Ahrefs
AUGUST 19, 2024
I’ve personally witnessed a gaming brand use search share of voice data to justify a $60M acquisition and market expansion. The bottom line is: search rankings and revenue are intrinsically linked.
Content Marketing Institute
AUGUST 19, 2024
Dig into the buried treasure of online reviews. See what leading brands Tylenol, Estée Lauder, and Scünci are learning about their products and messaging directly from consumer feedback. Plus, get advice on how to start a ratings analysis program for your brand.
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Ahrefs
AUGUST 19, 2024
Here’s their personal roadmap for speaking on the biggest stages, building your personal brand, and even getting flown around the world on someone else’s dollar.
Backlinko
AUGUST 19, 2024
Google’s AI Overviews are a search feature that uses generative AI to provide quick answers directly in search results. Here’s what it looks like: We’ve spent many hours studying AI Overviews since they were announced on May 14, 2024. And we’ve analyzed what their introduction means for the world of SEO. In this (evolving) article, we cover: What AI Overviews are How AI Overviews affect SEO How you can optimize for AI Overviews AI Overviews are a fairly new feature, and they are subject to frequ
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Ahrefs
AUGUST 19, 2024
Search engines are increasingly ruthless when it comes to the quality of the sites they allow into the search results.
Jane Friedman
AUGUST 19, 2024
Every month, I compile three bestseller lists that showcase what books are currently selling through online retail, using Bookstat data. Two of these lists focus on self-published books exclusively (print format and ebook format), and a third list looks at both traditionally published books and self-published books (print format), but excludes Big Five publishers and other major houses.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Grammar Underground
AUGUST 19, 2024
The indefinite article "a" comes before a word that starts with a consonant sound, while "an" precedes a word that starts with a vowel sound. So because A.A. starts with the sound "ay," it's preceded by "an." And because AAA is pronounced "triple-a," most publications use "a" and not "an." Even the auto club writes "Become a AAA member." The post 'An AAA member' or 'a AAA member'?
Blogtrepreneur
AUGUST 19, 2024
If you have been injured in an accident, you may be wondering if you should hire a personal injury lawyer. Accidents can cause significant physical, emotional, and financial hardship. Personal injury lawyers can help accident victims recover compensation to cover damages like medical bills, lost income, and pain and suffering. With injury accounting for over 150,000 deaths and 3 million non-fatal injuries per year in the United States alone, many accident victims can benefit from legal help.
Grammar Underground
AUGUST 19, 2024
If I want to say that someone sold me a bad car, would I say they were operating under the pretext that it wasn’t junk? Or under the pretense? According to the Associated Press Stylebook, “pretext” is the way to go in this situation: “A pretext is something that is put forward to conceal a truth: He was discharged for tardiness, but the reason given was only a pretext for general incompetence.
Blogtrepreneur
AUGUST 19, 2024
Saving for retirement is an essential long-term financial goal for many individuals. One common way to invest for retirement is through individual retirement accounts (IRAs). However, it is crucial to understand the associated operating costs, including custodial fees. In this post, we will unravel the mystery of custodial fees and explain how they can impact your retirement fund.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Publishing Trends
AUGUST 19, 2024
PEOPLE At Penguin Random House , Helen Thomaides , previously assistant editor at W.W. Norton has joined as editor for Hogarth and the Modern Library. Ariela Rudy Zaltzman has left Penguin Random House. She can be contacted at arielarudy@gmail.com. Hannah Perrin has joined Crown as associate marketing manager. Jamie Lescht has joined as publicity manager.
Blogtrepreneur
AUGUST 19, 2024
Picture a bustling warehouse that ships internationally. There are rows and rows of neatly stacked goods on pallets ready for shipment across the globe. Forklifts zip around, loading and unloading plastic pallets. This scene would be entirely different if the company didn’t buy plastic pallets. With these pallets, forklifts can quickly and easily pick up and move around the oversized packages.
The Creative Penn
AUGUST 19, 2024
How can you balance creativity with business when it comes to writing — and filmmaking? How can you access that ‘touch of madness' in everything you create? How can authors pitch their books for film? All this and more with Larry Kasanoff. In the intro, Paid ads with BookBub, Facebook and Amazon [ BookBub ]; Blood Vintage cover reveal; Unter dem Zoo out now in German; The entire ARKANE Thriller series is back on Audible , as well as Spotify , and you can get 50% off at JFPennBooks.com (65+
Blogtrepreneur
AUGUST 19, 2024
Did you know that Texas experienced a decrease in the number of motor vehicle traffic fatalities since 2022? The 2023 death toll of 4,283 was a 2.81% decrease as compared to the 4,407 deaths recorded in 2022. Even so, in 2023, there were no deathless days on Texas roadways. In fact, in 2022, Missouri City, a rather quaint and low-key town, reported over 1,100 car crashes.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
BKA Content
AUGUST 19, 2024
The 10 Best SaaS Content Marketing Agencies To Work With in 2024 Unfortunately, data indicates the long sales cycles for SaaS might be getting longer. This makes the increased visibility and lead nurturing you get while working with a SaaS content marketing agency even more valuable. Which agency should you choose? Take a closer look at the benefits of SaaS content marketing and the top agencies around.
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