Mon.Feb 19, 2024

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If you’re dismissive of today’s AI writing tools, you’re missing the point.

Nick Ursborne

It’s easy for writers and copywriters to roll their eyes when they hear about AI writing tools. At their current level of performance, these tools often produce generic, slightly robotic text that can’t entirely replicate that unique human touch in writing. The sentiment I hear a lot is, “Sure, AI can write, but it won’t write well.” Here’s the thing… dismissing or ignoring AI writing tools outright because of their current limitations is a mistake.

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A Beginner’s Guide to SEO Reporting

Ahrefs

SEO reporting mixes insights, actions, data, strategy, and communication all into one document. It sounds like a lot to take in—but once you know the basics, you’ll be able to report on SEO in your sleep.

SEO 118
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Structure: The Safety Net for Your Memoir

Jane Friedman

Today’s post is by writer and editor Lisa Cooper Ellison. Join her on Wednesday, Feb. 21, for the online class Find the Memoir Structure That Works for You. A few weeks ago, I geeked out on structure with screenwriter, filmmaker, and budding memoirist Alyson Shelton. During our conversation, she said, “Structure is the safety net readers fall into.

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Starting a Freelance Writing Business: What I Wish Someone Told Me

Make a Living Writing

Are you in the midst of starting a freelance writing business? If so, then you’ve likely noticed how many DECISIONS there are to make! Whether you’re learning the basics or you’re looking to grow , I hope you’ll find some encouragement from my story. Why I Started My Freelance Writing Business As Christmas 2023 drew near, I felt anything but good cheer.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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A New Era in Writing: Understanding the Transformative Evolution of AI-Generated Content

iWriter

Welcome to a new era in writing, where groundbreaking technology is revolutionizing the way we create content. Artificial Intelligence (AI) has taken center stage, unleashing its transformative power and forever changing the landscape of written communication. From news articles and blog posts to social media captions and marketing copy, AI-generated content is reshaping how information is disseminated.

Writing 52
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The enormous issue with 'enormity'

Grammar Underground

“While on the glacier, it was impossible not to feel humbled and awe-struck by its enormity.” “I stood outside the arena amazed by its enormity.” “When I look up at the night sky I am just overwhelmed by its enormity.” If you were a student of William Strunk in the early 20th century carefully following the instructions laid out in his classroom guide “The Elements of Style,” you would have had no problem using the word “enormity” to refer to size — as the writers of the passages above did.

Copy 52

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'Try And' vs 'Try To'

Grammar Underground

Some people say "try and" is always wrong. But it's actually OK. The post 'Try And' vs 'Try To' first appeared on Grammar Underground with June Casagrande.

IT 52
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Competitor Analysis: Core Principles and How to Conduct One

Backlinko

In the fast-paced realm of digital marketing, understanding and outperforming your competitors is not just an advantage, it’s a necessity. Competitor analysis, a critical skill for any marketer, provides insights that can be the difference between leading the market or lagging behind. This guide, rooted in Backlinko’s expert approach to digital marketing strategies, delves into the nuts and bolts of effective competitor analysis.

Ad Copy 88
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How to Write a Blog: A Step-by-Step Guide for Beginners

Content Hacker

Alright, you’ve decided to plunge into the blogging universe. Whether it’s sharing your passion, connecting with a like-minded community, or even turning a profit, knowing how to write a blog is your first step toward success. This guide will walk you through choosing the right platform that suits your style and needs — from WordPress for those craving flexibility to free options like Wix for beginners on a budget.

Writing 52