Thu.Jan 09, 2025

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How To Promote Your Original Research Report To Get Maximum Press Coverage

Content Marketing Institute

Original research is one-of-a-kind content. But if you dont promote it, that uniqueness wont help your business. To help attract an audience, follow one or more of these five research promotion ideas.

Promotion 119
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The Surprising Complexity of Picture Books

Jane Friedman

Photo by Kindel Media Todays post is by author and book coach Janet S Fox. To most readers, picture books appear to be simple stories, easy to write and short in length. New writers often enter the world of writing for children by attempting to write picture books rather than longer form stories, only to discover that picture books are not easy to write at all.

Concept 137
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How to Write an Effective Healthcare White Paper

ContentWriters

Healthcare organizations are constantly seeking ways to showcase expertise while generating qualified leads. Enter the healthcare white paper, a powerful but underutilized tool in medical marketing. White papers help you build authority, earn trust, and move prospects through complex sales cycles. However, creating an effective white paper requires more than expanding a blog post or repackaging existing content.

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How to Write an Elevator Pitch

Grammarly

An elevator pitch is a memorable, succinct summary of who you are and what you do, typically given in a professional setting. Elevator pitches should be about 3060 seconds or 50200 words. The best situations to use elevator pitches are networking, job interviews, sales, or presentations. An effective elevator pitch introduces you or your company, explains what you do, describes what makes you special, and elicits a follow-up action from the listener.

Writing 91
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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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Do You Give Your Readers What They Want?

Blogging From Paradise

Readers asked me regularly how I got featured on Forbes.

Blog 89
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Building Robust AI Models With Bagging: Techniques, Benefits, and Applications

Grammarly

Bagging is an ensemble machine learning (ML) technique that improves the consistency of predictive models. This guide describes how bagging works, discusses its advantages, challenges, and applications, and compares it to related techniques like boosting. Table of contents What is bagging? Variance vs. bias Bagging vs. boosting How bagging works Types of bagging algorithm Applications of bagging Advantages of bagging Challenges and limitations of bagging What is bagging?

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How We Upgraded Our ML Infrastructure to Support Research and Experimentation

Grammarly

At Grammarly, it’s crucial that our diverse teams of researchers, linguists, and ML engineers have reliable access to the computing resources they need whenever they need them. The responsibilities of every team are very different, and so are the infrastructure requirements needed to accomplish their goals: Analytical and computational linguists: focus on data sampling, preprocessing and post-processing, data annotation, and prompt engineering Researchers: work on model training and evalua

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