BKA Content

MARCH 29, 2024

How Many Weeks for Awareness Campaign Ads on Meta and Google Awareness campaign advertisements can be an effective way to introduce your business to consumers. These ads provide information and generate interest rather than driving conversions. Meta and Google allow advertisers to serve awareness ads in a variety of locations. Find out how many weeks for campaign ads on Meta and Google you should plan to familiarize your target audience with your brand.

Ads 98

Ads Brand Awareness Search Engine Optimization Advertising 98

Content Marketing Institute

MARCH 29, 2024

New IAB research reveals that marketers know about Google’s ending of third-party cookies, yet they’re plagued by inaction and misunderstanding regarding first-party data. Remedying that now will bring long-term success.

Marketing 94

Marketing 94

Grammarly

MARCH 29, 2024

It’s a big decision to leave your job, and even if you’re leaving for your dream role, it can be difficult to start the resignation process. Whether or not you’re able to include a face-to-face meeting as part of it, you’ll need to send something in writing. Does it have to be a full-fledged letter, or will an email do? And what does it need to say?

Writing 97

Writing Proofreader Electronics Construction 97

Backlinko

MARCH 29, 2024

URL parameters are strings of text added to a URL that modify website content and functionality. Or collect data on customer behavior. You can identify URL parameters as text strings following a “?” in a website’s URL. Here’s an example that shows how URL parameters tailor the user experience: robojan.gumroad.com/l/CFmodeling ? layout=discover&recommended_by=staff_picks The example URL consists of the following elements: Base URL ?

SEO 90

SEO Electronics Marketing Engineering 90

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Grammarly

MARCH 29, 2024

Even if you’ve been offered your dream role, it can be hard to leave a job—especially if you enjoyed it or forged valuable relationships at the company. In most cases, a letter is called for. But there’s more than one kind you can write. A purely formal resignation letter states only what’s necessary, which includes your intent to leave and the date of your last day.

Writing 90

Writing Proofreader Construction Projects 90

Publishing Trends

MARCH 29, 2024

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Oxford English Dictionary Adds 23 New Words Reading Initiative Drives Children and YA Sales Vermont Set to Pass Library Bill What is the Best AI Story Generator?

Publishing 110

Publishing Publishing Publisher Blog Post 110

Copywriter Collective

MARCH 29, 2024

The realm of digital marketing is an ever-evolving tapestry with patterns and hues that shift with consumer behaviors, technological advancements, and innovative strategies. For businesses and content creators, staying ahead of these changes is not just advantageous; it is crucial to maintaining relevance and competitive edge. As such, understanding the pulse of digital marketing trends becomes a cornerstone of success.

Digital Marketing 52

Digital Marketing Writing Marketing Content Creator 52

Ben Settle

MARCH 29, 2024

A question about using my content creation ways to YouTube: What are your thoughts on applying this “more and faster content” philosophy to youtube? From what we can see people who post the most frequently on there are the ones who make the least views and money whereas the ones who take their sweet time and heavily balance it out with quality get way more views and money.

Content Creator 40

Content Creator Content Creation Content Engagement 40

Backlinko

MARCH 29, 2024

Hreflang is an HTML attribute that specifies the language and regional targeting of a webpage. You use it on international or multilingual websites to signal to search engines—notably Google—the language or regional variation of your content. With hreflang properly implemented on your website, someone making an online search from Germany is more likely to see the German version of your site in their search results.

IT 93

IT Engineering Content Management System Management 93

Ben Settle

MARCH 29, 2024

For shyts & giggles I posted this on Twitter once: “Ben why don’t you like to fly around speaking at events anymore?” Followed by a screenshot of Drudge Report with these headlines stacked on top of each other: “Mid-air blowout puts BOEING back in hot seat…” “Stock tanks…” “ALASKA decision not to ground despite warning signs comes under scrutiny…” “UNITED inspections find loose bolts…” “Moon landing attempt by company appears doomed after critical fuel leak…” I was never a big fa

Text 40

Text Content Content Creation IT 40

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

Ben Settle

MARCH 29, 2024

Easily one of th e“most asked” question I get around here is: “What are some tips for coming up with ideas?” (For emails, books, newsletters, courses, sales copy, all of it) The answer is what I call my “4 W’s.” They are: 1. Writing 2. Working 3. Working out 4. Willis I can trace nearly all my best ideas to those 4 things. The more I write, the more ideas I get (writing begets writing).

Sales Copy 40

Sales Copy Sales Copy Creativity 40