BKA Content

APRIL 30, 2024

How To Find Competitors’ Keywords Finding the right keywords is essential to developing an effective search engine optimization (SEO) strategy. Researching keywords that your competitors are using to improve their rankings is the first step in finding keywords that work for your company. Do you know how to find competitors’ keywords so you can use them as part of your SEO strategy?

Keywords 96

Keywords Search Engine Optimization Insurance Engineering 96

AIIP

APRIL 30, 2024

By Mary Ellen Bates I am writing this on my way home from the AIIP 2024 Symposium, held in St. Louis April 18-21. The conference sessions, including thought-provoking keynotes and local and AIIP speakers, offered fresh insights and new perspectives – even for someone like me who has attended 30+ AIIP annual conferences. I was… Read More » The post Beyond the Podium: Recapturing the Invisible College appeared first on AIIP Connections Blog.

Writing 158

Writing Blog Blogging Post 158

Content Marketing Institute

APRIL 30, 2024

Content marketing requires a nuanced measurement program that differs from traditional marketing analysis. Use this four-step process to design objectives, key results, performance indicators, and metrics that leave no question about your content’s impact.

Marketing 124

Marketing Content Marketing Content 124

Jane Friedman

APRIL 30, 2024

Photo by Nate Neelson on Unsplash Today’s post is by book coach Ayesha Ali. Your protagonist must have a story goal. That is a piece of writing advice that rarely gets elaborated upon. Sure, it’s easy to identify a protagonist’s goal in a quest story, romance or mystery, but even in these novels, the action might not begin until chapters 4 or 5. So what does your character do in these early chapters when things haven’t been shaken up yet?

Storytelling 121

Storytelling Concept Projects Writing 121

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Grammarly

APRIL 30, 2024

The quality and productivity of meetings can make or break an employee’s experience in the workplace. Meetings that are unfocused can feel like a waste of time and sap motivation. On the other hand, meetings that generate thoughtful discussions can feel fruitful and energizing, bringing employees closer to their colleagues and the company. That’s why it’s important for business leaders to approach meetings with a plan.

Collaboration 104

Collaboration Sales Projects Engagement 104

Backlinko

APRIL 30, 2024

Small businesses are the backbone of the American economy (and in many parts of the world) and provide jobs for nearly half (45.9%) of US employees. Nearly 9-in-10 Americans state small businesses have a positive impact, whereas only 29% of Americans view large corporations positively. Want to learn about the state of small businesses, what is their role in today’s economy, how many businesses fail and what are the current challenges?

Finance 83

Finance Retail Government Construction 83

Income Diary

APRIL 30, 2024

The post Create an online store for free and use the latest AI appeared first on How To Make Money Online.

Post 52

Post 52

Freelance Union

APRIL 30, 2024

Freelancers and independent workers often deal with a number of legal challenges, and accessing legal assistance can be time consuming and extremely costly. Because independent workers manage an expansive cross-section of business formation, daily operations, management, financing, and virtually every aspect in between, the logistical and legal issues that may arise can be intricate even for seasoned professionals.

Freelance 76

Freelance Contractor Finance Consulting 76

Freelance Union

APRIL 30, 2024

The Internal Revenue Service today urged small businesses to take advantage of the many tax resources available through the  Small Business and Self-Employed Tax Center  on IRS.gov. As part of  National Small Business Week , April 28 to May 4, the IRS is highlighting tax benefits and resources to help small businesses. Spearheaded by the Small Business Administration, National Small Business Week has been celebrating the contributions small businesses make to America’s econ

Contractor 52

Contractor Education IT 52