Tue.Jul 30, 2024

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An Open Letter to Anyone Who Thinks Their Writing Isn’t Good Enough

Enchanting Marketing

When you read content from your favorite writers, what do you think? Do you feel uncertain about your own writing? Most of us are unhappy about our writing. We despair at the gap between how we write and how we’d like to write. We fret. We procrastinate. And sometimes we wonder whether we’ll ever be good enough. What to do? Mastering writing may feel like climbing a huge mountain You start your climb with a positive mind and full of energy.

Writing 274
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Proving, Not Talking About, Your Value

AIIP

By Mary Ellen Bates One mistake made by many infopreneurs when they start their businesses is thinking that we need to sell ourselves, our capabilities, and our services to prospective clients. We assume that, when a prospect calls us to discuss a project, our job is to convince the caller that we are the best… Read More » The post Proving, Not Talking About, Your Value appeared first on AIIP Connections Blog.

Projects 158
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SEO Automation Tools: My 10 Favorites to Boost Productivity

Ahrefs

Can you automate all of these? No. It won’t end well so don’t even try. But you can automate some of them to free up time to focus on stuff that really matters, like improving your SEO strategy.

SEO 128
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10 Types of Keywords with Examples (+ How to Find Them)

Backlinko

In this post, you’ll learn the 10 most important types of keywords to improve your SEO. Keyword Type Examples 1. Seed keywords Books, cars, digital marketing 2. Informational keywords How to change a tire, what is SEO 3. Commercial keywords Best CRM software, compare MacBooks 4. Transactional keywords Book a hotel room, buy Nike shoes 5. Navigational keywords Youtube login, Facebook 6.

Keywords 100
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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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I Asked 26 Marketers for Their Best Marketing Books. Here’s What They Recommend

Ahrefs

To find out, I asked 26 marketers (from Ahrefs and elsewhere) to recommend a book that influenced their marketing work.

Marketing 123
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10 Essential Tips for Data-Driven Content Marketing [Sponsored]

Content Marketing Institute

AI may accelerate content creation, but to ensure engagement, you need a deeper, more human understanding of your audience first. Learn how to leverage data for a content marketing strategy that boosts your SEO and builds brand authority and trust.

More Trending

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How to Write a Story Retelling

Jane Friedman

Photo by Elaine Howlin on Unsplash Today’s post is by developmental editor and book coach Hannah Kate Kelley. What is a retelling? A retelling is a new spin on a classic story like a fairy tale, myth, or other piece of literature. The writer takes a pre-existing story to borrow some of the original elements while changing others. Writers love retellings because the story framework is pre-made and there’s already a proven audience for the original tale.

Writing 111
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Buyer Intent Keywords Convert Better. Here’s How to Find Them

Ahrefs

Often, buyer intent keywords include words related to buying, deals, discounts, reviews, and comparisons. These keywords can suggest looking for directions to get a product or service, too.

Keywords 114
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The Future of Customer Experience: Top CX Trends to Watch

Grammarly

Over the past decade, customer experience (CX) has undergone a dramatic transformation. Historically, customer experience procedures were reactive, high touch, impersonal, and challenging to scale. But recently, CX has flipped the paradigm. By leveraging artificial intelligence , companies can offer problem-solving and proactive anticipation and create efficiency, scalability, and—most importantly—unique and consistent journeys throughout the customer lifecycle.

Banking 99
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Roofing Contractors in Charlotte West: Trends Homeowners Need to Know

Blogtrepreneur

Roofing is an integral part of home maintenance, ensuring the safety and durability of the structure. For homeowners in Charlotte West, staying updated with the latest roofing trends can significantly impact the longevity and aesthetic appeal of their homes. This article delves into the key trends in the roofing industry, offering insights that can help homeowners make informed decisions about hiring roofing contractors in Charlotte West.

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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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Companies Have An Obligation To Help Customers By Deploying AI & ML Within User Interfaces

David Meerman Scott

Collecting a ton of personal information from customers means application designers have an obligation to use Artificial Intelligence and Machine Learning to make products easier to use. It's the human thing to do. Yet many companies don’t deploy AI and ML.

IT 62
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The Benefits of Staging Your Home Before Selling It

Blogtrepreneur

With beautiful weather, stunning beaches, and a high demand for real estate, West Palm Beach attracts numerous potential buyers. However, standing out among the myriad of available properties can be challenging. That’s where home staging comes into play. Staging your home is an effective strategy to make it more appealing, helping you attract potential buyers quickly and close deals faster.

IT 64
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Give Your Brand Authority a Boost With Content Diversification

Contently

The other day, as I was vigorously nodding in agreement with one of my favorite podcasts , I had a revelation. Not only do I find the hosts likable — I kind of feel like they’re my friends — but I also consider them credible. Without ever having met these people in real life and with no insight into their fact-checking process, I trust them. This is somewhat remarkable when trust in traditional media is at an all-time low — and trust in brands isn’t far behind.

Brand 52
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Get More Out of Your Content: The Ultimate Guide to Content Syndication

iWriter

Are you pouring your heart and soul into creating amazing content, only to watch it gather dust on your website? It’s time to unlock the true potential of your hard work! Welcome to your ultimate guide to content syndication. Simply hitting “publish” isn’t enough in today’s digital landscape. To maximize reach and engagement, you need a game plan that puts your content in front of new eyes—those eager readers waiting for your offer.

Content 52
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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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Transforming a New House into a Smart Home – Integrating Modern Technology

Blogtrepreneur

Moving to a new house is an exciting experience and presents a perfect opportunity to enhance and upgrade your new living space. This is especially true if you’re moving from a place like Jacksonville, where the vibrant city life can inspire you to bring new energy and modern touches to your home. A new house offers a blank canvas, allowing you to integrate the latest technology and transform it into a smart home that meets all your needs.

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A Beginner’s Guide to Buying Bitcoin: Simplifying Your First Purchase

Blogtrepreneur

Investing in Bitcoin has captivated the attention of individuals around the world looking to diversify their portfolios and tap into the potential of digital currencies. For newcomers, the process of buying Bitcoin may seem complex, but with the right guidance, it can be straightforward and secure. This guide aims to demystify the steps involved in making your first Bitcoin purchase.

Banking 49
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Boost Your Startup’s Efficiency with Real-Time Phone Number Verification

Blogtrepreneur

In today’s hyper-connected world, ensuring efficient communication and maintaining data integrity are critical for any startup. One effective strategy to enhance these aspects is through real-time phone number verification. Implementing this technology can streamline operations, improve customer interactions, and significantly reduce fraud. Understanding Phone Number Verification Phone number verification is the process of confirming that a given phone number is valid and corresponds to an activ