Fri.Sep 06, 2024

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How To Get Clients As a Freelancer: 5 Simple Steps

CopyBlogger

These approaches to getting clients as a freelancer have a low success rate: While you might get the occasional job. Continue Reading The post How To Get Clients As a Freelancer: 5 Simple Steps appeared first on Copyblogger.

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Go for the Win-Win: Game Your Paid Media Strategy

Content Marketing Institute

Big brands like Disney and Amazon have upped their advertising options with interactive “advergames.” The technique is a play that B2B marketers should consider for their paid advertising strategies.

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9 Best Chrome Extensions for SEO: Our Top Picks

Backlinko

You know the saying “work smarter, not harder”? That’s what Chrome extensions can do for you. In fact, Leigh McKenzie, head of SEO at Backlinko, uses Chrome extensions to speed up many daily SEO tasks. I couldn’t work as an SEO without all of my favorite extensions. Whether it’s quickly checking a page’s meta title, tracking down a redirect chain, or reviewing data in GSC, these tools are essential for enhancing my workflow.

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How to encrypt emails and protect clients' data

Freelance Union

This article is posted with permission from our partner MacPaw. MacPaw makes Mac + iOS apps that have been installed on over 30 million devices worldwide. Freelancers Union members receive 30 days of free unlimited access to CleanMyMacX and Setapp:  [link] Business communication in the digital world means you must take extra precautions to keep data safe.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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10 Brilliant SEO Newsletters: Master Search From Your Inbox

Backlinko

SEO newsletters make it easy to keep up to date with what’s going on in the world of search engine optimization. And they show you the strategies that are working right now. To save you time (and declutter your inbox), I’ve curated a list of the top newsletters I think are worth subscribing to. After consulting my team (including some healthy debate) here’s a summary of the best SEO newsletters for different needs: Best for leveling up your SEO skills: The Backlinko newsletter Best for SEO news:

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IRS reminder: Third estimated tax payment due Sept. 16; disaster-area taxpayers have more time

Freelance Union

IR-2024-231, Sept. 5, 2024 WASHINGTON — The Internal Revenue Service today reminded taxpayers the deadline to submit their third quarter estimated tax payment is Sept. 16, 2024. The IRS also reminded taxpayers affected by disasters in 17 states, Puerto Rico and the Virgin Islands that they may automatically qualify for a delayed tax-payment deadline.

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SEO Content and AI: Key Do’s and Don’ts in 2024

BKA Content

SEO Content and AI: Key Do’s and Don’ts in 2024 A Deloitte study found that 79% of companies expect artificial intelligence (AI) to transform their organizations in the next three years. Naturally, this shift has meant big changes in search engine optimization (SEO) content and AI for marketing. As with any powerful tool, using AI in SEO can be helpful or harmful.

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AI Copywriting: Top 4 Tools and Best Ways to Use Them

Backlinko

AI copywriting involves using artificial intelligence tools to generate compelling marketing copy. With the goal of driving more sales for your business (or your client’s business). You can use it to create: Snappy taglines Persuasive product descriptions Attention-grabbing social media posts There are lots of AI copywriting tools out there. And the technology is continuously getting better, faster, and more accessible.

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How Flow States Can Help You as a Freelance Copywriter

Copywriter Collective

The life of a freelance copywriter isn’t always all it’s cracked up to be. Sure, we can set our own hours, and “work from anywhere,” but this lack of structure can sometimes lead to procrastination, inefficiency, and writer’s block that make projects take longer than they need to. This can make it difficult to be successful in a career in which you’re generally paid for your output, not your time.