The Hoth

AUGUST 8, 2024

On Monday, August 5th, federal judge Amit Mehta ruled that Google is a monopolist in violation of U.S. antitrust law. It was a huge win for the U.S. Department of Justice (DOJ), which has filed several tech monopoly lawsuits in recent years (Amazon, Meta, and Apple are also on the chopping block). Mehta claimed that Google violated Section 2 of the Sherman Act, a law that prohibits restricting competition in the marketplace.

SEO 98

SEO Manufacturing Engineering Advertising 98

Jane Friedman

AUGUST 8, 2024

Today’s post is by regular contributor Susan DeFreitas ( @manzanitafire ), an award-winning author, editor, and book coach. Some writers believe that their protagonists must be likeable in order for readers to care about them. And of course there’s some truth to that, which is why screenwriters adhere to a formula called Save the Cat: Having your protagonist do something kind or admirable or just generally awesome (like saving a cat who’s stuck up a tree) is indeed one path to your reader’s hear

IT 108

IT Writer Post 108

Grammarly

AUGUST 8, 2024

Since our founding in 2009, Grammarly has prioritized operational excellence. To accelerate our productivity and innovation, we have adopted a mode of working that we call “remote-first hybrid,” which enables our team members to operate at their highest potential individually and collectively. Our remote-first hybrid model is another step forward on our 15+ year journey of helping people communicate and connect.

Digital Communication 98

Digital Communication Collaboration Communication Projects 98

Smart Blogger

AUGUST 8, 2024

Looking for blogging jobs? Want to make money writing but not sure where to find the best gigs? Maybe you want the flexibility to work from home part-time as a freelancer so you can care for your family. Or you’re ready to turn your love of writing into a full-time profitable career. Whatever your reasons, you know that plenty of bloggers are living the dream and making good money.

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Freelance Blogging Blog Portfolio 75

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

David Meerman Scott

AUGUST 8, 2024

For twenty years, Google was my go-to when I had a question. Google works great to surface relevant blue links that I can click to learn more. And in the past nearly two years, I’ve also been using ChatGPT to provide a descriptive answer to my queries. Perplexity.ai is a cool hybrid between a LLM chatbot and a traditional blue link search engine.

Engineering 70

Engineering Marketing 70

Smart Blogger

AUGUST 8, 2024

What can a collection of famously effective suspense examples do to help you write better stories? When was the last time you stayed up late watching a movie — or the season finale of your favorite series? What was the last book you found nearly impossible to put down? Carefully-crafted suspense is what makes some cliffhangers effective while others leave the audience yawning and reaching for the next thing.

Storytelling 69

Storytelling Audience Writing Blogger 69

BKA Content

AUGUST 8, 2024

How To Add Keywords To Google My Business Local search engine optimization (SEO) must be a part of your content marketing strategy. To support that effort, you need to know how to add keywords to Google My Business. Keep in mind that nearly half of all Google searches are local. That’s why maximizing this aspect of your local SEO can be a game-changer.

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Keywords Search Engine Optimization Social Media Insurance 52