Thu.Nov 21, 2024

article thumbnail

9 Holiday Marketing Strategies for a Profitable Season This 2024

Ahrefs

Here are some holiday marketing strategies you can use: When I asked for the best marketing strategies for 2024’s holiday season on LinkedIn, Kaj Kandler told me to make preparations for next year instead.

article thumbnail

Learn How To Disavow Backlinks To Improve Your Site’s SEO

BKA Content

Learn How To Disavow Backlinks To Improve Your Site’s SEO As you try to build high-quality backlinks to your company’s website, it’s possible you’ll end up with some incoming links from low-quality pages that negatively affect you. Thankfully, when you learn how to disavow backlinks, you may be able to mitigate the damage. However, like other search engine optimization (SEO) strategies, disavowing “toxic” links can go wrong if you don’t know what you’re doing.

SEO 104
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

In Defense of Giving Up

Jane Friedman

Photo by Sebastian Sørensen Today’s post is an abridged excerpt from “In Defence of Giving Up” by Stacey May Fowles in Bad Artist edited by Nellwyn Lampert, Pamela Oakley, Christian Smith, and Gillian Turnbull. Copyright © 2024 by the contributors. Reprinted with permission of TouchWood Editions. Before my daughter was born, in early 2018, I was mostly convinced my worth lay in writing eight hundred–word pieces in very little time for very little money.

article thumbnail

Brewing Authenticity: How Kolkata Chai Co. Uses Instagram to Reach Interested Buyers

David Meerman Scott

As social networks become more important for organizations of all kinds, often the key question is how to integrate them into an overall marketing strategy. Ani Sanyal, CEO of Kolkata Chai Co., uses Instagram and a website to grow the business he co-founded with his brother Ayan.

Website 76
article thumbnail

Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

article thumbnail

3 Best AI SEO Tools to Work Smarter, Not Harder

Ahrefs

To answer this, I went on a quest to find SEO tools that got AI right. Tools that don’t overpromise but offer tried-and-tested ways to make you work smarter, not harder.

SEO 75
article thumbnail

How to Open a Cover Letter—With Examples

Grammarly

You get only one chance to make a first impression, and the opening of your cover letter is your opportunity to make it count. Hiring managers often decide within the first few sentences if they’re interested in learning more, so a strong opening can make all the difference. Mastering how to start a cover letter could be the key to standing out and landing your next role.

More Trending

article thumbnail

How to Format a Cover Letter: A Step-by-Step Guide for Job Seekers

Grammarly

Cover letters are meant to impress, but poor formatting won’t impress anyone. Cover letter formatting is fairly standard across industries, and following the proper format shows that you understand professional conventions. Knowing how to format your cover letter correctly can make a positive impact and help you stand out for the right reasons. In this guide, we explain everything you need to know about cover letter formatting.

article thumbnail

How to Write World-Class Headlines Every Time

The Daily Egg

Out of all the elements on a web page or a featured ad, headlines are the ONLY element that ALL USERS will. The post How to Write World-Class Headlines Every Time appeared first on The Daily Egg.

Writing 59
article thumbnail

How to start (and finish) a big creative project

Freelance Union

What creative ideas, projects, or initiatives are you hatching right now? Why do I ask? Oh, because if you’re a freelancer or creative business owner, I know you’ve got a thing or two (or twelve!) rolling around in your head. Tell me I’m wrong! So, how’s it going? If your answer is a mixed bag of excitement, excuses, and self-doubt, you’re in good company (ask me how I know!

article thumbnail

How to Find New Topic Ideas and Create SEO-Friendly Content

The Hoth

If you want to rank well on Google, then you have to create meaningful content that resonates with your audience. In theory, that shouldn’t be too difficult, right? Sure, if you’re a content-generating machine that A) always knows the right keywords to target and B) never runs out of ideas! Also, SEO is fiercely competitive across all industries , so there are bound to be umpteen other websites covering the same topics you do.

SEO 52
article thumbnail

Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.