Melanie Saxton
JANUARY 25, 2024
Custom newsletter services spread your brand, your message, and your online reach. There are dozens of reasons why this marketing approach works, and here are the top six (in my opinion): Newsletters bridge a gap and connect you to people who are interested in your products and services. Potential clients learn about your company and its mission and values.
Ahrefs
JANUARY 25, 2024
First, we have someone offering us to pay for it: Then there’s someone else, framing their backlink request as a “guest post opportunity”: And finally, here’s the most professional one of the three.
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Melanie Saxton
JANUARY 25, 2024
Businesses should blog for a number of reasons. Why? A blog is a marketing resource that helps increase your online footprint, get your message out there, and draw people to your products and services. It bridges time and space and can introduce your goods and services to audiences far and wide. For instance, if you are an author, you certainly want book sales…but how can anyone buy your book if they don’t know it exists?
Ahrefs
JANUARY 25, 2024
Let’s explore three common mistakes and how you can fix them. Believing everything ChatGPT says is never a good idea, but believing answers to questions it doesn’t have data to answer is a recipe for disaster.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Melanie Saxton
JANUARY 25, 2024
There is a blogging art and science that is understood by professional bloggers. We are trained in search engine optimization and how best to “feed” the search engines. What Not To Do Amateur blogging, “stream of consciousness” blogging, un-optimized blogging, and sloppy blogging simply aren’t effective. That’s why customers need expert help, and my job is to deliver.
Jane Friedman
JANUARY 25, 2024
Photo by cottonbro studio Today’s post is by author and book coach Samantha Skal. When mystery, thriller, and suspense authors plot their stories, one of the biggest consistent hurdles is designing twists that work. I’ve written previously about how thinking about your villain’s motivations can unblock a climactic scene in a thriller. But what if we’re still in the planning stages of our novel, and we feel stuck as to how to make the story fit the modern thriller convention of “twisty”?
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Blogtrepreneur
JANUARY 25, 2024
Achieving financial growth requires more than just earning; it involves smart and strategic money management. By adopting simple yet effective strategies, individuals can make their money work for them, paving the way for a secure financial future. Let’s explore these straightforward approaches to financial growth. Create a Realistic Budget: The Foundation of Financial Success A realistic budget serves as the foundation for financial success.
The Hoth
JANUARY 25, 2024
If you’ve got a brand-new website about to launch, you need a fast and effective way to start generating traffic. While organic SEO (search engine optimization) is a fantastic way to expand your online visibility, it’s difficult for newer domains to overcome ‘new website obscurity,’ which takes a lot of time and effort (trust us, we do it all the time).
Blogtrepreneur
JANUARY 25, 2024
Launching your own business is your chance to be your own boss and gain the freedom to carve your own path. It’s something that many have turned to in recent years, which is why there are 4.15 million small businesses in California alone. On the other hand, starting a successful business is no easy feat. It requires careful planning and putting all your ducks in a row.
Grammarly
JANUARY 25, 2024
When you see someone in your life succeeding or doing something impressive, a quick “congratulations” is an easy message to share. But when someone is struggling, it can be harder to know how to provide support and what to say. That’s when an encouragement message can be a useful tool. Your writing, at its best Grammarly helps you communicate confidently Write with Grammarly Here’s what you should know about messages of encouragement, including why they matter and when to use them, along with so
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
CopyBlogger
JANUARY 25, 2024
I studied the most commented and shared social media posts from some of the biggest influencers on LinkedIn and Twitter, Continue Reading The post 10 Social Media Copywriting Tips With Examples appeared first on Copyblogger.
Backlinko
JANUARY 25, 2024
In today’s digital landscape, establishing a presence in local search results is crucial for businesses, and a Google Business Profile (GBP), previously known as Google My Business, plays a pivotal role in achieving this. Yet, just creating a business listing isn’t enough. It needs to be complete, optimized, and active for your business to get the desired results.
Content Hacker
JANUARY 25, 2024
Picture this: You’ve got a killer idea for your blog, and you’re eager to share it with the world. But as the weeks roll by, that one great post gets lost in a sea of content without direction or purpose. This is where understanding what is an editorial calendar can be a game-changer. An editorial calendar isn’t just about keeping dates straight; it’s your roadmap to delivering great content consistently.
Freelance Union
JANUARY 25, 2024
The Internal Revenue Service (IRS) has set Monday, Jan. 29, 2024, as the official start date of the nation's 2024 tax season when the agency will begin accepting and processing 2023 tax returns. The time is now to review deductions and start organizing your business records for the 2024 filing season in order to get ahead of the April 15 tax filing deadline.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Content Marketing Institute
JANUARY 25, 2024
Is your organization on content autopilot? Learn how Hackensack Medical Health took back the controls and flew its content program to new heights.
Grammarly
JANUARY 25, 2024
Protecting users from harmful communications is something we care about deeply at Grammarly. For that reason, our research has recently explored the concept of sensitive, or “delicate,” text. This is writing that discusses emotional, potentially triggering topics. While there has been a lot of research into detecting and combating toxic text in recent years, we’ve seen a gap when it comes to the broader category of delicate text, which may not be characterized as toxic but still presents a risk.
Blogging From Paradise
JANUARY 25, 2024
No. Why beat around the blogging bush? Blog comments do not directly put money into your pocket.
Verblio
JANUARY 25, 2024
tl;dr – Testing different prompts can improve your outputs significantly. – Even small formatting changes can make a big difference in prompt performance. – You need to test prompts across different models and over time, as models behave differently from each other and can change over time. If you’re using AI for content creation at scale, you (or someone on your team) should be spending a fair amount of time testing different prompts.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
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