Bright Company

AUGUST 23, 2024

How to Make Money from Video: Unlocking the Revenue Potential of Your Video Assets Video content can be one of the most powerful tools for brands and media companies. However, many organisations fail to fully capitalise on their existing video assets, leaving substantial revenue on the table. Whether you have a rich library of video. The post How To Make Money From Video appeared first on Bright Company.

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Brand Media Content Post 52

Content Marketing Institute

AUGUST 23, 2024

Solo Brands is at it again. Snoop Dogg returns to its smokeless stove ads. But is the campaign different than the viral one that led to the CEO’s departure? Is there something marketers can learn from the new initiative? Yes, to both.

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Brand Marketing Ads IT 111

Publishing Trends

AUGUST 23, 2024

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Exploring and the Celebrating the World of Janet Frame at 100 The Ghostwriting Goodbye- How Author Leslie Jamison Finished Rebecca Godfrey’s Last Work Barnes & Noble’s Hot Streak Continues How Did Ireland Become a Literary Powerhouse?

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Blog Post Publisher Publishing Publishing 81

Contently

AUGUST 23, 2024

Having great ideas is only part of the package when it comes to delivering high-quality, compelling content. You’ve also got to have the right framework in place, otherwise known as a content strategy. A thorough content strategy template can bring everything all in one place to help ensure you’re on track to meet your goals. It can also help everyone get on board with a cohesive strategy and allow you to scale your content strategy across your organization effectively.

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Content Content Creation Medical Brand Awareness 59

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

BKA Content

AUGUST 23, 2024

10 Content Marketing Metrics To Measure Success Inbound marketing through content creation gets a great return on investment — if you do it right. The only way to be sure you’re going in the right direction is with content marketing metrics. Indeed, 76% of companies that measure content marketing success metrics have a clear understanding of content performance.

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Content Marketing Marketing Content Search Engine Optimization 52