Wed.Nov 08, 2023

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How To Promote Your Blog: The Definitive 2024 Guide

Blogging Wizard

Want to learn how to promote your blog and get more people reading your content? We’ve got you covered. In this post, you’ll learn 35 powerful promotional tactics you can.

Promotion 305
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Content Optimization: The Complete Guide

Ahrefs

In this guide, you’ll learn how to optimize content for SEO, conversions, and social shares. But first, let’s make sure we’re on the same page… Content optimization dramatically improves your content’s performance and helps you meet your marketing goals.

Content 142
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7 Best Business Blog Examples (And Key Takeaways)

Blogging Wizard

Are you on the lookout for examples of business blogs to inspire your next venture? You’re in luck because in this post, we’ve listed the best examples of business blogs.

Blog 299
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Why Most Video Content Fails To Reach Its Full Potential [New Research]

Content Marketing Institute

An important tool for creating human connections, video stands as a top priority in most content marketing programs. New CMI research explores how marketers are using this format – and what they need to achieve better results.

IT 127
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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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10 Content Marketing Metrics to Track (+5 Experts on the Ones that Matter to Them)

Buffer

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.  That’s certainly true for me. I’m a word nerd. I’ll run a mile when threatened with math (don’t even get me started on trigonometry), so examining data has never come naturally to me.  But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential i

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What Is Technical Writing?

ContentWriters

What is technical writing, and how does it fit into your content marketing strategy? Businesses with specialized products and services typically need to hire technical writers to create customer-friendly documents. One motivating factor for this is that you can reduce support costs and enhance the client experience through easy-to-follow guides and manuals.

Writing 115

More Trending

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How High Stakes Keep Readers (and Viewers) Invested

Jane Friedman

Today’s post is by author and book coach Susanne Dunlap ( @susanne_dunlap ). I’ve lately been on a kick of re-reading and re-watching my favorite books, movies, and TV series. This has enabled me to really dig into not just what drew me to them initially, but why I love them and how the writer achieved a result that pulled me in and kept me glued to the page or the screen.

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Why Doesn’t My Business Show Up on Google?

BKA Content

Why Doesn’t My Business Show Up on Google? Are you one of the many frustrated business owners wondering why your business doesn’t show up on Google? Google is the biggest search engine in the game — if you want to boost traffic to your website, you have to play by this tech giant’s rules. The click-through rate of the highest-ranking Google search result is 28.5% , meaning those top sites get the lion’s share of visits.

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Call Center Workforce Management: How to Do It (With Ease)

Quick Sprout

Call center workforce management (WFM) is the backstage hero of call centers, ensuring the right agents are ready to shine … Call Center Workforce Management: How to Do It (With Ease) Read More » The post Call Center Workforce Management: How to Do It (With Ease) appeared first on.

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Doritos Silent “Crunch Cancelling” Plug-In for Gamers

David Meerman Scott

I love the new offering from Doritos. In a fabulous example of deeply understanding a buyer persona, the snack food brand just released a software plug-in that gamers (and others) can use to silence the annoying “crunch” sound when they are gaming or talking.

Food 73
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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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New to VoIP? A Beginner’s Guide to Hosted Phone Systems

Quick Sprout

Hosted phone systems are a modern-day communication solution that operates over the internet, often synonymous with terms like cloud PBX, … New to VoIP? A Beginner’s Guide to Hosted Phone Systems Read More » The post New to VoIP? A Beginner’s Guide to Hosted Phone Systems appeared first on.

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Another One Already?! Unpacking the November 2023 Core Update

The Hoth

On November 2nd, 2023, Google began rolling out its latest core algorithm update. It comes right on the heels of October’s core update, which started on October 5th and completed on the 19th. October’s update was a bit rough, as Google discovered a bug that was messing with traffic on Google Discover. Some speculated that the bug was due to preparations for the November update.

SEO 59
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A Guide to Crafting the Perfect Content Format Mix for Audience Engagement

Contently

Content marketers today navigate a dynamic environment where the interplay of creativity and strategy profoundly shapes how brands engage with their audiences. Amidst this ever-shifting terrain, selecting the perfect content format mix has emerged as a distinctive challenge—especially as next-gen mediums enter the scene. It goes beyond adapting to changing trends; it’s about crafting experiences that resonate with audiences across different channels.

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10 Content Marketing Metrics to Track (+5 Experts on the Ones that Matter to Them)

Buffer

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.  That’s certainly true for me. I’m a word nerd. I’ll run a mile when threatened with math (don’t even get me started on trigonometry), so examining data has never come naturally to me.  But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential i

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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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Ongoing Cyber Resilience for Freelance and Remote Workers

Freelance Union

In recent years, companies sector-wide have recognised the need to adapt and move away from the traditional ‘office-first’ mentality to accommodate freelance and remote-working models. As a result, numerous firms are experiencing greater flexibility, productivity, and a plethora of other advantages for their remote workforce.  Several individuals have shifted to becoming entirely freelance while some businesses have become fully remote.

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Build Blog Products That Sell 2: Analyze the Market and Competitors

ProBlogger

The post Build Blog Products That Sell 2: Analyze the Market and Competitors appeared first on ProBlogger. This guest series is by Greg McFarlane of Control Your Cash. Copy from one, it’s plagiarism; copy from many, it’s research. —Attributed to Wilson Mizner (1876-1933), among others …Or you can take it a step further. If you research many, and then forge something original, your readers will take notice.