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You’ve been there. That winning blog post that used to drive consistent traffic has suddenly lost its spark. Your analytics show a steady decline in visitors, and the star content you created is sliding down the search results. If this is what you see in the analytics, you’re dealing with content decay. Every piece of content has a lifecycle.
When you go grocery shopping, you select specific brands and items because you know what they taste like or how they pair with your meals. You would be very disappointed if one day you bought your favorite nacho cheese dip and it tasted much spicier than usual. It might even be enough to put you off that brand and encourage you to try a different one.
How To Fix Broken Internal Links Good search engine optimization (SEO) includes having internal links in content every 200-300 words. However, those links cant help your readers or your SEO if they dont work, so you need to know how to fix broken internal links. Learn the steps for correcting this issue with this guide. How To Fix Broken Internal Links on Your Companys Website: 6 Steps In six simple steps, you can make sure your site has functioning, SEO-boosting internal links. 1.
Travel stories seem like an easy sell. But content litters the skies and roads. So how do tourism marketers get their brands noticed? Five companies share how they tell unexpected (and expected) stories in common (and less common) spaces.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
This article is posted with permission from our partner MacPaw. MacPaw makes Mac + iOS apps that have been installed on over 30 million devices worldwide. Freelancers Union members receive 30 days of free unlimited access to CleanMyMacX and Setapp: [link] Ever felt as though completing everyday freelance tasks can be time-consuming? When you’re writing a new email or just filtering for information in your work chats, this can take time, effort, and focus away from other import
A cautionary tale for freelancers: One of my Email Players subscribers (who asked I not name him although if you know him, I suspect you will see him talking about this soon if he hasnt already) wrote some email sequences for a Chinese eCommerce brand purely on commission. He did a great job, increased sales over what they were doing by $100k, and had all the analytics for the 3 months they tested his emails.
A cautionary tale for freelancers: One of my Email Players subscribers (who asked I not name him although if you know him, I suspect you will see him talking about this soon if he hasnt already) wrote some email sequences for a Chinese eCommerce brand purely on commission. He did a great job, increased sales over what they were doing by $100k, and had all the analytics for the 3 months they tested his emails.
Most HVAC business owners feel stuck. They probably wont admit it to anyone, but they are frustrated and dissatisfied. Especially when it comes to HVAC marketing. Every HVAC business is driven by seasonal demand, and when the weather becomes moderate, so does the entire business. An HVAC business owner makes most of their money in the summer months and then tries to survive for the rest of it.
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