Fri.Jun 07, 2024

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Why Brands May Be Saying Less But Not Doing Less for Pride Month

Content Marketing Institute

What’s going on with content and marketing celebrating Pride Month? Some brands have cut back in publicizing their support of the LGBTQ+ communities; others have cut back on their celebration of Pride. What’s a marketer to think and do?

Brand 101
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How To Utilize SEO As A Wedding Planner

BKA Content

How To Utilize SEO As A Wedding Planner Wedding planning is an exciting, competitive field that relies heavily on reputation and word-of-mouth. If you’re a wedding planner, you know that your business needs a healthy supply of new customers, since individual couples aren’t often a repeat business. This means that you need to make it as easy as possible for your customers to find you, and you need to set yourself up as an expert who they feel can handle everything they need.

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Clarity in Commerce: How to Avoid Business Miscommunication in External Interactions

Grammarly

Clear, effective business communication is the cornerstone of success, particularly when you’re dealing with external audiences such as customers, partner organizations, and clients. Miscommunication in these interactions can jeopardize relationships, brand reputation, transactions, overall business objectives, and even legal standing. Worse, opportunities for miscommunication abound, especially as businesses increasingly interact and communicate globally online.

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Top 5 Publishing Articles/Blog Posts of the Week 06/03-06/07

Publishing Trends

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Costco Cuts Books, What Does This Mean for Publishers? Roll The Credits- Why it’s Important to Acknowledge a Book’s Team Bill Gates’ Announces Memoir Bridging Bestsellers, How James Patterson Finished Michael Crichtons’ Final Manuscript Audio Publishers Associatio

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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Why Achieving a Healthy Work/Life Balance as a Freelancer is Vital

Freelance Union

Summer brings a distinct set of challenges for some freelancers striving to maintain a healthy work/life balance and plan a much-needed break. With schools out and families eager to enjoy the sunniest months of the year together, the pressure to take time off can be trickier to organize.  As a freelancer, you might find yourself torn between the desire for a break and the need to sustain a steady income.

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Writing Modern Thrillers Based On Ancient Relics and Historical Places. J.F. Penn On The Ancient Heroes Podcast

The Creative Penn

In May 2024, I was interviewed for the Ancient Heroes Podcast about my inspiration for writing modern thrillers based on ancient relics, historical places and artifacts, as well as tips for writing a series and why Kickstarter is important for established and new authors alike. You can listen below or on Spotify , Apple , or your favourite podcast app.

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