Jane Friedman

JULY 16, 2024

Today’s guest post is by Allison K Williams ( @guerillamemoir ). Join her on the weekend of July 20–21 for the online intensive class Zero-to-Platform Bootcamp. For many writers, platform is a dirty word. You hear “platform” and think selling and shilling and sacrificing privacy. You think of precious writing moments sucked into the gaping maw of social media.

Social Media 144

Social Media Media Prose Projects 144

Enchanting Marketing

JULY 16, 2024

Got a sec? Just between you and me … How often do you skim texts online? How often do you click away without learning anything, without feeling anything? There’s so much ho-hum content online. Information that may be useful but mostly leaves us indifferent. Facts that lack context. Tips and advice without encouragement, without inspiration, without a sense of human connection.

Persuasion 245

Persuasion Concept Education Social Media 245

Grammarly

JULY 16, 2024

Executive summary As student loan provider NelNet expands its offerings, it needs a way for employees—and especially its documentation team—to boost productivity while staying on-brand and improving writing quality. Enter Grammarly, NelNet’s built-in AI writing partner. By getting its documentation, grant writing, and IT administration teams to use Grammarly, NelNet not only achieved its goal of writing consistently and concisely across several channels but also saved its team significant time—a

Script 105

Script Writing Style Communication Writer 105