Freelance Union

JULY 10, 2024

The Freelance Worker Protection Act, an iteration of “Freelance Isn’t Free”, went into effect on July 1st, 2024. This legislation provides protections for independent contractors who create products or services in Illinois or who work for a hiring entity located in Illinois.  This law will safeguard freelance workers' rights and address the prevalent issue of non-payment, reflecting a growing recognition of the importance of protecting this vital workforce sector.

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Content Marketing Institute

JULY 10, 2024

Brief content reigns on Google, YouTube, and other social media platforms. But how do you write great meta descriptions, excerpts, and episode descriptions within their character-limiting requirements? Read on.

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Writing Post Social Media Media 117

Jane Friedman

JULY 10, 2024

Book publishing is a New York–centric business, to a fault. All of the major US publishers are based there, as are many literary agents. You’ll find prestigious publications, nonprofits, and organizations for writers in NYC—such as The Authors Guild, Poets & Writers, The Center for Fiction, the Council for Literary Magazines and Small Presses, the National Book Award—need I go on?

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Publisher Publishing Publishing Construction 105

Content Hacker

JULY 10, 2024

Learning how to start writing a story, whether you dream of being a novelist or simply want to entertain friends with anecdotes, can feel daunting. One crucial thing to remember is you don’t have to start at the beginning. You can begin writing at any point that compels you. Some writers prefer to let the story unfold organically, writing whatever scene pops into their mind.

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Writing Storytelling Writer Creativity 77

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

Audience

ContentWriters

JULY 10, 2024

Do US-based writing services actually offer a significant advantage? The short answer is yes. This article explores the reasons why. Your content is often the first impression a shopper has with your company. It shapes their perception of your brand and affects whether they will engage with you or click on a competitor. To help your business maximize visibility, authority, and conversion, your content must engage your readers and speak to them like a trusted friend.

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Writing Services Writing Content Creation Agency 59

Content Hacker

JULY 10, 2024

The rise of sophisticated AI writing tools has brought the question “Is AI content plagiarism” front and center in classrooms and content marketing meetings around the world. These advanced programs can generate human-quality text in seconds, forcing everyone to reconsider just how original “original content” really needs to be. Table Of Contents: The Blurred Lines of AI-Generated Content The Legal Landscape of AI and Copyright Infringement Is AI Content Plagiarism in Academia?

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BKA Content

JULY 10, 2024

What Is a Touchpoint in Marketing? Most digital marketers now use multi-touch attribution analytics as a key metric of success, so touchpoints must be important. However, this raises the question: What is a touchpoint in marketing? You’re likely also wondering how you can use touchpoint marketing to boost your overall success. Let’s dive into the details to help you nail this part of your strategy.

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Marketing Social Media Brand Awareness Insurance 52

Backlinko

JULY 10, 2024

Keyword cannibalization can negatively impact your website’s organic search performance. But catching and fixing this issue can have the opposite effect. Case in point: Two of our articles on Backlinko had cannibalization issues. So, we consolidated them with a 301 redirect. And saw a 466% increase in clicks year over year. Cannibalized pages undermine your SEO efforts.

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Keywords IT SEO Engineering 91

Contently

JULY 10, 2024

Editors who’ve experimented with generative AI for spinning articles from whole cloth know its fondness for “rich tapestry” metaphors. Strategists, too, learning how to use ChatGPT for content marketing have likely encountered less-than-revelatory “strategies” like “create compelling content that resonates with your target audience.” It’s unsurprising that AI leans heavily on cliches.

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