July, 2023

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How to Find Copywriting Clients for Beginners

Elna Cain

A popular question I get from new freelancers and copywriters is: “How do you find copywriting clients?” This is a HUGE question but a very important one. I mean, getting freelance copywriting clients isn’t complicated…but if you are a brand new copywriter or freelancer, this can be a major roadblock, stopping you from ever trying.

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How to Do an SEO Audit in 11 Easy Steps (With Checklist)

Ahrefs

By finding and fixing those issues, you can often boost your rankings and get more organic traffic. This is where an SEO audit comes in. An SEO audit checks how well optimized your website is for search engines.

SEO 110
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Freelance Isn’t Free Los Angeles: What it Means For You

Freelance Union

Good news, L.A. freelancers! We have exciting news to share with you that directly impacts the vibrant freelance community in the City of Angels. It often takes weeks to months to get an invoice paid – if a payment even comes at all –  and freelancers have virtually no remedies when they get stiffed. In a city founded on creative workers and in a country who celebrates independence, this should not be the case.

Freelance 134
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Beware: Automated AI-Generated Content Can Ruin Everything for Marketers

Content Marketing Institute

Marketers in your industry will weaponize automated AI-created content to come after your search traffic and tell your brand’s story. Are you prepared for the fight?

Marketing 130
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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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6 Essential Tips for Aspiring Ghostwriters?

Constant Content

Are you an aspiring ghostwriter looking to become successful in that pursuit? Becoming a successful ghostwriter takes time, effort, and a plan. This blog gives six tips for starting a successful career as a ghostwriter. By following these tips, you’ll be well on your way to becoming a successful ghostwriter. 1) Understanding the Role of a Ghostwriter First, it’s essential to understand what a ghostwriter does.

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20 Latest Patreon Statistics (2023 Data)

Blogging Wizard

Do you know how many creators are on the Patreon platform? How about the total amount of payouts the platform has given to its creators? In this post, we list.

IT 257

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How to Write Consistently: 6 Ways to Build Bridges and Keep Momentum Flowing

Enchanting Marketing

Uhm, yeah … The most common writing advice is to write daily. And it’s sound advice. But … Daily writing is not possible for everyone. It’s never worked for me. Sometimes I miss a few days; sometimes a few weeks. At best, I write daily-ish. But I am always ( well, almost always ) keen to return to writing. Why? One thing is that I’ve learned to enjoy writing , even when the writing process is difficult or messy.

Writing 214
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New Release Spotlight: Amanda Held Opelt

Rachelle Gardner

When Amanda first told me she wanted to write a book about the “emotional prosperity gospel,” I couldn’t say YES fast enough! Many Christians deny the prosperity gospel—the idea that God wants you to be healthy and wealthy— but embrace its more subtle spin-off, the emotional prosperity gospel, the belief that happiness and spiritual euphoria will follow if you believe the right things and make the right choices.

Writing 130
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23+ Content Marketing Skills You Need for Today and the Next Five Years

Content Marketing Institute

Ready to improve your skills for short- and long-term content marketing success but not sure which ones? Almost two dozen Content Marketing World presenters offer advice with unique twists, unexpected advice, and helpful reminders.

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How to avoid the “sameness” trap when working with AI.

Nick Ursborne

By now, pretty much every writer and copywriter on the planet will have used a tool like ChatGPT as a writing assistant. Some writers use AI just to help outline their work. Others use it to complete full drafts. Other tasks that are really well suited to AI include things like brainstorming and market research. This takes us beyond just the task of writing, and can help us learn more about the products and services we’re writing about.

Freelance 130
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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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7 Health And Fitness Blog Examples For 2023 (+ Key Takeaways)

Blogging Wizard

The best fitness blogs aren’t just blogs that receive millions of visits every month and hide everything behind paywalls. In fact, there are plenty of smaller blogs out there that’d.

Blog 246
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40+ SEO Experts on 15 Social Media Platforms

Kristi Hines

Looking for advice on search engine optimization (SEO)? Below is a table that links to over 300 social profiles of more than 40 SEO experts on 15 social media platforms, including Bluesky, Facebook, Instagram, LinkedIn, Mastodon, Threads, TikTok, Twitter, and YouTube. These thought leaders come from different corners of the world and encompass a range of roles, including consultants, educators, and practitioners.

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How Parentheses Can Set the Tone of Your Writing (Yes, Really)

Enchanting Marketing

What’s the most boring punctuation mark? I used to think that award should go to parentheses. They seem to smell like math exams in sweaty classrooms. Ugh. But I’ve learned that parentheses can be FUN. Parentheses can be as intimate as that whispered conversation about your teenage crush. And they work for grown ups, too. Whether you’re writing a business articles or a memoir, an e-newsletter or a LinkedIn update, parentheses can make your writing more conversational and pull your re

Writing 144
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10 Interesting Ways ChatGPT Enhances Online Content

Agency Content Writer

In the ever-evolving blogging world, AI tools like ChatGPT are becoming indispensable. We’ve gathered insights from ten industry professionals, ranging from travel bloggers to CEOs, on leveraging this technology. From gaining article feedback to crafting meta descriptions, discover how ChatGPT enhances online content. Gain Article Feedback Find an Ideation Partner Reach Out in Different Languages Boost Social Media Engagement Get a Comprehensive Writing Assistant Overcome Creative Blocks

Content 130
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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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New Release Spotlight: Sarah E. Ladd

Rachelle Gardner

Congratulations to author Sarah E. Ladd on the release of her latest novel! “In the Shelter of Hollythorne House” is a regency featuring second-chance love and forbidden romance. Happy release day, Sarah! The post New Release Spotlight: Sarah E. Ladd appeared first on Rachelle Gardner.

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Audiences Don’t Care If AI Created Your Brand’s Content

Content Marketing Institute

Given the voluminous conversations around AI-generated content, you would think authorship matters. But it usually doesn’t for the most critical group in your content marketing strategy.

Audience 127
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What Is A Lead Magnet? Definition, Examples & How To Create One

Blogging Wizard

A lead magnet is often a bribe that you give to your audience in exchange for their email address. With the increase in spam emails, consumers don’t want to give.

Audience 246
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The Story of Blocking 2 High-Ranking Pages With Robots.txt

Ahrefs

I was trying to see the impact on rankings and traffic that the removal of content would have.

Content 124
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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

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Book Files and Formats: How to Protect Your Writing Investment

Jane Friedman

“Safe” by rpongsaj is licensed under CC BY 2.0 Today’s post is by David Wogahn, the author of Countdown to Book Launch and the president of AuthorImprints , a self-publishing services company. A writer’s investment in their book is more than time and creativity. Our words, and sometimes visuals, are then turned into electronic files—another investment.

Writing 121
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How to Cite ChatGPT and AI in APA Format

Grammarly

Among its many uses, AI like ChatGPT can be a valuable research tool for papers and other academic writing. But if you’re using its information in a paper that follows APA or another citation style, you still have to cite it like any other source. However, since AI is neither a standard source nor personal communication, how do you cite AI in APA 7?

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4 Research Methods to Find Unique Angles Outside The First Page of Google

Buffer

My content and keyword research was limited to what I saw on search engine results pages (SERPs) for a long time, especially at the beginning of my content writing journey. For instance, I would look at the content ranking for a specific keyword and try to emulate it in my content. But, as I progressed, I realized a pattern. In addition to being similar to existing top pages, the content needed more expertise and unique perspectives.

Keywords 101
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There Are Copywriting Enquiries … And There Are Copywriting Enquiries

Caroline Gibson

I’ve had some rather interesting (ahem) copywriting enquiries over the years; the best being from someone whose new business idea involved inviting people to live in trees on a South Pacific island and not use any money. He instructed me to be as creative as I wanted and to “invert your thought plate.” Reader, we didn’t go any further but that is my all-time favourite client line.

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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

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Writing Fast, Collaboration, And Author Mindset With Daniel Willcocks

The Creative Penn

How can you write fast but also make your creative process sustainable for the long term? How can you collaborate effectively with other authors in your genre? Dan Willcocks talks about his creative and business approach. In the intro, Draft2Digital acquires SelfPubBookCovers ; Different types of creative energy [ Self Publishing Advice ]; Twitter becomes X [ The Verge ]; TikTok text posts [ The Verge ]; What AI can help you do in 30 mins [ Ethan Mollick ]; Discovery Writing with ChatGPT by J.

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How to Build a Full-Funnel Marketing Strategy (w/ Example)

Ahrefs

Rather than giving you unnecessary details, this article aims to teach you how to build a simple and effective full-funnel marketing strategy so you can target potential buyers at all stages of your customer journey.

Marketing 116
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How to Figure Out Which Writing Advice Fits You Best

Jane Friedman

Today’s post is by romance author and book coach Trisha Jenn Loehr ( @trishajennreads ). There’s an endless supply of advice for writers. But when you come across this oversupply of often contradictory information, how are you to parse it and figure out which advice fits you—your story, your personality, your skills, and your writing style? The process is surprisingly similar to figuring out which clothes work for your body and lifestyle.

Writing 100
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6 Tips for Formatting a Cover Letter

Grammarly

Your cover letter needs to grab the recipient’s attention and make an impact. It’s about showcasing your skills and standing out from other applicants. Details matter, so it’s important to get the formatting right. A cover letter format is similar to a one-page business letter format. It should have one-inch margins on all sides, size 10–12 font in Times New Roman or Calibri, and 1.15 line spacing.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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AI Content Writing Complete Course For Beginners 2023 | Content Writing Tutorial For Beginners

Contentwriting

The post AI Content Writing Complete Course For Beginners 2023 | Content Writing Tutorial For Beginners appeared first on SEO and Content Writing Services.

Writing 98
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7 Essential Marketing Strategies for Small Businesses

BKA Content

7 Essential Marketing Strategies for Small Businesses Running a small business allows you to monetize your talents, take ownership of your work, and enjoy a flexible schedule. For each of these benefits, though, there are challenges that small business owners must contend with, too. One of the greatest challenges facing small businesses is the struggle to compete with established, big-brand competitors.

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Video: Catacomb, My Latest Book

The Creative Penn

I rarely do videos so I thought you might to see this one! I tell you more about Catacomb, out now at JFPennBooks.com (and coming soon on other stores ). Walker Kane didn't believe in monsters … Until they took his daughter. Beneath the streets of Edinburgh, an ancient evil waits. Each year, the Grendsluagh—a prehistoric monster of insatiable hunger—demands a human sacrifice in exchange for the city’s continued prosperity.

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Relationship-Based Link Building: How to Earn Trust & High-Quality Links

Ahrefs

Hey {First Name}, Just came across your post about {x}. Great stuff! I just published a resource that will provide a ton of value to your readers. {Some Random URL} Might be a good fit for your post? ?

Publisher 107
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.