Wed.Nov 01, 2023

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4 Ways to use Emotional Intelligence to serve and grow online communities.

Nick Ursborne

Whether your community is on Facebook, LinkedIn, Slack, Telegram, Discord, or on some other platform, many of the challenges remain the same. If you have any history in community building, you know how fragile communities can be. Sometimes a community starts to lose momentum and energy. People run out of things to say. Or one or two members start arguing.

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How to Create Content Briefs (with 6 Templates)

Ahrefs

Content briefs are simple documents that tell a writer… what to write about.

Content 132
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How One Content Leader Launched a 150-Year Old Brand Into the Modern Era

Content Marketing Institute

R. Ethan Braden revamped Purdue University's old-fashioned comms team to enchant audiences with captivating content – and doubled the school's commitment to marketing. Here's a look at his content approach – and why he's the 2023 B2C Content Marketer of the Year.

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How to Turn an Essay into a Book Deal

Jane Friedman

Photo by CJ Dayrit on Unsplash Today’s post is by author Catherine Baab-Muguira. Getting a traditional, “Big 5” book deal is almost unbelievably difficult. Many will try. Few will succeed. What’s more, talent is cheap. Hard work, persistence, unchecked ambition-slash-megalomania? They’re cheap, too. What can help you land a deal is “proof of concept.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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Email Threads: Definition and 4 Ways to Manage Them

Grammarly

In the professional world, email threads are a fact of life. And that’s generally a good thing: When you have an ongoing conversation with a colleague, a developing plan, or recurring conversation topics that you want to keep separated, an email thread is the way to do it. Give your emails extra polish Grammarly helps you communicate confidently Write with Grammarly What is an email thread?

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I Want to Pivot My Personal Brand — 6 Experts Told Me How to Do It

Buffer

In my 20s, I fell down a health and fitness rabbit hole. Well, not so much ‘fell’ as hurtled head first, banged my head a bit, and didn’t emerge until a good few years later.  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.

Brand 99

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Understanding Why Content Marketing Matters and How It Cultivates Relevance

BKA Content

Understanding Why Content Marketing Matters and How It Cultivates Relevance Sure, as we provide website content writing services , it is our job to say that our business model is relevant, but the beauty is the research proves it! Just check out this infographic by Demand Metric. Most businesses market with custom content and the majority of CMOs believe these practices are a foundational element in corporate marketing strategies, spending nearly a quarter of their advertising budget on social m

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A Freelancer’s Guide to Creating and Organizing a Project Timeline

Freelance Writing Jobs

First things first: What is a project timeline ? At its core, it’s all your project “deliverables” laid out in one easy graphic. A deliverable is something that needs to be completed before the next stage can begin, so making sure you hit these deadlines is crucial. This is especially important if you’re launching a freelance marketing career , as you’ll likely be your own boss and have to set and stick to deadlines.

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The 4 Best SEO Podcasts To Listen to in 2023

BKA Content

The 4 Best SEO Podcasts To Listen to in 2023 Bringing new customers to your virtual doorstep is vital to growing your business. Your best approach is reaching the top of search engine results pages, as 67.6% of clicks go to the first five links. Fortunately, search engine optimization can help you take (and keep) these top spots. While there are plenty of resources to help you utilize this vital tool, some of the most convenient are the best SEO podcasts.

SEO 98
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The Complete Beginners’ Guide to Nameservers

Quick Sprout

Whether you’ve heard of them or not, nameservers are vital to the internet’s architecture and functionality. In simple terms, nameservers … The Complete Beginners’ Guide to Nameservers Read More » The post The Complete Beginners’ Guide to Nameservers appeared first on.

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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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Many health plans hide costs in plain sight.

Freelance Union

This post is provided by our partner, MetroPlusHealth. Find affordable health plans for New Yorkers of all ages from  MetroPlusHealth. Most plans cover preventive care. This is healthcare that makes sure you get the right screenings and shots to keep you healthy. It’s one of the best things you can do for yourself. And typically, you won’t have a copay.

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Nifty Review

Quick Sprout

Entrepreneurs and project managers need to have tools at their fingertips that manage overlapping responsibilities and initiatives. Nifty presents itself … Nifty Review Read More » The post Nifty Review appeared first on.

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Blog Frequency: How Often Should I Write New Posts?

ContentWriters

In the early days of content marketing, simply having a blog could set you apart and drive results. As more companies produce authoritative content, standing out requires a more refined and strategic approach, and the blog frequency that worked before may not be optimal now. In HubSpot’s 2023 industry trends report , 88% of B2B and B2C marketers with blogs planned to maintain or increase their investment.

Post 64
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A Frankenstein Monster of Stolen Art

David Meerman Scott

I recently learned that three of my books - The New Rules of Marketing and PR , Fanocracy , and Marketing Lessons from the Grateful Dead are part of the Books3 database which was used to train generative Artificial Intelligence systems by Meta, Bloomberg, and others.

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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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Expand Your Digital Content Marketing Strategy Reach with Content Atomization

Contently

Imagine you’ve just created an outstanding eBook that breaks down the hottest topic in your industry, and now you’re ready to roll out an entire digital content marketing strategy behind it. You’ve invested a ton of time, energy, and money producing this asset, so you have much riding on its success. Unfortunately, you forgot that basing your entire campaign around a single asset isn’t always the best way to reach your entire audience.

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I Want to Pivot My Personal Brand — 6 Experts Told Me How to Do It

Buffer

In my 20s, I fell down a health and fitness rabbit hole. Well, not so much ‘fell’ as hurtled head first, banged my head a bit, and didn’t emerge until a good few years later.  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.

Brand 52
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Build Blog Products That Sell 1: Match a Unique Idea to Your Audience

ProBlogger

The post Build Blog Products That Sell 1: Match a Unique Idea to Your Audience appeared first on ProBlogger. This guest series is by Greg McFarlane of Control Your Cash. How do you get readers to part with their money, especially when said money is scarce? This year has been particularly tough for businesses and individuals who are all dealing with rising interest rates and cost of living pressures.