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When my sister and I started Vinat to make buying wine online more accessible, I thought that any kind of PR was going to be prohibitively expensive for our small brand. Previously, I had worked in corporate finance, so I knew exactly how much the companies I worked for spent on engagements with PR firms. And then we attended a webinar where we learned about platforms that help businesses write and publish press releases that get picked up by major news outlets like The Associated Press.
Human creativity isn’t a “problem” that generative AI can solve. The best it can offer is sophisticated mediocrity. Yet hyperbolic statements from gen AI companies may convince your organization’s leadership otherwise. Don’t fall for it.
Answer our survey about how A.I. has impacted your freelancing here: [link] As artificial intelligence rapidly transforms industries across the globe, freelancers, who make up a significant portion of the modern workforce, are at the forefront of a seismic shift in the labor market. While AI continues to advance, it is crucial to understand its impact on freelance work, address the concerns freelancers have, and advocate for necessary regulations to protect your rights and livelihoods.
By now, business leaders know that having a robust enterprise AI strategy is not just an option; it’s a necessity. Artificial intelligence (AI) offers unprecedented opportunities for innovation, efficiency, and a competitive advantage in today’s market that leaders cannot let pass. However, you’ll only realize the potential of AI if you successfully integrate it throughout your business operations.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Freelance writing is freeing because you can work from anywhere and set your own schedule. However, great opportunity also brings great responsibility. Your favorite Netflix series may tempt you to tune in, your phone just pinged and those household tasks aren’t going to do themselves. You must overcome these distractions and productivity roadblocks to achieve the satisfaction of a job well done by the end of the day.
There’s a line drawn between general content writing and more specific niches (e.g., PR writing , news writing, and even health insurance writing ). However, nothing can be more difficult than legal writing due to the nature of its content. Legal writing is often deep and complex, but it doesn’t always have to be difficult to read. Whether creating legal briefs, contracts, or policies, you must turn complicated ideas into simple ones.
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It’s hard to remember a time before Google. How on Earth did people answer pressing questions like “How to get tomato sauce out of carpet” or “What’s the capital of Djibouti” before the almighty search engine? But thanks to the rise of AI search, for the first time in decades, cracks are appearing in Google’s once-impenetrable market stronghold.
PEOPLE Hachette announced a series of promotions and realignments on July 15th that included: Running Press and Workman will combine into Workman Running Press Group as of January 1st, 2025. Workman’s Algonquin Books imprint will become part of Little, Brown , reporting to Sally Kim ; and Algonquin Young Readers will become part of Little, Brown Children’s , under Megan Tingley.
Photo by Dollar Gill on Unsplash Today’s post is by developmental editor and book coach Hannah Kate Kelley. What is a magic system? A magic system is a map establishing where magic comes from and how it works. It contains a structured set of rules and principles of magical powers in a work of fiction. Like geography, historical era, and social customs, a magic system is another element of world building.
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