Wed.Oct 30, 2024

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Breaking Point, Back Story, Resolution: A Three-Part Structure for Memoir

Jane Friedman

Photo by Dennis Anderson on Unsplash Today’s post is by writer, editor, and book coach Jennifer Landau. According to writer Jessica Ciencin Henriquez, many effective personal essays follow a three-part structure: breaking point, back story, resolution. This format works well for memoir, too. When writing your memoir, you begin at the point when something in your life has shifted and can no longer be ignored.

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Enhancing the ROI of Content Marketing With AI

Grammarly

In today’s competitive digital landscape, businesses are constantly seeking new ways to maximize their return on investment (ROI) from content marketing. With the rise of artificial intelligence (AI), marketing teams can scale their content marketing operations and businesses can use AI to effectively tell their brand story. The trick is effectively integrating AI into the workplace.

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How Salesforce Blazed Award-Winning Content Trail for Sales Pros

Content Marketing Institute

Ever wonder how Salesforce keeps coming up with so many content ideas that make a measurable impact on the company’s business? The story behind the company’s latest award winner reveals its winning roadmap.

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5 Brand Tone of Voice Examples to Help You Find Your Brand Personality

Grammarly

Your brand personality is more than a collection of fonts, colors, logos, and messages. It’s how you bring those elements together in a way that’s unique to your business. A clear brand identity and recognizable tone of voice make your brand memorable and build customer loyalty. Ninety percent of customers expect consistent interactions across channels—and that starts with a consistent tone of voice.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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Ushering in Jasper’s next phase of hypergrowth, powered by apps and workflows

Jasper

Jasper doubled enterprise revenue and now has 850+ enterprise clients; launches Marketing Workflow Automation and 80+ AI Apps

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What Is a Cliché? Definition and Examples

Grammarly

A cliché, pronounced klih-SHAY , is a phrase that’s chronically overused to the point of being meaningless. You’ve heard and read them before. Clichés are phrases like “crystal clear” and “it is what it is.” They’re stock phrases that feel more like filler than effective text and, in most cases, can weaken the writing that uses them. You also might have heard phrases such as “that’s so cliché,” which is actually incorrect—and we’ll discuss why in this post.

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How to Create YouTube Shorts: Long Shorts vs. Short Shorts

Income Diary

Recently, YouTube announced a change to its short-form videos: they can now be up to three minutes long. Launched to compete with platforms like TikTok, these concise videos can be a fantastic way to capture attention and drive engagement. Knowing how to create YouTube Shorts that are three minutes long is a great way to drive more viewers and retain loyal subscribers.

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iWriter - Untitled Article

iWriter

Are you ready to unlock the secrets of SEO success? If you’ve ever wondered why some websites consistently rank at the top of search engine results while others seem to languish in obscurity, you’re in the right place! Welcome to our deep dive into a crucial metric that’s become a cornerstone for online visibility: Domain Authority.