Wed.Aug 07, 2024

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How to Build a Brand Voice

ContentWriters

Who is your brand? While customers interact with your company’s products or services, their experience goes beyond what your business sells. Your brand encompasses the emotions, values, and perceptions that customers associate with your business. A brand voice that connects with your target audience can attract new customers and assure long-term loyalty.

Brand 59
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How to Build an SEO Roadmap That Drives Performance

Backlinko

An SEO roadmap is where high-level objectives trickle down to project-level prioritization. Complete with all the context, tactics, and timelines to bring your strategy to life. Because having a solid SEO strategy is great. But without a plan to put things into action, it’s just a vision board. Below, I’ll break down why an SEO roadmap is such an important tool and how it can benefit your business at large.

SEO 124
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The Default Blocklist: Why Google Trusts Big Brands (But Not You)

Ahrefs

Thanks to generative AI, it’s the easiest it’s ever been to create, distribute, and find information.

Brand 130
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4 Questions to Strengthen Lean Manuscripts

Jane Friedman

AI-generated image (ChatGPT): book that’s growing happily in size. Today’s guest post is by Lisa Fellinger , an author, book coach, and editor. I have a small confession to make: I’ve never been told I need to cut words from my manuscripts. In fact, I’m the author envious of anyone who needs to do so because I’m the one struggling to get my manuscript up to my target word count.

Writer 117
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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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How To Turn Old Content Into a New Work of Art With an AI Assist

Content Marketing Institute

Ready to put out a new album filled with remixes that will prompt your audience to groove? These step-by-step processes lets you remix four types of albums using your original work, a generative AI assist, and some creativity.

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5 Ways to Search a Website for Keywords (+ Examples)

Backlinko

Have you ever wondered how to find keywords on a website? Or, why it’s so crucial for your online business success? This method is easy to overlook. But it’s a powerful way to find valuable insights about your competitors. Find fresh content ideas. Or, locate the specific information you need. At Backlinko, we track how often people find our site through specific keywords.

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The Role of Legal Support in Securing Long-Term Disability for Entrepreneurs

Blogtrepreneur

Resilience and adaptability are crucial traits for success in the dynamic world of entrepreneurship. Entrepreneurs face many challenges daily, from market competition to financial management. However, an often-overlooked challenge is dealing with chronic illnesses or disabilities. Among these, conditions like multiple sclerosis (MS) can be particularly debilitating.

Medical 64
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Don’t Panic: 7 Steps to Take If Your SEO Rankings Dropped

Contently

It’s a situation you have probably faced as a content marketer: You publish a piece of content—perhaps a blog post—on your website. After a while, it hits page one in the SERP. It drives traffic, and everything goes according to plan. And then, possibly out of nowhere, your SEO rankings drop dramatically—and with it, your site traffic begins to fall.

SEO 55
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Integrating Social Media with Your WordPress Site

Blogtrepreneur

Introduction In today’s digital age, integrating social media with your WordPress site is not just an option but a necessity. Social media platforms have become powerful tools for increasing engagement, driving traffic, and improving your site’s SEO. By integrating social media, you can create a seamless experience for your audience, making it easier for them to share your content and interact with your brand.

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Everything You Need To Know About Real Estate Content Marketing in 2024

BKA Content

Everything You Need To Know About Real Estate Content Marketing in 2024 Real estate content marketing remains effective for those who know how to use it. As proof of that, 47% of realty businesses made plans to increase spending on content marketing in 2024 and 2025. Is your team clear on what successful content marketing for real estate encompasses?

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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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Fulfill Yourself Or Use A 3PL? A Guide To Running An E-commerce Store

Blogtrepreneur

Starting an e-commerce store involves having a lot of systems in place before you officially launch. One of the biggest considerations is how you are going to pack and ship your products to your customers. There’s no one-size-fits-all answer when it comes to fulfillment. Some businesses do great with in-house fulfillment , while others find that outsourcing to a 3PL is a better fit.

Sales 64
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Transforming Cash Flow Management: The Rise of Debtor Finance and Fintech Solutions

Blogtrepreneur

In today’s changing lending environment and the increasing popularity of fintech solutions, medium businesses are no longer relying solely on traditional financing methods. One emerging funding choice that is gaining traction is debtor finance, which allows businesses to quickly access funds by borrowing against their accounts receivable. In this guest article, we delve into the world of debtor finance and how fintech is transforming the way SMEs manage cash flow efficiently.

Finance 64