AIIP

NOVEMBER 5, 2024

Richard P. Hulser Consulting – Richard P. Hulser, President In your bio, you describe yourself as an archives consultant. In two sentences, what specifically do you do? As an independent archives consultant, I help clients identify, organize, protect, and promote their history through artifacts and materials. Often, I help clients assess what is historical for… Read More » The post We are AIIP: Richard P.

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Grammarly

NOVEMBER 5, 2024

Bringing together multiple perspectives to make decisions can be challenging. Consensus building is one of the most effective ways to align teams and drive success. Rather than relying on top-down decisions, consensus allows the entire team to contribute, ensuring that everyone feels involved in the process. This approach strengthens collaboration and improves long-term results by fostering a sense of shared ownership and responsibility for outcomes.

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Content Marketing Institute

NOVEMBER 5, 2024

If generative AI is ever to be more than a distracting novelty, you may need more people on your team, not fewer. Here’s why (and which skills they’ll need).

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Grammarly

NOVEMBER 5, 2024

The Grammarly team is still buzzing from the 2024 EDUCAUSE conference in San Antonio, Texas. The largest annual higher education educational technology conference in the United States, EDUCAUSE features some of the most influential and innovative higher education leaders and vendors, providing an invaluable opportunity to observe sentiments, trends, and critical sector challenges on the horizon.

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Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Jasper

NOVEMBER 5, 2024

Overwhelmed by manual tasks and data overload? Streamline your business and boost revenue with the best AI tools for business.

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Freelance Writing Jobs

NOVEMBER 5, 2024

Email is an essential communication tool for businesses—including your freelance business , but the success of any email marketing campaign hinges on one crucial factor: deliverability. The higher the deliverability rate , the better—it ensures your emails end up in your recipients’ inboxes instead of getting lost in spam folders. But here’s where it gets complicated.

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BKA Content

NOVEMBER 5, 2024

How To Get Your Business on Google Maps Google Maps is one of the most popular apps in the world, with more than a billion users each month and over 5 billion local searches a day. Nearly 70% of smartphone owners use it for shopping, driving, and locating businesses. Are you taking advantage of this amazing tool to connect with local customers? This guide shows you how to get your business on Google Maps quickly and easily.

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Ben Settle

NOVEMBER 5, 2024

The late copywriter Jim Rutz once told a story about how something he wrote accidentally went viral. He said he’d write a financial promo and put one of his own opinions in almost as a throw-away thought… and suddenly it sails through the process of approval from the client, the legal department, and the editors and is being quoted as fact in the financial news, even though it was an opinion from a copywriter who is admittedly not an expert at all on the subject.

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The Hoth

NOVEMBER 5, 2024

Search engines like Google are the first stop for most people whenever they need an attorney, which is why search engine optimization (SEO) is such an effective marketing channel for law firms. The proof? According to a legal trends report by Cilo, 74% of people use search engines to find legal advice. Also, research by Ahrefs found that 12,000 people search for the keyword ‘ lawyer near me ’ each month.

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Ben Settle

NOVEMBER 5, 2024

An inquiring affiliate marketing mind wants to know: “If you’re willing to indulge me, why DON’T you have affiliate offers… considering you regularly sell them yourself? I imagine plenty of people would love to promote you if they could get a cut.” The list of reasons is long but distinguished. And while my other companies (Learnistic/BerserkerMail & Low Stress Trading) do have offers affiliates can sell… it is true I do not allow affiliates to sell my books or newsletter and very likely nev

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Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

Express Writers

NOVEMBER 5, 2024

Businesses need to deliver high-quality content that not only informs but also enhances the user experience. Crafting that content can be a challenge. This is where hiring a technical writer can make a significant difference. A technical writer can ensure clear, precise communication and reduce errors. By improving accuracy, a technical writer can enhance the overall user experience, support business goals, and avoid costly mistakes — all while ensuring your content maintains a professional, aut

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Ben Settle

NOVEMBER 5, 2024

Since it’s election day here in the US, below’s my most recent Oregon Eagle article titled: “Persuasion Secrets of America’s Most Revered & Reviled Presidents” If you own a business and want to have more influence over your customers, then these extraordinarily persuasive Presidents can show you how: GEORGE WASHINGTON — Nothing attracts customers like having a Mission.

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Ben Settle

NOVEMBER 5, 2024

I’m going to miss this election season. The ads alone make me wish it’d go on for at least another few months. For example: One of the more effective political ads over the past several months especially was the one editing and juxtaposing various clips of Kamala in a way where she is basically debating with herself… saying how terrible the economy has been under her and Creepy Joe, while simultaneously insisting how great Bidenomics is and how proud she is of it.

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Ben Settle

NOVEMBER 5, 2024

Came a reply to my “Spamming for democracy” email a couple months ago: “One of your best subject lines recently. Have you been avoiding the hot topic of politics lately intentionally, or no? I know you are involved in that rag out in your area, I took a look. Pretty good stuff you’re up to… Anyways have a good day Ben.” Mostly, yes, I avoid writing about politics unless it leads to sales.

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Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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