Content Marketing Institute
JULY 17, 2024
If you can’t capture your audience immediately, they won’t keep watching, listening, or reading. Learn how to develop strong hooks that transform the ordinary into extraordinary, and watch your audience grow.
Jane Friedman
JULY 17, 2024
AI-generated image using prompt “book publishing executives receiving lots of money from a technology company.” Apart from their love of oversized cash, notice their whiteness. The following article condenses material that I’ve been writing about for the last 18 months in my paid newsletter, The Hot Sheet. The train has left the station, the ship has sailed, pick your preferred metaphor.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
BKA Content
JULY 17, 2024
What To Include in Your SEO Content Strategy in 2024 Are you struggling to get noticed in the digital world? Developing a solid SEO content strategy is usually the first step to turning things around. SEO (search engine optimization) boosts your website’s ranking with Google, making it easier for potential customers to find you. It can even improve your organic CTR (click-through rate) by as much as 39.8%.
ContentWriters
JULY 17, 2024
While SEO is about boosting traffic through organic, low-cost means, SEM utilizes pay-per-click (PPC) ads in addition to SEO practices. Through integrated marketing, SEO and SEM can increase your business’s visibility online. The role of content in SEM strategy is important. One of the most tried and true ways of perfecting an SEM strategy is through your content.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
David Meerman Scott
JULY 17, 2024
The new film Fly Me to the Moon starring Scarlett Johansson & Channing Tatum is a romantic comedy set in the 1969 race to the moon. Johansson plays a marketing strategist planning a fake moon landing video in a NASA warehouse.
Buffer
JULY 17, 2024
A single word or phrase can change the trajectory of your social media posts’ performance. Power words can increase your conversions, engagement , and click-through rates. They aren’t magic pills, but they can convert the same-old social media copy to strong, sticky, and persuasive posts. In this article, I’ll explain how power words work and how you can sprinkle them into your social media content.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Contently
JULY 17, 2024
Novelty in marketing refers to anything new, original, or unusual that makes a story stand out and grab your audience’s attention. In our information-saturated world, incorporating novelty can make all the difference. Whether it’s a unique plot twist, an unfamiliar setting, or an innovative character, novelty keeps your audience engaged and eager for more. 5 brainy benefits of novelty in marketing By understanding and leveraging the power of novelty, you can elevate your brand’
iWriter
JULY 17, 2024
Are you struggling to create engaging and effective content for your website? Look no further! In this blog post, we have compiled a comprehensive website content checklist to make content creation a breeze. Whether you are an experienced marketer or just starting out, our tips and tricks will set you on the path to success. Say goodbye to writer’s block and hello to compelling, shareable content with our Website Content Checklist for Success.
Expert insights. Personalized for you.
106 
Let's personalize your content