Tue.Jun 11, 2024

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What Do We Really Mean When We Say “Show, Don’t Tell”?

Jane Friedman

Today’s post is by author and book coach Janet S Fox. Let me just start with: I do not condemn “telling.” There’s a place for it in every story, and that’s mainly in the interstices between scenes. But there’s a reason we must show things when we are in scene and not tell: readers attach to clear actions and emotions. And that’s key to pulling the reader into your story.

Writing 138
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How to Persuade Your Boss to Send You to Ahrefs Evolve

Ahrefs

But don’t worry—we’ve got your back. Here are 5 arguments (and an example message) you can use to persuade your boss to send you to Ahrefs Evolve. SEO is changing at a breakneck pace.

SEO 118
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Building Online Communities from the Ground Up

AIIP

By Elizabeth Hutchinson Creating and nurturing online communities are indispensable tools for info professionals. As a solopreneur and owner of a business that provides a membership option, I was excited to hear Susan Tenby give a presentation on community building at AIIP 2024 Symposium. Susan has worked in online community management for over 20 years;… Read More » The post Building Online Communities from the Ground Up appeared first on AIIP Connections Blog.

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Paid Advertising in 2024: What it is (& How it Works)

Smart Blogger

Do you want to drive more traffic to your blog? Perhaps you’re considering paid advertising… The problem? There are dozens of platforms to choose from — and you’ve probably either lost money using paid ads or know someone who did. You see, paid advertising can be one of the most effective ways to drive traffic (and sales), but only if you understand how it works.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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A Comprehensive Toolkit for Avoiding the Top 10 Scams That Target Writers

Make a Living Writing

Have you ever wondered if a freelance-writing opportunity you’re looking at is a scam? It certainly could be. Scams that target writers are common. Some of these rip-offs are age-old and never seem to go away. And new scams are always emerging, keeping writers on their toes. We’re past due for an updated guide to the scams that target writers—with tips on how you can avoid falling for them.

Writer 73
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200+ Instagram Captions (Swipe-Worthy Ideas for Selfies)

Smart Blogger

When you pair your perfect pic with some crafty Instagram captions, you create a lasting legacy! You see, Insta captions add context and character to your photos. Not only that, memorable captions help your posts “stick” and linger longer in your audience’s minds. But how do you craft that perfect caption? Should you make it cute? Or funny?

Food 66
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A cautionary tail for email marketers

Ben Settle

A couple months ago I got this email from a veterinarian: Hi Ben! We love you and Zoe as clients! To say thank you, we’ve got a new mobile app for you and your animal companions. It helps manage their lives so you don’t have to! Plus: * Request Appointments 24/7 * Pet Pickup Notifications * Create and store all your pet’s reminders Sounds like a mighty fine service for pet owners.