Thu.Jun 20, 2024

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Know Your Niche: Finding Success as a Freelancer

Freelance Writing Jobs

There are a lot of pros to becoming a freelancer that makes launching your own business seem quite attractive. Setting your own hours, not having to wait for time-off requests to be approved, and choosing what projects you want to work on are serious perks. However, one thing about being your own boss is that you have to work like a boss. You have new responsibilities that, as a worker bee, you likely didn’t have before.

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How To Balance Deep Copywriting Research With a Deadline

The Daily Egg

All the words you see on product packaging, the marketing emails you receive, the websites you browse, and even the advertisements delivered. The post How To Balance Deep Copywriting Research With a Deadline appeared first on The Daily Egg.

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How to Price an Ebook: 7 Questions to Help You Decide

Make a Living Writing

One of the most frequent questions new writers and authors ask is how to price an ebook. With many factors that go into this decision, there aren’t many easy answers or hard and fast rules. I’ve learned how much to charge for my books through trial and error and came away with a few ideas about how to price your own. There’s no harm in treating your ebook pricing like an experiment.

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Apple Statistics – Users, Devices, and Revenue

Backlinko

Apple currently ranks as one of the most valuable companies with a market cap of $3.31 trillion. Founded in 1976, the company had a long history of innovations from introducing the iPhone in 2007 to releasing the mixed-reality headset Apple Vision Pro in 2024. Today, there are over 2.2 billion active Apple devices worldwide. Apple dominates various categories worldwide and in the US, from smartphones to tablets, and has a massive services business.

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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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Should You Go for Blog Post Quality or Quantity?

Blogging From Paradise

Bloggers go back and forth about the popular debate: Should you focus on blog post quality or quantity?

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New 9th Edition of The New Rules of Marketing & PR Coming in August!

David Meerman Scott

The marketing & PR world has changed significantly in the past two years because of the wide adoption of Generative AI tools like ChatGPT. I’ve been working for months on the newest version of The New Rules of Marketing and PR to include the tools and tactics for how to deploy AI.

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The Importance of Avoiding Fluff in Writing in the Age of AI

ContentWriters

Fluff is great in pillows, but fluff in writing is a serious problem. Unfortunately, it’s becoming more widespread in the age of AI tools. What Is Fluff in Writing? Fluff writing is adding words that are irrelevant to the topic, adding unnecessary words, or making a piece harder to follow or even boring to the reader. Fluff occurs when writers insert phrases and sentences to make the pieces seem more substantial and informative.

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How an Academic Editor Can Help a Scholar Write a Better Article

Jane Friedman

Photo by Andrew George on Unsplash Today’s post is by writer, podcaster and editor Wayne Jones. Scholars generally have two very different venues in which to publish their work, and hence two different audiences as well. The main one is the academic journal, where they are generally talking to and writing for other scholars in their discipline. The other is popular media like the magazines, blogs, podcasts, and many other places where they are talking to the general public.

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A personal thought on the passing of publishing legend Tom McCormack

The Idea Logical Company

The passing of publishing giant Tom McCormack makes me recall the interaction he had with my father, Leonard Shatzkin, from the very beginning of Tom’s publishing career. The bios say he was hired as an editor at Anchor Books, Doubleday’s pioneering trade paperback imprint, in 1959, that being McCormack’s first job in publishing. The Anchor line had been “invented” by Jason Epstein in about 1953.

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Reddit is My Surprising Secret to Marketing Success: Here’s How I’ve Used it to Grow My Business

Buffer

Like many small businesses, I had essentially zero marketing budget when I started my PPC (pay per click) agency Getuplead. Even though my colleagues and I are experts in handling paid marketing for other brands, it wasn’t something we could initially afford to do ourselves. But with so many competitor agencies out there, it was hard to stand out without getting our brand in front of customers via ads or by ranking at the top of search results.

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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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Backlink Quality: How to Bolster Your Backlink Profile in 2024

The Hoth

What kinds of backlinks does your website have right now? Do they come from respected blogs, media outlets, and news sites in your field? Or are they a mishmash of links coming from unknown web directories, sitewide links (i.e., header and footer links), and random websites? If the answer is the latter, your backlink profile is having a health crisis, so to speak.

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