Content Marketing Institute

MAY 10, 2024

Are you spending too much on technology? A new study reveals marketing budgets are shrinking, yet spending on marketing tech is rising. But a big chunk of that tech goes unused. Solving that problem could boost your budget and ROI. Here’s how.

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Marketing 97

Freelance Union

MAY 10, 2024

This post is provided by our partner, HoneyBook. Book clients, sign contracts, manage projects, and get paid on HoneyBook, the leading clientflow management platform. Sign up today for 50% off your first year:  [link] If you are a business owner, you have likely encountered difficult or problematic clients. This applies regardless of how long you have been in business, or if you are a new entrepreneur.

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Projects Communication Management Food 88

Publishing Trends

MAY 10, 2024

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. The Fyre Festival of Books? Why This Book Fair Went Up in Flames How Did a Short Story Inspire This Year’s Met Gala? What’s Causing the ‘Decline by 9’ and Can We Get Kids to Read For Fun Again?

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Blog Post Publisher Publishing Publishing 104

iWriter

MAY 10, 2024

LinkedIn has emerged as a powerful tool for professionals and businesses looking to expand their reach and influence. The platform is not just a hub for networking but a goldmine for converting followers into loyal clients. Understanding how to leverage LinkedIn can help you grow your business, drawing in prospects with compelling content and converting them into long-term clients.

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Storytelling Transportation Utilities Content Creation 52

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

Audience

Contently

MAY 10, 2024

In content marketing, becoming a thought leader involves more than just sharing information. It’s about influencing opinions, setting trends, and becoming a trusted source in your industry. Video content, and its ability to share ideas, innovations, and solutions in an engaging way has made it a valuable tool for organizations looking to stand out from competitors.

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