Contently

AUGUST 21, 2024

Ah, the ever-changing world of social media engagement—a digital marketer’s playground and puzzle all in one. If you’ve been navigating this space for any length of time, you know that what worked yesterday might not work today, thanks to shifting user behaviors and those enigmatic algorithms. One moment, you’re riding high on likes and shares; the next, you’re wondering if anyone even saw your carefully crafted post.

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Backlinko

AUGUST 21, 2024

With dozens of SEO podcasts vying for your attention, choosing the right one(s) can be overwhelming. That’s why we’ve curated a list of the best SEO podcasts. To help you navigate the world of SEO and stay on top of the latest industry news. Our Head of SEO, Leigh McKenzie , also reached out to the community on LinkedIn to share their favorite episodes and insights gained from these podcasts.

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Jane Friedman

AUGUST 21, 2024

Photo by Kelly Sikkema on Unsplash Today’s post is by Anne Dubuisson and Jon McGoran. You may have been contemplating writing a nonfiction book for years, or perhaps the idea only recently showed up on your dream map. Once you’ve determined that there is a gap in the bookshelf on a particular topic that your knowledge and expertise can fill, your next step is to prepare a book proposal.

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Grammarly

AUGUST 21, 2024

At Grammarly, it’s paramount to ensure designs are not only visually appealing but also accessible to all users. Our designers craft user experiences with care, but the transition from design to development can be fraught with challenges. How can we ensure our meticulously designed layouts and interactions translate seamlessly into a final product that’s both beautiful and inclusive?

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Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

ContentWriters

AUGUST 21, 2024

Launched on August 15th, Google’s August 2024 core update marks another step in its ongoing mission to refine search results. This update will take about a month to roll out, so you might not see immediate changes. But they’re on the way! What makes this update interesting is that it’s shaped by feedback from content creators and other key stakeholders.

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BKA Content

AUGUST 21, 2024

The 6 Best SEO Companies for HVAC in 2024 Experts project that HVAC industry growth might soon begin to normalize because of emerging challenges. Before that happens, it’s good to find ways to save on expenses, including marketing efforts with an SEO company for your HVAC business. To help, we’ve put together this list of the top HVAC search engine marketing (SEO) companies out there.

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