2017

HANDPICKED RELATED CONTENT: How to Document Your Content Marketing Workflow. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Be passionate about your work. No system in the world can make up for a lack of passion for what you’re doing with it.

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Pharmaceutical Landing Page Marketing Editorial Team 108

Content Marketing Institute

OCTOBER 29, 2018

So, as an editorial team, we have changed the headline and image accordingly to hopefully better reflect our aim with the post. Content teams are often virtual or perform roles divided between traditional marketing and/or other skill positions within the business. There may be few or no owned media platforms at work.

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Content Marketing Marketing Content Editorial 75

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. Laney: Really, it’s an editorial calendar but it’s a lot more than that.

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Promotion Editorial Content Social Media 51

Content Marketing Institute

JANUARY 26, 2018

In Content Marketing Institute articles, you probably see “content calendar” and “editorial calendar” used interchangeably. The term “editorial calendar” sometimes refers to a published list of issue themes and dates that sales teams use to book advertising into publications. Are they the same thing? KMoutsos Click To Tweet.

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Editorial Government Content Editorial Team 111

Backlinko

MARCH 26, 2025

Through a LONG chat and many pauses of me returning to my document, we landed on an outline. I could add more perspectives by surveying our editorial team about how they use AI. When our editorial team finished the AI usage survey, I faced this exact situation. Then it suggested H2smany of which I didnt like.

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Writing Content Editorial Team Concept 78

ContentWriters

MARCH 14, 2025

They employ subject matter experts who can speak to complex topics with authority, maintain strict editorial standards, and provide strategic guidance to ensure your content aligns with your broader marketing objectives. Examine the operational structure : Look for dedicated account managers and editorial teams who will support your projects.

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Writing Services Writing Content Content Creation 59