Thu.Jan 09, 2025

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How To Promote Your Original Research Report To Get Maximum Press Coverage

Content Marketing Institute

Original research is one-of-a-kind content. But if you dont promote it, that uniqueness wont help your business. To help attract an audience, follow one or more of these five research promotion ideas.

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The Surprising Complexity of Picture Books

Jane Friedman

Photo by Kindel Media Todays post is by author and book coach Janet S Fox. To most readers, picture books appear to be simple stories, easy to write and short in length. New writers often enter the world of writing for children by attempting to write picture books rather than longer form stories, only to discover that picture books are not easy to write at all.

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How to Write an Effective Healthcare White Paper

ContentWriters

Healthcare organizations are constantly seeking ways to showcase expertise while generating qualified leads. Enter the healthcare white paper, a powerful but underutilized tool in medical marketing. White papers help you build authority, earn trust, and move prospects through complex sales cycles. However, creating an effective white paper requires more than expanding a blog post or repackaging existing content.

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Do You Give Your Readers What They Want?

Blogging From Paradise

Readers asked me regularly how I got featured on Forbes.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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Building Robust AI Models With Bagging: Techniques, Benefits, and Applications

Grammarly

Bagging is an ensemble machine learning (ML) technique that improves the consistency of predictive models. This guide describes how bagging works, discusses its advantages, challenges, and applications, and compares it to related techniques like boosting. Table of contents What is bagging? Variance vs. bias Bagging vs. boosting How bagging works Types of bagging algorithm Applications of bagging Advantages of bagging Challenges and limitations of bagging What is bagging?

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What Is a Bounce Rate on a Website in 2025 and How to Increase Your Engagement

Express Writers

Google the 800-pound gorilla of the search engine space loves flexing its might. The giant search engine has been rolling out updates that change online marketing at an unprecedented rate. Worse still, Google has thrown out the old playbook and is hellbent on rewriting the online marketing rules. Besides major algorithm updates such as the Helpful Content Update , Google has quietly implemented smaller changes that can, over time, tank your sites ranking and ruin your business.