Enchanting Marketing
AUGUST 27, 2024
Heather is sitting at her desk, staring at her laptop. For the umpteenth time, she’s anxiously scrolling through her LinkedIn feed. So much content. Mostly bland. Even some popular posts feel rather non-descript. Heather wants to be different. She wants her writing— her newsletter, blog, LinkedIn posts —to be human, to be personal. Why write if your followers just shrug their shoulders?
Blogging Wizard
AUGUST 27, 2024
How do you get your blog noticed outside of your own website without being an annoying pest? If there’s one thing the internet hates it’s seeing people promote their own.
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Ahrefs
AUGUST 27, 2024
In fact, according to Kevin Indig, travel was the fifth largest industry on the web by organic visibility in June 2024. If you want to generate more bookings or get more customers, you will need to do SEO.
Blogging Wizard
AUGUST 27, 2024
Are you struggling to stay consistent with your blog? New blogs have to overcome a lot of hardships. One that’s not mentioned nearly enough is just how hard it can.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Freelance Union
AUGUST 27, 2024
The independent workforce makes up over a third of the country, with New York being home to the largest population of independent contractors. We continue to see the real-world consequences of NYC’s groundbreaking Freelance Isn’t Free Law that has protected over 2,500 freelancers and recovered over $3 million in owed compensation for their work in New York City - Now, freelancers across New York State will have similar safe-guards to receive timely payment and be free from exploita
Ahrefs
AUGUST 27, 2024
More people are trying to “pass the human check”, either to make AI content suck a little less or to blag AI content detection tools.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Ahrefs
AUGUST 27, 2024
Focus on these two areas to create a website that people will want to visit, return to, and tell their friends about.
Content Marketing Institute
AUGUST 27, 2024
Learn how AI automation and hybrid architectures are evolving CMS capabilities — and how to leverage these trends for optimal content success.
Jane Friedman
AUGUST 27, 2024
Photo by Andrea Jaeckel-Dobschat on Unsplash Today’s post is by writer Jason Brick. The model we’ve come to call crowdfunding has always existed in the form of pre-sales or (in publishing) pre-orders. With pre-sales, a company or individual pitches an idea to likely early adopters. Those who get excited enough buy one in advance, providing some of the money needed to make the product a reality.
AIIP
AUGUST 27, 2024
by Marj Atkinson, AIIP Local Groups Chair Professional associations play a crucial role in career development, networking, and industry advancement. Given that AIIP operates internationally, local groups can form the backbone of community engagement and personalized support. Here are some ways local groups benefit both members and the broader association.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Freelance Union
AUGUST 27, 2024
Navigating the ins and outs of owning a business can be difficult, especially as a small business owner. With limited resources and funds at your disposal, determining how to pay yourself as a small business owner is an essential step toward long-term success. But where should you start? To help you understand your options, we’ve broken down the basics for you below.
Contently
AUGUST 27, 2024
Encouraging any group of employees to march in step is difficult. The process gets even harder when the team includes part-time members. Many companies in marketing, media, or communications rely on freelance contributors, yet brands don’t always know how to effectively integrate these new teammates. Whether you’re looking to find new freelancers or already have external contributors helping out, you’ll benefit from a freelance onboarding process.
Freelance Union
AUGUST 27, 2024
If you are not familiar with The Corporate Transparency Act (“CTA”) and what it means for freelance businesses, you are not alone. This mandatory compliance regulation came into effect on January 1, 2024, and it is estimated that only a very small percentage of the 32.6 million private companies that have to report, for the first time, have done so.
iWriter
AUGUST 27, 2024
Welcome to the new era of content creation! With Google’s recent Helpful Content Update shaking things up, prioritizing your audience over algorithms is now more crucial than ever. Gone are the days when keyword stuffing and clickbait ruled the roost; today, creating people-first content is not just a best practice—it’s essential for ranking success and building genuine connections with your readers.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Freelance Union
AUGUST 27, 2024
IRS Tax Tip 2024-69, Aug. 19, 2024 Free tax filing options are available to taxpayers who requested an extension of time to file their federal taxes. There’s no need to wait for the Oct. 14 deadline if taxpayers are ready to file. Here are some free tax filing options. IRS Free File available to taxpayers with income of $79,000 or less IRS Free File lets qualified taxpayers prepare and file federal income tax returns online using interview-based tax preparation software.
The Hoth
AUGUST 27, 2024
The software-as-a–service (SaaS) business model has been booming for many years now, and that’s only set to intensify over the next decade. By the end of this year, the industry is set to hit $317.55 billion , up from $273.55 billion in 2023. It’s no wonder why SaaS companies have found so much success since they virtually eliminate the need for sophisticated hardware.
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